Rascasse Audience Intelligence

Social entrepreneurship Audience in United States

A data profile of the people who buy, follow and care about Social entrepreneurship in United States — modelled from more than twelve digital signal sources. Social entrepreneurship has an estimated audience of 2,115,101 people in United States.

#6139among Topic in United States#1040in Business & Career

The average Social entrepreneurship fan in United States is 40.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sustainable energy, Renewable energy, Forex Online Trading, with strongest over-indexing on Sustainable energy (19.68× the country average).

Demographically, the Social entrepreneurship audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Sustainability, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Social entrepreneurship fan in United States is balanced, around 40.8 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Social entrepreneurship profile in United States.

Audience size
2.1M
in United States
Gender
49.4%♀
50.6% male
Age
40.8
average years
Country rank
#13638
Topic in United States
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Social entrepreneurship fans

49.4% are female, 50.6% are male, average age 40.8.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Social entrepreneurship audience in United States
MetricValue
Female49.4%
Male50.6%
Average age40.8
Estimated audience size2,115,101
Fig. 03

Age distribution

Ø 40.8
average years
Age distribution of the Social entrepreneurship audience in United States
Age bracketShare%
16-1917%
20-2918%
30-3919%
40-4921%
50+25%
Fig. 04

Worldwide distribution

10.0%

of the worldwide Social entrepreneurship audience comes from United States.

Worldwide audience distribution share by country for Social entrepreneurship
CountryShare
Japan13.0%
India11.0%
United States10.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Social entrepreneurship audience in United States is strongest.

Fig. 05

Top regions by affinity

Social entrepreneurship fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K2.17×
02North Carolina~100K1.62×
03Louisiana~40K1.56×
04Maryland~60K1.52×
05Massachusetts~60K1.32×
06Virginia~70K1.31×
07New York~100K1.24×
08Rhode Island~8K1.20×
09California~300K1.11×
10Delaware~6K1.08×
11Florida~200K1.06×
12Iowa~20K1.06×
13New Jersey~60K1.05×
14Georgia~70K1.04×
15Vermont~4K1.04×
16New Hampshire~9K1.02×
17South Carolina~30K1.01×
18Montana~6K1.01×
19Alaska~5K1.01×
20Pennsylvania~70K0.99×
21Indiana~40K0.99×
22North Dakota~4K0.99×
23Illinois~70K0.98×
24Colorado~30K0.98×
25Connecticut~20K0.98×
26South Dakota~5K0.98×
27Kansas~20K0.97×
28Hawaii~9K0.97×
29West Virginia~9K0.96×
30Arkansas~20K0.95×
31Nebraska~10K0.95×
32Texas~200K0.92×
33Maine~7K0.92×
34Mississippi~20K0.91×
35Ohio~60K0.90×
36Utah~20K0.90×
37Wisconsin~30K0.89×
38Idaho~9K0.89×
39New Mexico~9K0.88×
40Missouri~30K0.87×
41Kentucky~20K0.87×
42Oregon~20K0.87×
43Oklahoma~20K0.87×
44Michigan~50K0.85×
45Tennessee~40K0.85×
46Alabama~20K0.84×
47Washington~30K0.82×
48Nevada~20K0.81×
49Arizona~30K0.80×
50Minnesota~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Social entrepreneurship, United States
0.80×1.00×2.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Social entrepreneurship audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Social entrepreneurship audience
#·InterestCategoryAffinity×
01Forex Online TradingBusiness & Career30.74×
02Mulberry (company)Fashion & Accessoires22.59×
03Gender-neutral languagePolitics & Society21.53×
04Business softwareBusiness & Career20.77×
05Derivative (finance)Business & Career20.19×
06Sustainable energyHome & Garden19.68×
07Commodity marketBusiness & Career18.29×
08Elderly careHealth13.08×
09Renewable energyBusiness & Career11.33×
10Business schoolBusiness & Career8.70×
11LinkedInInternet & Social Media8.15×
12Retail bankingBusiness & Career7.87×
13InnovationBusiness & Career7.65×
14Female entrepreneurBusiness & Career6.81×
15FedExBusiness & Career5.77×
16BPCars & Mobility5.65×
17PhilanthropyArts & Culture5.47×
18First class travelTravel & Leisure4.64×
19Mortgage loansBusiness & Career3.26×
20AirbnbTravel & Leisure2.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Social entrepreneurship audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Social entrepreneurship audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE5.29×
Family OrientationCONSERVATISM3.36×
Career OrientationPOWER2.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Social entrepreneurship audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.80×
Healthy LifestyleBALANCE0.90×
ExtroversionTHRILL0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Social entrepreneurship have in United States?

Social entrepreneurship has an estimated audience of 2,115,101 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Social entrepreneurship fans?

49.4% of Social entrepreneurship fans are female, 50.6% are male, with an average age of 40.8 years.

03

Which brands do Social entrepreneurship fans like most?

Social entrepreneurship fans show strongest brand affinity for Sustainable energy (19.68×), Renewable energy (11.33×), and Forex Online Trading (30.74×) over the country average.

04

Where do Social entrepreneurship fans live in United States?

Social entrepreneurship fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Social entrepreneurship fans also like?

Beyond Social entrepreneurship itself, the audience over-indexes on Renewable energy (11.33×), Forex Online Trading (30.74×), Innovation (7.65×), and Business software (20.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Social entrepreneurship audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Social entrepreneurship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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