Rascasse Audience Intelligence

SCTV Audience in United States

A data profile of the people who buy, follow and care about SCTV in United States — modelled from more than twelve digital signal sources. SCTV has an estimated audience of 1,428,664 people in United States.

The average SCTV fan in United States is 27.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Nick Lachey, Cultural tourism, Astro (Malaysian satellite television), with strongest over-indexing on Nick Lachey (154.53× the country average).

Demographically, the SCTV audience skews more female with an average age of 27.4, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical SCTV fan in United States is more female, around 27.4 years old, with strong Community Orientation tendencies and a notable affinity for Nick Lachey.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the SCTV profile in United States.

Audience size
1.4M
in United States
Gender
61.3%
38.7% male
Age
27.4
average years
Country rank
#18431
TV Channel in United States
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of SCTV

61.3% are female, 38.7% are male, average age 27.4.

Fig. 02

Gender split

61.3%
Female
38.7%
Male
Demographic split for SCTV audience in United States
MetricValue
Female61.3%
Male38.7%
Average age27.4
Estimated audience size1,428,664
Fig. 03

Age distribution

Ø 27.4
average years
Age distribution of the SCTV audience in United States
Age bracketShare%
16-1958%
20-2917%
30-3911%
40-498%
50+5%
Fig. 04

Worldwide distribution

18.6%

of the worldwide SCTV audience comes from United States.

Worldwide audience distribution share by country for SCTV
CountryShare
Indonesia69.1%
United States18.6%
Canada3.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the SCTV audience in United States is strongest.

Fig. 05

Top regions by affinity

SCTV fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~30K1.43×
02Oregon~20K1.41×
03Wisconsin~30K1.40×
04Illinois~60K1.36×
05Washington~40K1.25×
06Maine~6K1.25×
07New Hampshire~7K1.24×
08Massachusetts~30K1.23×
09Pennsylvania~60K1.21×
10Iowa~10K1.19×
11North Dakota~3K1.18×
12Vermont~3K1.15×
13Michigan~40K1.13×
14West Virginia~7K1.13×
15Kansas~10K1.09×
16New York~90K1.08×
17Connecticut~20K1.08×
18Nebraska~8K1.07×
19Missouri~20K1.06×
20Montana~4K1.04×
21Indiana~30K1.03×
22Rhode Island~5K1.02×
23Ohio~40K1.01×
24New Jersey~40K1.01×
25Washington, District of Columbia~4K1.01×
26South Dakota~3K1.01×
27Colorado~20K1.00×
28Delaware~4K0.95×
29Alaska~3K0.95×
30Tennessee~30K0.94×
31South Carolina~20K0.93×
32Kentucky~20K0.93×
33Idaho~6K0.90×
34Oklahoma~10K0.89×
35New Mexico~6K0.89×
36Virginia~30K0.88×
37Arizona~30K0.88×
38Maryland~20K0.88×
39Arkansas~10K0.87×
40California~100K0.85×
41Hawaii~5K0.82×
42Alabama~20K0.80×
43Louisiana~10K0.80×
44Nevada~10K0.80×
45Mississippi~9K0.80×
46North Carolina~30K0.79×
47Utah~10K0.78×
48Georgia~30K0.71×
49Florida~70K0.70×
50Texas~80K0.66×
Fig. 06

Affinity by region

Affinity by region — SCTV, United States
0.66×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the SCTV audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for SCTV audience
#·InterestCategoryAffinity×
01Nick LacheyMovies & TV154.53×
02Cultural tourismTravel & Leisure114.29×
03Astro (Malaysian satellite television)Movies & TV64.61×
04Vietnam AirlinesTravel & Leisure57.60×
05Drone racingSports50.00×
06Anne CurtisMovies & TV46.87×
07ConfucianismPolitics & Society34.72×
08TV GuideMovies & TV34.39×
09Bounce TVMovies & TV30.22×
10International educationBusiness & Career28.42×
11Google EarthInternet & Social Media23.82×
12BodrumTravel & Leisure19.53×
13Forex Online TradingBusiness & Career13.75×
14PeugeotCars & Mobility11.66×
15Wheel of Fortune (U.S. game show)Movies & TV11.32×
16TunaFood & Beverages11.19×
17JollibeeFood & Beverages8.26×
18Antique carCars & Mobility6.00×
19Indeed.comBusiness & Career2.86×
20Donald TrumpPolitics & Society1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the SCTV audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by SCTV audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN3.43×
SpiritualityBALANCE1.84×
TravellingTHRILL1.80×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by SCTV audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.55×
SustainabilityBALANCE0.76×
ExtroversionTHRILL0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does SCTV have in United States?

SCTV has an estimated audience of 1,428,664 people in United States, concentrated in California and New York.

02

What is the gender split and age of SCTV fans?

61.3% of SCTV fans are female, 38.7% are male, with an average age of 27.4 years.

03

Which brands do SCTV fans like most?

SCTV fans show strongest brand affinity for Nick Lachey (154.53×), Cultural tourism (114.29×), and Astro (Malaysian satellite television) (64.61×) over the country average.

04

Where do SCTV fans live in United States?

SCTV fans in United States are most concentrated in California (reach ~100K), New York (reach ~90K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do SCTV fans also like?

Beyond SCTV itself, the audience over-indexes on Cultural tourism (114.29×), Astro (Malaysian satellite television) (64.61×), Google Earth (23.82×), and TV Guide (34.39×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for SCTV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →