Steven Adams Audience in United States
Steven Adams has an estimated audience of 1,147,181 people in United States. 36.2% are female, 63.8% are male, average age 30.9. Top regions: California, Texas, New York. Top brand affinities: Yé-yé, Com2uS, Alaska, Surf kayaking, Song Il-gook.
The average Steven Adams fan in United States is 30.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Yé-yé, Com2uS, Alaska, with strongest over-indexing on Yé-yé (142.06× the country average). Demographically, the Steven Adams audience skews more male with an average age of 30.9, and over-indexes on personality traits such as LGBTQ+ Identity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Basketball
Demographics of Steven Adams fans
| Metric | Value |
|---|---|
| Female | 36.2% |
| Male | 63.8% |
| Average age | 30.9 |
| Estimated audience size | 1,147,181 |
Audience persona
The typical Steven Adams fan in United States is more male, around 30.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Yé-yé.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 148,072 | 1.17× |
| Texas | 146,979 | 1.49× |
| New York | 73,212 | 1.14× |
| Florida | 68,219 | 0.88× |
| Oklahoma | 58,223 | 4.57× |
| Illinois | 40,572 | 1.06× |
| Pennsylvania | 37,257 | 0.96× |
| Georgia | 36,875 | 1.04× |
| Ohio | 35,341 | 1× |
| Tennessee | 33,139 | 1.44× |
| North Carolina | 32,368 | 0.94× |
| Virginia | 30,218 | 1.08× |
| New Jersey | 28,388 | 0.97× |
| Massachusetts | 25,509 | 1.13× |
| Michigan | 23,969 | 0.8× |
| Indiana | 21,679 | 1.03× |
| Arizona | 20,793 | 0.89× |
| Maryland | 20,192 | 1.02× |
| Washington | 19,065 | 0.83× |
| Missouri | 16,219 | 0.88× |
| Colorado | 16,196 | 0.9× |
| Louisiana | 15,029 | 1.02× |
| South Carolina | 14,375 | 0.83× |
| Alabama | 14,236 | 0.89× |
| Kentucky | 14,104 | 0.98× |
| Minnesota | 14,103 | 0.86× |
| Wisconsin | 13,919 | 0.81× |
| Arkansas | 12,911 | 1.37× |
| Oregon | 12,259 | 0.93× |
| Mississippi | 11,284 | 1.19× |
| Connecticut | 10,427 | 0.91× |
| Nevada | 10,386 | 0.94× |
| Utah | 9,704 | 0.94× |
| Kansas | 7,599 | 0.84× |
| Iowa | 7,362 | 0.78× |
| Hawaii | 6,103 | 1.24× |
| Washington, District of Columbia | 4,379 | 1.27× |
| Nebraska | 4,140 | 0.72× |
| Idaho | 3,793 | 0.66× |
| New Hampshire | 3,768 | 0.83× |
| West Virginia | 3,731 | 0.7× |
| New Mexico | 3,692 | 0.64× |
| Maine | 3,276 | 0.8× |
| Rhode Island | 3,031 | 0.83× |
| Delaware | 2,502 | 0.79× |
| Montana | 2,175 | 0.68× |
| Alaska | 1,849 | 0.75× |
| South Dakota | 1,847 | 0.7× |
| North Dakota | 1,722 | 0.73× |
| Vermont | 1,338 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Yé-yé | 142.06× | Music & Radio |
| Com2uS | 144.6× | Games |
| Alaska | 3.45× | Travel & Leisure |
| Surf kayaking | 24.24× | Sports |
| Song Il-gook | 86.13× | Movies & TV |
| Cardio Kickboxing | 50.31× | Sports |
| Elsword | 20× | Games |
| Horeca | 16.95× | Travel & Leisure |
| Ian Bremmer | 17.37× | Politics & Society |
| Nebraska Cornhuskers football | 3.33× | Sports |
| Hauptschule | 12.98× | Kids & Family |
| Vienne, Isère | 50.48× | Travel & Leisure |
| Pillow | 1.61× | Home & Garden |
| Nipsey Hussle | 4.16× | Music & Radio |
| Pro-Ject | 2.79× | Music & Radio |
| edureka | 24.55× | Business & Career |
| Google Photos | 1.6× | Technology & Electronics |
| Nebraska | 1.62× | Travel & Leisure |
| Sinaloa | 2.11× | Travel & Leisure |
| Charlamagne Tha God | 5.43× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.26 |
| Indulgence | JOY | 1.24 |
| Luxury Orientation | PREMIUM | 1.05 |
| Career Orientation | POWER | 1.02 |
| Sports Activity | POWER | 1.01 |
| Convenience Orientation | PREMIUM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 67.3% |
| Australia | 5.6% |
| Canada | 5.3% |
See Steven Adams audiences in other countries
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Steven Adams have in United States?
Steven Adams has an estimated audience of 1,147,181 people in United States, concentrated in California and Texas.
What is the gender split and age of Steven Adams fans?
36.2% of Steven Adams fans are female, 63.8% are male, with an average age of 30.9 years.
Which brands do Steven Adams fans like most?
Steven Adams fans show strongest brand affinity for Yé-yé (142.06×), Com2uS (144.6×), and Alaska (3.45×) over the country average.
Where do Steven Adams fans live in United States?
Steven Adams fans in United States are most concentrated in California (reach 148,072), Texas (reach 146,979), and New York (reach 73,212). These three regions account for the largest share of the active audience.
What other brands do Steven Adams fans also like?
Beyond Steven Adams itself, the audience over-indexes on Com2uS (144.6×), Alaska (3.45×), Surf kayaking (24.24×), and Song Il-gook (86.13×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Steven Adams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.