Ryne Sandberg Audience in United States

Ryne Sandberg has an estimated audience of 2,261,023 people in United States. 30.8% are female, 69.2% are male, average age 39.1. Top regions: Illinois, California, Indiana. Top brand affinities: Chicago Cubs, Capital One, Aaron Rodgers, Autism Awareness, Diabetes mellitus awareness.

The average Ryne Sandberg fan in United States is 39.1 years old, more male, and lives primarily in Illinois. The audience is concentrated in Illinois, California, Indiana. Top brand affinities include Chicago Cubs, Capital One, Aaron Rodgers, with strongest over-indexing on Chicago Cubs (10.8× the country average). Demographically, the Ryne Sandberg audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Baseball

Demographics of Ryne Sandberg fans

Demographic split for Ryne Sandberg audience in United States
MetricValue
Female30.8%
Male69.2%
Average age39.1
Estimated audience size2,261,023

Audience persona

The typical Ryne Sandberg fan in United States is more male, around 39.1 years old, with strong Tradition tendencies and a notable affinity for Chicago Cubs.

Top regions in United States

Top regions ranked by reach for Ryne Sandberg in United States
RegionReachAffinity
Illinois528,3807.01×
California140,0990.56×
Indiana125,7763.04×
New York107,0430.85×
Texas106,9750.55×
Florida103,4240.68×
Pennsylvania86,0771.13×
Arizona73,4351.59×
New Jersey59,1691.03×
Wisconsin57,7471.7×
Ohio57,5160.83×
Iowa54,2252.91×
Michigan53,6850.91×
North Carolina44,6300.66×
Tennessee44,5360.98×
Missouri42,9561.18×
Washington42,2040.93×
Georgia42,0280.6×
Kentucky33,1261.17×
Virginia32,9550.6×
Alabama29,1160.92×
Massachusetts28,6040.64×
Minnesota27,4790.85×
Colorado27,1140.76×
South Carolina24,2150.71×
Maryland21,4220.55×
Louisiana19,8860.68×
Oklahoma19,1680.76×
Nevada17,3260.79×
Arkansas17,1080.92×
Mississippi16,9830.91×
Connecticut16,5890.73×
Kansas15,7830.89×
Oregon15,5230.6×
Nebraska15,5041.37×
Utah10,4180.51×
Idaho7,5720.67×
West Virginia6,6350.63×
New Mexico6,2800.55×
Delaware5,4850.88×
New Hampshire4,8990.55×
Maine4,8770.6×
Hawaii4,6930.48×
South Dakota4,5680.87×
Montana4,3560.69×
Washington, District of Columbia4,1540.61×
North Dakota3,8720.83×
Rhode Island3,7850.53×
Alaska2,4360.5×
Wyoming1,9750.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ryne Sandberg audience
BrandAffinityCategory
Chicago Cubs10.8×Sports
Capital One3.99×Business & Career
Aaron Rodgers5.8×Sports
Autism Awareness8.11×Health
Diabetes mellitus awareness5.72×Health
Chicago Bulls5.25×Sports
Google Maps3.06×Internet & Social Media
Singer-songwriter2.99×Music & Radio
Chicago Bears4.31×Sports
Seattle Mariners5.53×Sports
Microblogging5.87×Technology & Electronics
MLB2.44×Sports
St. Louis Cardinals4.75×Sports
CarGurus3.38×Cars & Mobility
Diane Keaton3.49×Movies & TV
Indeed.com2.29×Business & Career
AccuWeather3.49×Home & Garden
NFL1.52×Sports
New York Yankees3.1×Sports
Boston Celtics3.31×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ryne Sandberg audience
TraitClusterScore
TraditionCONSERVATISM1.26
Community OrientationOPEN1.25
Risk AppetiteTHRILL1.2
Career OrientationPOWER1.18
Need for SecurityCONSERVATISM1.18
Social Media UsageJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Ryne Sandberg
CountryShare
United States99.6%
Germany0.2%
Italy0.2%

See Ryne Sandberg audiences in other countries

More Baseball audiences in United States

Frequently asked questions

How many fans does Ryne Sandberg have in United States?

Ryne Sandberg has an estimated audience of 2,261,023 people in United States, concentrated in Illinois and California.

What is the gender split and age of Ryne Sandberg fans?

30.8% of Ryne Sandberg fans are female, 69.2% are male, with an average age of 39.1 years.

Which brands do Ryne Sandberg fans like most?

Ryne Sandberg fans show strongest brand affinity for Chicago Cubs (10.8×), Capital One (3.99×), and Aaron Rodgers (5.8×) over the country average.

Where do Ryne Sandberg fans live in United States?

Ryne Sandberg fans in United States are most concentrated in Illinois (reach 528,380), California (reach 140,099), and Indiana (reach 125,776). These three regions account for the largest share of the active audience.

What other brands do Ryne Sandberg fans also like?

Beyond Ryne Sandberg itself, the audience over-indexes on Capital One (3.99×), Aaron Rodgers (5.8×), Autism Awareness (8.11×), and Diabetes mellitus awareness (5.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ryne Sandberg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.