Sarah Lawrence College Audience in United States

Sarah Lawrence College has an estimated audience of 413,399 people in United States. 54.9% are female, 45.1% are male, average age 42.1. Top brand affinities: Robert Trujillo, Kirk Hammett, James Hetfield, Skyline Chili, Initial D.

Top brand affinities include Robert Trujillo, Kirk Hammett, James Hetfield, with strongest over-indexing on Robert Trujillo (116.13× the country average). Demographically, the Sarah Lawrence College audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Design Affinity, Sustainability.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Sarah Lawrence College fans

Demographic split for Sarah Lawrence College audience in United States
MetricValue
Female54.9%
Male45.1%
Average age42.1
Estimated audience size413,399

Audience persona

The typical Sarah Lawrence College fan in United States is balanced, around 42.1 years old, with strong Design Affinity tendencies and a notable affinity for Robert Trujillo.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sarah Lawrence College audience
BrandAffinityCategory
Robert Trujillo116.13×Music & Radio
Kirk Hammett89.72×Music & Radio
James Hetfield45.54×Music & Radio
Skyline Chili26.88×Food & Beverages
Initial D42.35×Literature
WellCare25.68×Health
Adventure Time13.05×Movies & TV
Etnies39.84×Fashion & Accessoires
Pfaltzgraff44.78×Home & Garden
RingCentral18.48×Technology & Electronics
Bass guitar3.18×Music & Radio
Toyota Supra8.87×Cars & Mobility
Saxophone5.68×Music & Radio
Golf Channel3.48×Sports
Non-fiction books4.38×Literature
Cello5.07×Music & Radio
Vera Wang7.52×Fashion & Accessoires
Bachelor of Business Administration20.59×Business & Career
Metaphysics3.04×Business & Career
Princess Polly5.53×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sarah Lawrence College audience
TraitClusterScore
Design AffinityPREMIUM1.79
SustainabilityBALANCE1.44
Price SensitivityPREMIUM1.43
TravellingTHRILL1.41
IndulgenceJOY1.38
Family OrientationCONSERVATISM1.38

Worldwide distribution

Worldwide audience distribution share by country for Sarah Lawrence College
CountryShare
United States93.2%
Germany3.7%
Italy3.1%

See Sarah Lawrence College audiences in other countries

More University audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Sarah Lawrence College. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.