A data profile of the people who buy, follow and care about Standard Tibetan in United States — modelled from more than twelve digital signal sources. Standard Tibetan has an estimated audience of 612,766 people in United States.
Standard Tibetan has an estimated audience of 612,766 people in United States. 55.3% are female, 44.7% are male, average age 43.1. Top brand affinities: Non-alcoholic beverage, Japan Airlines, Online newspaper, Vietnam Airlines, Detroit Tigers.
Top brand affinities include Non-alcoholic beverage, Japan Airlines, Online newspaper, with strongest over-indexing on Non-alcoholic beverage (3.63× the country average).
Demographically, the Standard Tibetan audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Career Orientation, Community Orientation.
The typical Standard Tibetan fan in United States is more female, around 43.1 years old, with strong Career Orientation tendencies and a notable affinity for Non-alcoholic beverage.
The key figures that characterise the Standard Tibetan profile in United States.
55.3% are female, 44.7% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 43.1 |
| Estimated audience size | 612,766 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 26% | |
| 50+ | 27% |
The strongest cross-interests of the Standard Tibetan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vietnam Airlines | Travel & Leisure | 14.17× | ||
| 02 | Hisense | Technology & Electronics | 10.73× | ||
| 03 | Japan Airlines | Travel & Leisure | 9.74× | ||
| 04 | Internet & Social Media | 6.38× | |||
| 05 | Paris Saint-Germain | Sports | 3.70× | ||
| 06 | Non-alcoholic beverage | Food & Beverages | 3.63× | ||
| 07 | Tom Hardy | Movies & TV | 3.55× | ||
| 08 | Internet service provider | Technology & Electronics | 3.30× | ||
| 09 | Fanatics | Fashion & Accessoires | 3.02× | ||
| 10 | Ryan Gosling | Movies & TV | 2.92× | ||
| 11 | Employment agency | Business & Career | 2.60× | ||
| 12 | Career development | Business & Career | 2.57× | ||
| 13 | Rail transport | Travel & Leisure | 2.47× | ||
| 14 | Online newspaper | News | 2.44× | ||
| 15 | Detroit Tigers | Sports | 2.39× | ||
| 16 | Public transport | Cars & Mobility | 2.08× | ||
| 17 | Charitable organization | Politics & Society | 1.88× | ||
| 18 | Internet celebrity | Internet & Social Media | 1.80× | ||
| 19 | Britney Spears | Music & Radio | 1.75× | ||
| 20 | Pharmacy | Business & Career | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.19× | |
| Community Orientation | OPEN | 1.88× | |
| Travelling | THRILL | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.25× | |
| Social Media Usage | JOY | 0.59× | |
| Risk Appetite | THRILL | 0.65× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Standard Tibetan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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