Rascasse Audience Intelligence

Six Flags Great America Target Market in United States

A data profile of the people who buy, follow and care about Six Flags Great America in United States — modelled from more than twelve digital signal sources. Six Flags Great America has an estimated audience of 2,175,776 people in United States.

#1357among Brand in United States#809in Food & Beverages

The average Six Flags Great America fan in United States is 43.6 years old, balanced, and lives primarily in Illinois.

The audience is concentrated in Illinois, Wisconsin, Indiana.

Top brand affinities include Michael B. Jordan, Fox News Channel, Donald Trump, with strongest over-indexing on Michael B. Jordan (12.51× the country average).

Demographically, the Six Flags Great America audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Six Flags Great America fan in United States is balanced, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Michael B. Jordan.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Six Flags Great America profile in United States.

Audience size
2.2M
in United States
Gender
50.3%♀
49.7% male
Age
43.6
average years
Country rank
#13329
Brand in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Six Flags Great America

50.3% are female, 49.7% are male, average age 43.6.

Fig. 02

Gender split

50.3%
Female
49.7%
Male
Demographic split for Six Flags Great America audience in United States
MetricValue
Female50.3%
Male49.7%
Average age43.6
Estimated audience size2,175,776
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Six Flags Great America audience in United States
Age bracketShare%
16-1918%
20-2911%
30-3915%
40-4920%
50+36%
Fig. 04

Worldwide distribution

98.7%

of the worldwide Six Flags Great America audience comes from United States.

Worldwide audience distribution share by country for Six Flags Great America
CountryShare
United States98.7%
United Kingdom0.3%
Mexico0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Six Flags Great America audience in United States is strongest.

Fig. 05

Top regions by affinity

Six Flags Great America customers by region in United States
#RegionReachAffinity×
01Illinois~1.5M24.57×
02Wisconsin~400K12.18×
03Indiana~100K3.13×
04Iowa~20K1.23×
05Michigan~40K0.64×
06Alaska~3K0.63×
07Vermont~2K0.61×
08Montana~3K0.53×
09North Dakota~2K0.53×
10South Dakota~2K0.51×
11Missouri~20K0.48×
12Minnesota~10K0.47×
13Maine~4K0.47×
14Rhode Island~3K0.47×
15New Hampshire~4K0.46×
16Ohio~30K0.45×
17Delaware~3K0.45×
18West Virginia~4K0.44×
19Hawaii~4K0.43×
20Washington, District of Columbia~3K0.43×
21Idaho~4K0.41×
22New Mexico~4K0.41×
23Maryland~10K0.40×
24Nebraska~4K0.40×
25California~90K0.38×
26Mississippi~6K0.36×
27Kentucky~9K0.35×
28Kansas~6K0.35×
29Arkansas~6K0.34×
30Nevada~6K0.31×
31Oklahoma~7K0.30×
32New Jersey~20K0.29×
33Utah~5K0.29×
34Tennessee~10K0.28×
35Louisiana~8K0.28×
36Connecticut~6K0.28×
37Alabama~8K0.27×
38Oregon~6K0.26×
39Arizona~10K0.25×
40South Carolina~8K0.25×
41Virginia~10K0.24×
42Colorado~8K0.24×
43Pennsylvania~20K0.23×
44Georgia~10K0.23×
45Massachusetts~9K0.22×
46New York~20K0.21×
47Washington~9K0.21×
48North Carolina~10K0.19×
49Texas~30K0.18×
50Florida~30K0.18×
Fig. 06

Affinity by region

Affinity by region — Six Flags Great America, United States
0.18×1.00×24.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Six Flags Great America audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Six Flags Great America audience
#·InterestCategoryAffinity×
01European ParliamentPolitics & Society37.77×
02Michael B. JordanMovies & TV12.51×
03DollywoodTravel & Leisure11.06×
04Karl MarxLiterature10.17×
05Freedom of speechPolitics & Society7.90×
06NewsletterTechnology & Electronics7.72×
07Jewel-OscoShopping6.42×
08Fox News ChannelMovies & TV4.00×
09TraditionPolitics & Society3.51×
10NostalgiaHome & Garden3.29×
11Rail transportTravel & Leisure3.14×
12Nonprofit organizationPolitics & Society2.60×
13Five BelowShopping2.58×
14Joe BidenPolitics & Society2.52×
15Online newspaperNews2.51×
16Charitable organizationPolitics & Society2.48×
17Britney SpearsMusic & Radio2.42×
18Donald TrumpPolitics & Society2.36×
19American AirlinesTravel & Leisure2.30×
20GeneticsKids & Family2.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Six Flags Great America audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Six Flags Great America audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.39×
IndividualismJOY2.41×
TraditionCONSERVATISM1.81×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Six Flags Great America audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.65×
Luxury OrientationPREMIUM0.79×
Healthy LifestyleBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Six Flags Great America's target market in United States?

Six Flags Great America's target market in United States covers an estimated 2,175,776 people, concentrated in Illinois and Wisconsin.

02

What is the gender split and age of Six Flags Great America customers?

50.3% of the Six Flags Great America audience are female, 49.7% are male, with an average age of 43.6 years.

03

Which brands do Six Flags Great America fans like most?

Six Flags Great America fans show strongest brand affinity for Michael B. Jordan (12.51×), Fox News Channel (4×), and Donald Trump (2.36×) over the country average.

04

Where do Six Flags Great America fans live in United States?

Six Flags Great America fans in United States are most concentrated in Illinois (reach ~1.5M), Wisconsin (reach ~400K), and Indiana (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Six Flags Great America fans also like?

Beyond Six Flags Great America itself, the audience over-indexes on Fox News Channel (4×), Donald Trump (2.36×), Tradition (3.51×), and European Parliament (37.77×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Six Flags Great America. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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