Solanum Audience in United States

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Solanum has an estimated audience of 836,851 people in United States. 83.7% are female, 16.3% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Pillow, 3D printing, Whataburger, Collectable.

The average Solanum fan in United States is 43.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Pillow, 3D printing, with strongest over-indexing on Dog breed (1.72× the country average). Demographically, the Solanum audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Family Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic · Subtype: Plant

Demographics of Solanum fans

Demographic split for Solanum audience in United States
MetricValue
Female83.7%
Male16.3%
Average age43.2
Estimated audience size836,851

Audience persona

The typical Solanum fan in United States is more female, around 43.2 years old, with strong Family Orientation tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Solanum in United States
RegionReachAffinity
California108,2391.18×
Texas68,5890.95×
Florida46,0310.81×
New York40,6260.87×
Pennsylvania26,6450.95×
Ohio26,4001.02×
Illinois25,4150.91×
North Carolina25,0751×
Washington24,8021.48×
Michigan22,6111.03×
Maryland20,8191.45×
Georgia20,6080.8×
Virginia19,5140.96×
Arizona18,0301.06×
Oregon16,5761.73×
New Jersey15,7110.74×
Massachusetts15,6190.95×
Tennessee15,3980.92×
Indiana14,5110.95×
Wisconsin14,2481.13×
Missouri13,4311×
Colorado11,6570.88×
Minnesota11,5730.97×
Oklahoma11,5551.24×
Alabama10,1720.87×
Kentucky9,6450.92×
South Carolina8,9620.71×
Utah8,4021.12×
Louisiana8,3830.78×
Connecticut7,1660.85×
Iowa7,0691.03×
Kansas6,5470.99×
Arkansas6,4310.93×
Nevada5,4490.67×
Idaho4,4921.07×
New Mexico4,4621.06×
Mississippi4,3770.63×
West Virginia4,0311.03×
Nebraska3,9250.94×
Maine3,6471.22×
New Hampshire3,5501.08×
Montana3,0231.3×
Hawaii2,9430.82×
Rhode Island2,5430.95×
Vermont2,3931.63×
Alaska1,9421.08×
South Dakota1,9090.99×
Washington, District of Columbia1,7160.68×
North Dakota1,6270.95×
Delaware1,4850.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Solanum audience
BrandAffinityCategory
Dog breed1.72×Pets & Animals
Pillow2.92×Home & Garden
3D printing3.11×Technology & Electronics
Whataburger1.92×Food & Beverages
Collectable1.64×Kids & Family
Alaska1.65×Travel & Leisure
English literature3.56×Literature
Colorado River2.64×Travel & Leisure
International University of Business Agriculture and Technology4.25×Business & Career
Mortgage insurance1.75×Business & Career
Paul Dano1.99×Movies & TV
Wow! Wow! Wubbzy!2.86×Movies & TV
Gaelic football2.49×Sports
life is good2.24×Music & Radio
Jack White1.62×Movies & TV
JTV (Indonesia)1.79×
Artistic inspiration1.95×Arts & Culture
Enfamil2.17×Kids & Family
Ellen Burstyn2.84×Movies & TV
Picnic2.14×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Solanum audience
TraitClusterScore
Family OrientationCONSERVATISM2.68
Convenience OrientationPREMIUM2.42
Price SensitivityPREMIUM1.88
DIY MentalityTHRILL1.87
Community OrientationOPEN1.86
IndividualismJOY1.72

Worldwide distribution

Worldwide audience distribution share by country for Solanum
CountryShare
United States44.9%
Italy7.5%
Japan5.9%

See Solanum audiences in other countries

More Plant audiences in United States

Frequently asked questions

How many fans does Solanum have in United States?

Solanum has an estimated audience of 836,851 people in United States, concentrated in California and Texas.

What is the gender split and age of Solanum fans?

83.7% of Solanum fans are female, 16.3% are male, with an average age of 43.2 years.

Which brands do Solanum fans like most?

Solanum fans show strongest brand affinity for Dog breed (1.72×), Pillow (2.92×), and 3D printing (3.11×) over the country average.

Where do Solanum fans live in United States?

Solanum fans in United States are most concentrated in California (reach 108,239), Texas (reach 68,589), and Florida (reach 46,031). These three regions account for the largest share of the active audience.

What other brands do Solanum fans also like?

Beyond Solanum itself, the audience over-indexes on Pillow (2.92×), 3D printing (3.11×), Whataburger (1.92×), and Collectable (1.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Solanum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.