Sergei Bobrovsky Audience in United States

Sergei Bobrovsky logo

Sergei Bobrovsky has an estimated audience of 588,428 people in United States. 35.0% are female, 65.0% are male, average age 37.3. Top brand affinities: Minnesota, Nebraska, Alaska, Sinaloa, Rajasthan.

Top brand affinities include Minnesota, Nebraska, Alaska, with strongest over-indexing on Minnesota (5.12× the country average). Demographically, the Sergei Bobrovsky audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Risk Appetite, Sports Activity.

Category: Sports · Type: Person · Subtype: Ice hockey

Demographics of Sergei Bobrovsky fans

Demographic split for Sergei Bobrovsky audience in United States
MetricValue
Female35.0%
Male65.0%
Average age37.3
Estimated audience size588,428

Audience persona

The typical Sergei Bobrovsky fan in United States is more male, around 37.3 years old, with strong Risk Appetite tendencies and a notable affinity for Minnesota.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sergei Bobrovsky audience
BrandAffinityCategory
Minnesota5.12×Travel & Leisure
Nebraska6.62×Travel & Leisure
Alaska3.85×Travel & Leisure
Sinaloa7.27×Travel & Leisure
Rajasthan27.31×Travel & Leisure
Justice4.51×Politics & Society
Elsword24.13×Games
Sailor6.3×Travel & Leisure
Google Analytics5.4×Internet & Social Media
Kerala6.74×Travel & Leisure
Pro-Ject3.24×Music & Radio
JDSU2.22×Business & Career
Bank account1.6×Business & Career
Staycation2.08×Home & Garden
Food quality8.48×Food & Beverages
Home staging2.89×Home & Garden
Google Wallet3.75×Technology & Electronics
Jonathan Davis4.61×Music & Radio
Golden Gate15.83×Games
Captain America (1990 film)2.11×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sergei Bobrovsky audience
TraitClusterScore
Risk AppetiteTHRILL1.25
Sports ActivityPOWER1.23
Early Adopter MentalityPOWER1.23
Luxury OrientationPREMIUM1.2
PatriotismCONSERVATISM1.1
SustainabilityBALANCE1.09

Worldwide distribution

Worldwide audience distribution share by country for Sergei Bobrovsky
CountryShare
United States50.2%
Canada41.0%
Finland2.2%

See Sergei Bobrovsky audiences in other countries

More Ice hockey audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Sergei Bobrovsky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.