Rascasse Audience Intelligence

Shouse Audience in United States

A data profile of the people who buy, follow and care about Shouse in United States — modelled from more than twelve digital signal sources. Shouse has an estimated audience of 80,470 people in United States.

#99among EDM in United States#23174among Person in United States#14206in Music & Radio

The average Shouse fan in United States is 30.7 years old, balanced, and lives primarily in Minnesota.

The audience is concentrated in Minnesota, Missouri, Iowa.

Top brand affinities include David Guetta, Electronic dance music, Rick and Morty, with strongest over-indexing on David Guetta (26.49× the country average).

Demographically, the Shouse audience skews balanced with an average age of 30.7, and over-indexes on personality traits such as Tradition, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shouse fan in United States is balanced, around 30.7 years old, with strong Tradition tendencies and a notable affinity for David Guetta.

Category: Music & Radio · Type: Person · Subtype: EDM

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Shouse profile in United States.

Audience size
80K
in United States
Gender
48.3%♀
51.7% male
Age
30.7
average years
Country rank
#84851
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Shouse fans

48.3% are female, 51.7% are male, average age 30.7.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Shouse audience in United States
MetricValue
Female48.3%
Male51.7%
Average age30.7
Estimated audience size80,470
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Shouse audience in United States
Age bracketShare%
16-1945%
20-2921%
30-3915%
40-4912%
50+8%
Fig. 04

Worldwide distribution

30.0%

of the worldwide Shouse audience comes from United States.

Worldwide audience distribution share by country for Shouse
CountryShare
United States30.0%
Japan12.7%
India12.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shouse audience in United States is strongest.

Fig. 05

Top regions by affinity

Shouse fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~1K7.06×
02Iowa~4K5.76×
03Minnesota~5K3.98×
04North Dakota<1K3.88×
05Nebraska~1K3.62×
06Missouri~4K3.17×
07Wisconsin~2K1.77×
08Kansas~1K1.74×
09Idaho<1K0.96×
10Montana<1K0.96×
11Alaska<1K0.90×
12Vermont<1K0.89×
13Rhode Island<1K0.84×
14Delaware<1K0.84×
15Arkansas<1K0.83×
16West Virginia<1K0.83×
17Hawaii<1K0.82×
18New Hampshire<1K0.82×
19Maine<1K0.81×
20New Mexico<1K0.79×
21Washington, District of Columbia<1K0.78×
22Illinois~2K0.76×
23Mississippi<1K0.75×
24Oklahoma<1K0.71×
25Louisiana<1K0.69×
26Kentucky<1K0.67×
27Connecticut<1K0.66×
28Nevada<1K0.66×
29Utah<1K0.66×
30Oregon<1K0.64×
31Alabama<1K0.63×
32Washington<1K0.62×
33South Carolina<1K0.61×
34Tennessee<1K0.59×
35Colorado<1K0.59×
36Indiana<1K0.57×
37Maryland<1K0.56×
38Arizona<1K0.53×
39Ohio~1K0.52×
40Massachusetts<1K0.52×
41Michigan~1K0.50×
42Virginia<1K0.50×
43North Carolina~1K0.49×
44Georgia~1K0.48×
45New Jersey<1K0.48×
46Pennsylvania~1K0.44×
47New York~2K0.38×
48Texas~3K0.36×
49Florida~2K0.36×
50California~3K0.33×
Fig. 06

Affinity by region

Affinity by region — Shouse, United States
0.33×1.00×7.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shouse audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shouse audience
#·InterestCategoryAffinity×
01David GuettaMusic & Radio26.49×
021980s in fashionFashion & Accessoires17.95×
03Cultural tourismTravel & Leisure14.61×
04Resident AdvisorMusic & Radio9.43×
05International educationBusiness & Career9.41×
06AviciiMusic & Radio9.34×
07HariboFood & Beverages8.70×
08Gender studiesPolitics & Society7.56×
09Social shoppingShopping6.72×
10Doctor StrangeLiterature6.16×
11Rick and MortyMovies & TV5.98×
12Electronic dance musicMusic & Radio5.19×
13Guardians of the Galaxy (film)Movies & TV5.16×
14Dungeons & DragonsGames4.67×
15House musicMusic & Radio3.53×
16Folk musicMusic & Radio3.45×
17Scooby-DooMovies & TV2.68×
18Anime and manga fandomLiterature2.48×
19Google DriveTechnology & Electronics2.38×
20LivemusicMusic & Radio2.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shouse audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Shouse audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.72×
Luxury OrientationPREMIUM1.38×
Community OrientationOPEN1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Shouse audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.80×
DIY MentalityTHRILL0.83×
Family OrientationCONSERVATISM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Shouse have in United States?

Shouse has an estimated audience of 80,470 people in United States, concentrated in Minnesota and Missouri.

02

What is the gender split and age of Shouse fans?

48.3% of Shouse fans are female, 51.7% are male, with an average age of 30.7 years.

03

Which brands do Shouse fans like most?

Shouse fans show strongest brand affinity for David Guetta (26.49×), Electronic dance music (5.19×), and Rick and Morty (5.98×) over the country average.

04

Where do Shouse fans live in United States?

Shouse fans in United States are most concentrated in Minnesota (reach ~5K), Missouri (reach ~4K), and Iowa (reach ~4K). These three regions account for the largest share of the active audience.

05

What other brands do Shouse fans also like?

Beyond Shouse itself, the audience over-indexes on Electronic dance music (5.19×), Rick and Morty (5.98×), Google Drive (2.38×), and Social shopping (6.72×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More EDM audiences in United States

See Shouse audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Shouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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