soma Audience in United States

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soma has an estimated audience of 5,020,365 people in United States. 53.7% are female, 46.3% are male, average age 40.5. Top regions: Texas, California, Florida. Top brand affinities: Elsword, Israel, Regional styles of Mexican music, Japanese domestic market, Kendra Scott.

The average soma fan in United States is 40.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Elsword, Israel, Regional styles of Mexican music, with strongest over-indexing on Elsword (26.06× the country average). Demographically, the soma audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of soma fans

Demographic split for soma audience in United States
MetricValue
Female53.7%
Male46.3%
Average age40.5
Estimated audience size5,020,365

Audience persona

The typical soma fan in United States is balanced, around 40.5 years old, with strong Extroversion tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for soma in United States
RegionReachAffinity
Texas558,3161.29×
California491,7820.89×
Florida430,1241.27×
Georgia222,1461.44×
North Carolina215,5241.43×
Illinois199,8231.19×
New York188,5090.67×
Pennsylvania185,8811.1×
Ohio178,2761.15×
Tennessee154,4621.53×
Michigan141,4541.08×
Virginia139,3671.14×
Arizona130,5431.27×
New Jersey129,3921.01×
South Carolina122,3581.62×
Indiana120,8801.32×
Washington99,9610.99×
Alabama94,5601.35×
Maryland93,5701.08×
Louisiana90,9261.4×
Massachusetts87,1220.88×
Minnesota87,0041.21×
Missouri85,2011.05×
Colorado81,6921.03×
Wisconsin76,7341.02×
Kentucky72,6851.15×
Oklahoma69,1211.24×
Kansas55,6801.41×
Arkansas51,9601.26×
Oregon49,3880.86×
Connecticut48,4430.96×
Iowa42,9971.04×
Mississippi41,5961.01×
Nevada41,1490.85×
Nebraska27,1621.08×
Idaho25,2021×
Utah20,1320.45×
New Mexico20,0390.8×
West Virginia16,9150.72×
Rhode Island16,6431.04×
Maine13,2350.74×
South Dakota12,6181.09×
New Hampshire11,4170.58×
Washington, District of Columbia8,9330.59×
Montana8,6750.62×
Hawaii8,6250.4×
North Dakota6,5690.64×
Alaska6,4800.6×
Delaware6,0580.44×
Vermont4,5120.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for soma audience
BrandAffinityCategory
Elsword26.06×Games
Israel2.9×Travel & Leisure
Regional styles of Mexican music1.59×Music & Radio
Japanese domestic market2.47×Politics & Society
Kendra Scott1.51×Fashion & Accessoires
Jeep Wagoneer2.3×Cars & Mobility
Cam Ward1.51×Sports
Stamp collecting1.82×Home & Garden
Home staging1.88×Home & Garden
Hocus Pocus1.67×Movies & TV
UK garage1.89×Music & Radio
Jeep Grand Cherokee (WJ)2.02×Cars & Mobility
Kento Yamazaki3.14×Movies & TV
Corona (band)1.58×Music & Radio
Primos Hunting5.4×Sports
Keeper (password manager)1.6×Technology & Electronics
Hayward, California2.68×Travel & Leisure
Consequence (rapper)1.55×Music & Radio
Inland Empire (film)2.22×Movies & TV
jordy nelson3.45×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by soma audience
TraitClusterScore
ExtroversionTHRILL1.25
LGBTQ+ IdentityOPEN1.2
Social Media UsageJOY1.15
IndulgenceJOY1.02
Family OrientationCONSERVATISM1.01
Luxury OrientationPREMIUM0.99

Worldwide distribution

Worldwide audience distribution share by country for soma
CountryShare
United States64.6%
Japan8.4%
United Kingdom2.6%

See soma audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does soma have in United States?

soma has an estimated audience of 5,020,365 people in United States, concentrated in Texas and California.

What is the gender split and age of soma fans?

53.7% of soma fans are female, 46.3% are male, with an average age of 40.5 years.

Which brands do soma fans like most?

soma fans show strongest brand affinity for Elsword (26.06×), Israel (2.9×), and Regional styles of Mexican music (1.59×) over the country average.

Where do soma fans live in United States?

soma fans in United States are most concentrated in Texas (reach 558,316), California (reach 491,782), and Florida (reach 430,124). These three regions account for the largest share of the active audience.

What other brands do soma fans also like?

Beyond soma itself, the audience over-indexes on Israel (2.9×), Regional styles of Mexican music (1.59×), Japanese domestic market (2.47×), and Kendra Scott (1.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for soma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.