Shades of green Audience in United States
A data profile of the people who buy, follow and care about Shades of green in United States — modelled from more than twelve digital signal sources. Shades of green has an estimated audience of 1,746,275 people in United States.
The average Shades of green fan in United States is 35.1 years old, more female, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, California.
Top brand affinities include Non-alcoholic beverage, Microwave oven, Mineral water, with strongest over-indexing on Non-alcoholic beverage (3.87× the country average).
Demographically, the Shades of green audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Shades of green fan in United States is more female, around 35.1 years old, with strong Career Orientation tendencies and a notable affinity for Non-alcoholic beverage.
At a glance
The key figures that characterise the Shades of green profile in United States.
Search interest · 12-month trend
Audience demographics of Shades of green
70.0% are female, 30.0% are male, average age 35.1.
Gender split
| Metric | Value |
|---|---|
| Female | 70.0% |
| Male | 30.0% |
| Average age | 35.1 |
| Estimated audience size | 1,746,275 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 12% |
Worldwide distribution
of the worldwide Shades of green audience comes from United States.
| Country | Share |
|---|---|
| United States | 48.3% |
| Malaysia | 7.5% |
| United Kingdom | 6.5% |
Geography
Where the Shades of green audience in United States is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~300K | 2.70× | |
| 02 | Alaska | ~6K | 1.57× | |
| 03 | South Carolina | ~40K | 1.49× | |
| 04 | Virginia | ~60K | 1.44× | |
| 05 | Mississippi | ~20K | 1.39× | |
| 06 | Alabama | ~30K | 1.36× | |
| 07 | Georgia | ~70K | 1.26× | |
| 08 | Maryland | ~40K | 1.19× | |
| 09 | Louisiana | ~30K | 1.19× | |
| 10 | North Carolina | ~60K | 1.17× | |
| 11 | Maine | ~7K | 1.16× | |
| 12 | Delaware | ~5K | 1.14× | |
| 13 | Rhode Island | ~6K | 1.12× | |
| 14 | Kentucky | ~20K | 1.10× | |
| 15 | West Virginia | ~9K | 1.10× | |
| 16 | Tennessee | ~40K | 1.08× | |
| 17 | Hawaii | ~8K | 1.08× | |
| 18 | New Hampshire | ~7K | 1.07× | |
| 19 | South Dakota | ~4K | 0.99× | |
| 20 | Oklahoma | ~20K | 0.98× | |
| 21 | North Dakota | ~4K | 0.98× | |
| 22 | Pennsylvania | ~60K | 0.97× | |
| 23 | Indiana | ~30K | 0.97× | |
| 24 | Texas | ~100K | 0.95× | |
| 25 | Massachusetts | ~30K | 0.93× | |
| 26 | Arkansas | ~10K | 0.93× | |
| 27 | Vermont | ~3K | 0.93× | |
| 28 | Ohio | ~50K | 0.92× | |
| 29 | Nebraska | ~8K | 0.92× | |
| 30 | Missouri | ~20K | 0.87× | |
| 31 | Utah | ~10K | 0.87× | |
| 32 | Idaho | ~8K | 0.87× | |
| 33 | Washington, District of Columbia | ~4K | 0.86× | |
| 34 | Iowa | ~10K | 0.85× | |
| 35 | Kansas | ~10K | 0.85× | |
| 36 | Connecticut | ~10K | 0.84× | |
| 37 | Montana | ~4K | 0.84× | |
| 38 | Colorado | ~20K | 0.83× | |
| 39 | Washington | ~30K | 0.80× | |
| 40 | Michigan | ~40K | 0.79× | |
| 41 | New Jersey | ~30K | 0.78× | |
| 42 | Minnesota | ~20K | 0.77× | |
| 43 | Wisconsin | ~20K | 0.75× | |
| 44 | Illinois | ~40K | 0.74× | |
| 45 | New Mexico | ~6K | 0.72× | |
| 46 | New York | ~70K | 0.70× | |
| 47 | Oregon | ~10K | 0.68× | |
| 48 | Nevada | ~10K | 0.63× | |
| 49 | Arizona | ~20K | 0.61× | |
| 50 | California | ~100K | 0.56× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Shades of green audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baking powder | Food & Beverages | 4.56× | ||
| 02 | Non-alcoholic beverage | Food & Beverages | 3.87× | ||
| 03 | Mineral water | Food & Beverages | 3.42× | ||
| 04 | Fertilizer | Home & Garden | 2.88× | ||
| 05 | Microwave oven | Home & Garden | 2.63× | ||
| 06 | Milwaukee Brewers | Sports | 2.50× | ||
| 07 | Cappuccino | Food & Beverages | 2.42× | ||
| 08 | Pittsburgh Pirates | Sports | 2.40× | ||
| 09 | Sustainable energy | Home & Garden | 2.37× | ||
| 10 | Detroit Tigers | Sports | 2.18× | ||
| 11 | Rail transport | Travel & Leisure | 2.11× | ||
| 12 | Innovation | Business & Career | 1.89× | ||
| 13 | Sports club | Sports | 1.88× | ||
| 14 | Renewable energy | Business & Career | 1.86× | ||
| 15 | Career development | Business & Career | 1.84× | ||
| 16 | Public transport | Cars & Mobility | 1.80× | ||
| 17 | Pharmacy | Business & Career | 1.67× | ||
| 18 | Britney Spears | Music & Radio | 1.67× | ||
| 19 | Hardware store | Home & Garden | 1.59× | ||
| 20 | Apple TV | Movies & TV | 1.54× |
Personality of the Shades of green audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.95× | |
| Convenience Orientation | PREMIUM | 1.56× | |
| Community Orientation | OPEN | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.76× | |
| Social Media Usage | JOY | 0.79× | |
| Need for Security | CONSERVATISM | 0.81× |
Frequently asked questions
How many fans does Shades of green have in United States?
Shades of green has an estimated audience of 1,746,275 people in United States, concentrated in Florida and Texas.
What is the gender split and age of Shades of green fans?
70.0% of Shades of green fans are female, 30.0% are male, with an average age of 35.1 years.
Which brands do Shades of green fans like most?
Shades of green fans show strongest brand affinity for Non-alcoholic beverage (3.87×), Microwave oven (2.63×), and Mineral water (3.42×) over the country average.
Where do Shades of green fans live in United States?
Shades of green fans in United States are most concentrated in Florida (reach ~300K), Texas (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Shades of green fans also like?
Beyond Shades of green itself, the audience over-indexes on Microwave oven (2.63×), Mineral water (3.42×), Detroit Tigers (2.18×), and Sustainable energy (2.37×) compared to the United States average.
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How to read this data
Audience size is the estimated number of people in United States who actively search for Shades of green. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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