Société Nautique de Genève Audience in United States

Société Nautique de Genève has an estimated audience of 268,391 people in United States. 33.7% are female, 66.3% are male, average age 49.0. Top regions: Florida, Texas, Georgia. Top brand affinities: America's Cup, Justin Rose, Koenigsegg, Maui Jim, Roberto Cavalli.

The average Société Nautique de Genève fan in United States is 49.0 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, Georgia. Top brand affinities include America's Cup, Justin Rose, Koenigsegg, with strongest over-indexing on America's Cup (555.56× the country average). Demographically, the Société Nautique de Genève audience skews more male with an average age of 49.0, and over-indexes on personality traits such as Risk Appetite, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Société Nautique de Genève fans

Demographic split for Société Nautique de Genève audience in United States
MetricValue
Female33.7%
Male66.3%
Average age49.0
Estimated audience size268,391

Audience persona

The typical Société Nautique de Genève fan in United States is more male, around 49.0 years old, with strong Risk Appetite tendencies and a notable affinity for America's Cup.

Top regions in United States

Top regions ranked by reach for Société Nautique de Genève in United States
RegionReachAffinity
Florida6,4810.36×
Texas6,4440.28×
Georgia6,2200.75×
California5,9590.2×
Pennsylvania5,9290.66×
Virginia5,6940.87×
New Jersey5,6510.83×
New York5,4850.37×
Massachusetts5,4691.03×
Washington, District of Columbia3,7554.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Société Nautique de Genève audience
BrandAffinityCategory
America's Cup555.56×Sports
Justin Rose81.57×Sports
Koenigsegg58.24×Cars & Mobility
Maui Jim70.2×Fashion & Accessoires
Roberto Cavalli51.54×Fashion & Accessoires
Rolls-Royce Ghost87.67×Cars & Mobility
Autism Awareness19.03×Health
MG Cars97.4×Cars & Mobility
NetJets65.99×Cars & Mobility
Diabetes mellitus awareness12.48×Health
Max Verstappen20×Sports
MSN6.09×News
Phil Mickelson31.67×Sports
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Martin Kaymer153.55×Sports
Vera Wang16.56×Fashion & Accessoires
Omega17.01×Fashion & Accessoires
Richard Mille25.92×Fashion & Accessoires
Chuck Norris7.14×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Société Nautique de Genève audience
TraitClusterScore
Risk AppetiteTHRILL3.74
Family OrientationCONSERVATISM2.52
Luxury OrientationPREMIUM2.26
Career OrientationPOWER2.17
Need for SecurityCONSERVATISM1.98
LGBTQ+ IdentityOPEN1.83

Worldwide distribution

Worldwide audience distribution share by country for Société Nautique de Genève
CountryShare
United States34.6%
Mexico7.0%
Italy6.3%

See Société Nautique de Genève audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Société Nautique de Genève have in United States?

Société Nautique de Genève has an estimated audience of 268,391 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Société Nautique de Genève fans?

33.7% of Société Nautique de Genève fans are female, 66.3% are male, with an average age of 49.0 years.

Which brands do Société Nautique de Genève fans like most?

Société Nautique de Genève fans show strongest brand affinity for America's Cup (555.56×), Justin Rose (81.57×), and Koenigsegg (58.24×) over the country average.

Where do Société Nautique de Genève fans live in United States?

Société Nautique de Genève fans in United States are most concentrated in Florida (reach 6,481), Texas (reach 6,444), and Georgia (reach 6,220). These three regions account for the largest share of the active audience.

What other brands do Société Nautique de Genève fans also like?

Beyond Société Nautique de Genève itself, the audience over-indexes on Justin Rose (81.57×), Koenigsegg (58.24×), Maui Jim (70.2×), and Roberto Cavalli (51.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Société Nautique de Genève. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.