Shai Gilgeous-Alexander Audience in United States
Shai Gilgeous-Alexander has an estimated audience of 9,622,173 people in United States. 40.0% are female, 60.0% are male, average age 34.0. Top brand affinities: Google Maps, Indeed.com, Capital One, Aaron Rodgers, CarGurus.
Top brand affinities include Google Maps, Indeed.com, Capital One, with strongest over-indexing on Google Maps (15.43× the country average). Demographically, the Shai Gilgeous-Alexander audience skews more male with an average age of 34.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Sports · Type: Person · Subtype: Basketball
Demographics of Shai Gilgeous-Alexander fans
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 34.0 |
| Estimated audience size | 9,622,173 |
Audience persona
The typical Shai Gilgeous-Alexander fan in United States is more male, around 34.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 15.43× | Internet & Social Media |
| Indeed.com | 14.12× | Business & Career |
| Capital One | 13.13× | Business & Career |
| Aaron Rodgers | 19.82× | Sports |
| CarGurus | 14.94× | Cars & Mobility |
| Enterprise Rent-A-Car | 14.9× | Cars & Mobility |
| Google News | 12.32× | News |
| Circle K | 14.03× | Shopping |
| AccuWeather | 12.55× | Home & Garden |
| Beetlejuice | 8.75× | Movies & TV |
| StubHub | 15.53× | Travel & Leisure |
| Bruce Willis | 11.75× | Movies & TV |
| Autism Awareness | 14.96× | Health |
| ICloud | 14.92× | Technology & Electronics |
| DeviantArt | 11.23× | Internet & Social Media |
| Khan Academy | 12.88× | Business & Career |
| Google Earth | 15.25× | Internet & Social Media |
| DuckDuckGo | 13.74× | Internet & Social Media |
| Billy Bob Thornton | 13.19× | Movies & TV |
| Diabetes mellitus awareness | 9.89× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.28 |
| Early Adopter Mentality | POWER | 1.1 |
| Social Media Usage | JOY | 1.07 |
| Family Orientation | CONSERVATISM | 1 |
| Extroversion | THRILL | 0.96 |
| Sports Activity | POWER | 0.94 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.1% |
| Canada | 8.5% |
| Brazil | 5.1% |
See Shai Gilgeous-Alexander audiences in other countries
- Shai Gilgeous-Alexander — Germany
- Shai Gilgeous-Alexander — United Kingdom
- Shai Gilgeous-Alexander — France
- Shai Gilgeous-Alexander — Italy
- Shai Gilgeous-Alexander — Spain
- Shai Gilgeous-Alexander — Brazil
- Shai Gilgeous-Alexander — Japan
- Shai Gilgeous-Alexander — South Korea
- Shai Gilgeous-Alexander — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
How to read this data
Audience size is the estimated number of people in United States who actively search for Shai Gilgeous-Alexander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.