Social exclusion Audience in United States

Social exclusion has an estimated audience of 1,940,623 people in United States. 66.8% are female, 33.2% are male, average age 44.2. Top regions: California, Texas, New York. Top brand affinities: Finnair, Capital One, Indeed.com, Google Maps, Diane Keaton.

The average Social exclusion fan in United States is 44.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Finnair, Capital One, Indeed.com, with strongest over-indexing on Finnair (675× the country average). Demographically, the Social exclusion audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Social exclusion fans

Demographic split for Social exclusion audience in United States
MetricValue
Female66.8%
Male33.2%
Average age44.2
Estimated audience size1,940,623

Audience persona

The typical Social exclusion fan in United States is more female, around 44.2 years old, with strong Community Orientation tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Social exclusion in United States
RegionReachAffinity
California221,8021.04×
Texas110,3400.66×
New York104,1250.96×
Florida76,3970.58×
Pennsylvania45,6140.7×
Illinois45,5440.7×
North Carolina43,5730.75×
Georgia39,3610.66×
Michigan37,8000.74×
Ohio35,6470.6×
Massachusetts34,6060.91×
New Jersey34,3600.7×
Virginia33,9110.72×
Maryland33,0370.99×
Washington31,7940.82×
Arizona24,3860.62×
Indiana20,9200.59×
Tennessee19,0310.49×
Missouri17,8290.57×
Louisiana17,5580.7×
Oregon16,4530.74×
Minnesota15,7680.57×
South Carolina15,4590.53×
Wisconsin15,3470.53×
Oklahoma15,2510.71×
Colorado15,1920.5×
Arkansas14,6200.91×
Alabama14,5280.54×
Mississippi14,2620.89×
Connecticut13,1340.67×
Kentucky13,1330.54×
Alaska11,7502.83×
Vermont11,3403.33×
Kansas10,8750.71×
West Virginia10,8681.2×
Iowa10,3240.65×
Nevada10,1440.54×
Idaho10,0361.03×
Hawaii9,5881.15×
Nebraska9,5000.98×
Montana9,4551.76×
South Dakota9,3322.08×
Utah9,2440.53×
North Dakota9,0862.28×
New Hampshire8,9551.17×
Wyoming8,7923.06×
New Mexico8,7230.9×
Rhode Island8,6471.4×
Maine8,6421.24×
Delaware7,7441.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Social exclusion audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One12.71×Business & Career
Indeed.com10.09×Business & Career
Google Maps9.32×Internet & Social Media
Diane Keaton11.96×Movies & TV
Google News11.31×News
Aaron Rodgers12.31×Sports
Beetlejuice9.29×Movies & TV
Marisa Tomei30.32×Movies & TV
Demi Moore17.31×Movies & TV
Circle K12.25×Shopping
Billy Bob Thornton13.96×Movies & TV
AccuWeather10.22×Home & Garden
DeviantArt11.05×Internet & Social Media
Bruce Willis10.7×Movies & TV
CarGurus8.49×Cars & Mobility
Khan Academy11.9×Business & Career
Catherine Zeta-Jones16.16×Movies & TV
Clint Eastwood12.74×Movies & TV
Matthew McConaughey12.45×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Social exclusion audience
TraitClusterScore
Community OrientationOPEN1.8
IndividualismJOY1.78
SustainabilityBALANCE1.71
Family OrientationCONSERVATISM1.6
Career OrientationPOWER1.59
PatriotismCONSERVATISM1.44

Worldwide distribution

Worldwide audience distribution share by country for Social exclusion
CountryShare
United States40.3%
Brazil14.3%
United Kingdom5.1%

See Social exclusion audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Social exclusion have in United States?

Social exclusion has an estimated audience of 1,940,623 people in United States, concentrated in California and Texas.

What is the gender split and age of Social exclusion fans?

66.8% of Social exclusion fans are female, 33.2% are male, with an average age of 44.2 years.

Which brands do Social exclusion fans like most?

Social exclusion fans show strongest brand affinity for Finnair (675×), Capital One (12.71×), and Indeed.com (10.09×) over the country average.

Where do Social exclusion fans live in United States?

Social exclusion fans in United States are most concentrated in California (reach 221,802), Texas (reach 110,340), and New York (reach 104,125). These three regions account for the largest share of the active audience.

What other brands do Social exclusion fans also like?

Beyond Social exclusion itself, the audience over-indexes on Capital One (12.71×), Indeed.com (10.09×), Google Maps (9.32×), and Diane Keaton (11.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Social exclusion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.