Rascasse Audience Intelligence

Sergio Perez Audience in United States

A data profile of the people who buy, follow and care about Sergio Perez in United States — modelled from more than twelve digital signal sources. Sergio Perez has an estimated audience of 749,523 people in United States.

#54among Motorsport in United States#6677among Person in United States#2687in Sports

The average Sergio Perez fan in United States is 34.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Max Verstappen, Charles Leclerc, Michael Schumacher, with strongest over-indexing on Max Verstappen (60.96× the country average).

Demographically, the Sergio Perez audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sergio Perez fan in United States is more male, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for Max Verstappen.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sergio Perez profile in United States.

Audience size
750K
in United States
Gender
27.1%♀
72.9% male
Age
34.5
average years
Country rank
#28655
Person in United States
Fig. 01

Search interest · 12-month trend

-73%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sergio Perez fans

27.1% are female, 72.9% are male, average age 34.5.

Fig. 02

Gender split

27.1%
Female
72.9%
Male
Demographic split for Sergio Perez audience in United States
MetricValue
Female27.1%
Male72.9%
Average age34.5
Estimated audience size749,523
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Sergio Perez audience in United States
Age bracketShare%
16-1931%
20-2923%
30-3918%
40-4915%
50+13%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Sergio Perez audience comes from United States.

Worldwide audience distribution share by country for Sergio Perez
CountryShare
United States23.6%
Netherlands9.7%
United Kingdom7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sergio Perez audience in United States is strongest.

Fig. 05

Top regions by affinity

Sergio Perez fans by region: top regions in United States
#RegionReachAffinity×
01California~100K2.06×
02Nevada~10K1.98×
03Texas~80K1.86×
04Arizona~20K1.48×
05Colorado~10K1.38×
06Washington~10K1.37×
07Washington, District of Columbia~2K1.36×
08Illinois~20K1.29×
09Florida~40K1.24×
10Utah~6K1.24×
11New Mexico~3K1.21×
12Massachusetts~10K1.15×
13Oregon~7K1.15×
14Connecticut~6K1.14×
15New Jersey~10K1.09×
16Virginia~10K1.08×
17North Carolina~20K1.07×
18Indiana~10K1.07×
19New York~30K1.04×
20Georgia~20K1.04×
21Wisconsin~8K0.99×
22Michigan~10K0.96×
23Kansas~4K0.96×
24Idaho~2K0.96×
25New Hampshire~2K0.96×
26Vermont<1K0.95×
27Minnesota~7K0.94×
28Hawaii~2K0.94×
29Oklahoma~5K0.90×
30Maryland~8K0.89×
31Nebraska~2K0.88×
32Tennessee~9K0.87×
33Pennsylvania~10K0.86×
34Delaware~1K0.85×
35Maine~2K0.84×
36Rhode Island~1K0.84×
37Alaska<1K0.84×
38South Carolina~6K0.83×
39Missouri~7K0.81×
40Arkansas~3K0.81×
41South Dakota<1K0.81×
42Iowa~3K0.80×
43Montana~1K0.80×
44North Dakota<1K0.78×
45Ohio~10K0.77×
46Kentucky~5K0.71×
47West Virginia~2K0.70×
48Alabama~5K0.69×
49Louisiana~4K0.66×
50Mississippi~3K0.62×
Fig. 06

Affinity by region

Affinity by region — Sergio Perez, United States
0.62×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sergio Perez audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sergio Perez audience
#·InterestCategoryAffinity×
01Pierre GaslySports108.61×
02Fernando AlonsoSports99.93×
03Singapore Grand PrixSports94.04×
04Holly WilloughbyMovies & TV90.49×
05Abu Dhabi Grand PrixSports88.54×
06Michael SchumacherSports87.61×
07Valtteri BottasSports78.21×
08Ayrton SennaSports75.72×
09Sim racingGames71.17×
10Charles LeclercSports68.60×
11Sergio PérezSports64.56×
12Max VerstappenSports60.96×
13James HuntSports59.33×
14Daniel RicciardoSports56.60×
15Lewis HamiltonSports35.72×
16Carlos SainzSports32.89×
17Red Bull RacingSports20.78×
18CarcareCars & Mobility17.28×
19Antique carCars & Mobility10.49×
20Formula OneSports7.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sergio Perez audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sergio Perez audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.11×
Family OrientationCONSERVATISM2.01×
Risk AppetiteTHRILL1.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sergio Perez audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.71×
Healthy LifestyleBALANCE0.83×
MindfulnessBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sergio Perez have in United States?

Sergio Perez has an estimated audience of 749,523 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sergio Perez fans?

27.1% of Sergio Perez fans are female, 72.9% are male, with an average age of 34.5 years.

03

Which brands do Sergio Perez fans like most?

Sergio Perez fans show strongest brand affinity for Max Verstappen (60.96×), Charles Leclerc (68.6×), and Michael Schumacher (87.61×) over the country average.

04

Where do Sergio Perez fans live in United States?

Sergio Perez fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Sergio Perez fans also like?

Beyond Sergio Perez itself, the audience over-indexes on Charles Leclerc (68.6×), Michael Schumacher (87.61×), Fernando Alonso (99.93×), and Lewis Hamilton (35.72×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sergio Perez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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