Social entrepreneurship Audience in United States
Social entrepreneurship has an estimated audience of 2,115,101 people in United States. 49.4% are female, 50.6% are male, average age 40.8. Top regions: California, New York, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Forex Online Trading, Microblogging, Singer-songwriter.
The average Social entrepreneurship fan in United States is 40.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Forex Online Trading, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Social entrepreneurship audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Social entrepreneurship fans
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 40.8 |
| Estimated audience size | 2,115,101 |
Audience persona
The typical Social entrepreneurship fan in United States is balanced, around 40.8 years old, with strong Sustainability tendencies and a notable affinity for Autism Awareness.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 298,828 | 1.28× |
| New York | 169,555 | 1.43× |
| Florida | 165,017 | 1.15× |
| Texas | 162,745 | 0.9× |
| North Carolina | 80,961 | 1.27× |
| Georgia | 75,185 | 1.15× |
| Illinois | 73,803 | 1.05× |
| Pennsylvania | 71,062 | 1× |
| Virginia | 66,773 | 1.3× |
| Maryland | 64,107 | 1.76× |
| Massachusetts | 62,727 | 1.51× |
| New Jersey | 59,591 | 1.11× |
| Ohio | 57,824 | 0.89× |
| Michigan | 48,609 | 0.88× |
| Colorado | 38,608 | 1.16× |
| Indiana | 37,811 | 0.98× |
| Washington | 35,421 | 0.83× |
| Tennessee | 34,066 | 0.8× |
| Arizona | 30,020 | 0.7× |
| South Carolina | 28,482 | 0.9× |
| Missouri | 26,204 | 0.77× |
| Wisconsin | 24,493 | 0.77× |
| Minnesota | 22,168 | 0.73× |
| Alabama | 21,455 | 0.73× |
| Louisiana | 21,027 | 0.77× |
| Kentucky | 20,221 | 0.76× |
| Connecticut | 19,963 | 0.94× |
| Iowa | 19,754 | 1.13× |
| Washington, District of Columbia | 19,702 | 3.1× |
| Oregon | 18,682 | 0.77× |
| Oklahoma | 16,990 | 0.72× |
| Utah | 16,802 | 0.89× |
| Kansas | 15,259 | 0.92× |
| Arkansas | 14,949 | 0.86× |
| Nevada | 11,715 | 0.57× |
| Mississippi | 10,915 | 0.63× |
| Rhode Island | 10,157 | 1.51× |
| Nebraska | 8,785 | 0.83× |
| New Hampshire | 8,662 | 1.04× |
| West Virginia | 8,260 | 0.84× |
| Hawaii | 7,949 | 0.87× |
| Delaware | 6,688 | 1.15× |
| Montana | 5,879 | 1× |
| Idaho | 5,547 | 0.52× |
| New Mexico | 5,424 | 0.51× |
| Maine | 5,374 | 0.71× |
| Alaska | 4,496 | 0.99× |
| Vermont | 4,113 | 1.11× |
| South Dakota | 3,869 | 0.79× |
| North Dakota | 3,767 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Forex Online Trading | 32.16× | Business & Career |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| 4.15× | Internet & Social Media | |
| Planet Fitness | 4.39× | Sports |
| Income tax | 13.19× | Business & Career |
| Business software | 16.59× | Business & Career |
| Commodity market | 21.86× | Business & Career |
| Derivative (finance) | 18.7× | Business & Career |
| Innovation | 5.36× | Business & Career |
| Volcom | 21.67× | Fashion & Accessoires |
| Sustainable energy | 6.19× | Home & Garden |
| Diaper bag | 5.38× | Kids & Family |
| Mothercare | 9.08× | Kids & Family |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Gender-neutral language | 19.55× | Politics & Society |
| Kate Spade | 7.05× | Fashion & Accessoires |
| Mulberry (company) | 17.29× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 3.57 |
| Early Adopter Mentality | POWER | 2.92 |
| Career Orientation | POWER | 2.52 |
| Community Orientation | OPEN | 2.17 |
| LGBTQ+ Identity | OPEN | 2.15 |
| Risk Appetite | THRILL | 2.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 13.0% |
| India | 11.0% |
| United States | 10.0% |
See Social entrepreneurship audiences in other countries
- Social entrepreneurship — Germany
- Social entrepreneurship — United Kingdom
- Social entrepreneurship — France
- Social entrepreneurship — Italy
- Social entrepreneurship — Spain
- Social entrepreneurship — Brazil
- Social entrepreneurship — Japan
- Social entrepreneurship — South Korea
- Social entrepreneurship — India
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Social entrepreneurship have in United States?
Social entrepreneurship has an estimated audience of 2,115,101 people in United States, concentrated in California and New York.
What is the gender split and age of Social entrepreneurship fans?
49.4% of Social entrepreneurship fans are female, 50.6% are male, with an average age of 40.8 years.
Which brands do Social entrepreneurship fans like most?
Social entrepreneurship fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Forex Online Trading (32.16×) over the country average.
Where do Social entrepreneurship fans live in United States?
Social entrepreneurship fans in United States are most concentrated in California (reach 298,828), New York (reach 169,555), and Florida (reach 165,017). These three regions account for the largest share of the active audience.
What other brands do Social entrepreneurship fans also like?
Beyond Social entrepreneurship itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Forex Online Trading (32.16×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Social entrepreneurship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.