Rascasse Audience Intelligence

Stress management Audience in United States

A data profile of the people who buy, follow and care about Stress management in United States — modelled from more than twelve digital signal sources. Stress management has an estimated audience of 2,404,588 people in United States.

The average Stress management fan in United States is 39.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Sustainable energy, Organic food, Innovation, with strongest over-indexing on Sustainable energy (3.33× the country average).

Demographically, the Stress management audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Community Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stress management fan in United States is more female, around 39.1 years old, with strong Community Orientation tendencies and a notable affinity for Sustainable energy.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stress management profile in United States.

Audience size
2.4M
in United States
Gender
71.0%
29.0% male
Age
39.1
average years
Country rank
#12270
Topic in United States
Fig. 01

Search interest · 12-month trend

+178%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stress management fans

71.0% are female, 29.0% are male, average age 39.1.

Fig. 02

Gender split

71.0%
Female
29.0%
Male
Demographic split for Stress management audience in United States
MetricValue
Female71.0%
Male29.0%
Average age39.1
Estimated audience size2,404,588
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Stress management audience in United States
Age bracketShare%
16-1923%
20-2916%
30-3918%
40-4923%
50+20%
Fig. 04

Worldwide distribution

23.0%

of the worldwide Stress management audience comes from United States.

Worldwide audience distribution share by country for Stress management
CountryShare
United States23.0%
Germany6.1%
Japan6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stress management audience in United States is strongest.

Fig. 05

Top regions by affinity

Stress management fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~50K1.24×
02West Virginia~10K1.24×
03North Dakota~6K1.24×
04Louisiana~40K1.23×
05Mississippi~20K1.23×
06Colorado~50K1.22×
07Idaho~10K1.22×
08Connecticut~30K1.20×
09Texas~200K1.18×
10Oklahoma~30K1.15×
11South Dakota~6K1.15×
12Alaska~6K1.13×
13Kentucky~30K1.11×
14Iowa~20K1.10×
15South Carolina~40K1.08×
16New York~100K1.07×
17Illinois~90K1.07×
18North Carolina~80K1.06×
19New Hampshire~10K1.04×
20Ohio~80K1.03×
21Indiana~50K1.03×
22Alabama~30K1.03×
23Oregon~30K1.03×
24Rhode Island~8K1.03×
25Kansas~20K1.02×
26Arizona~50K1.01×
27Florida~200K1.00×
28Michigan~60K1.00×
29Tennessee~50K0.99×
30Utah~20K0.96×
31Georgia~70K0.95×
32Nebraska~10K0.95×
33Vermont~4K0.94×
34Arkansas~20K0.92×
35Pennsylvania~70K0.91×
36Virginia~50K0.89×
37Maryland~40K0.89×
38Wisconsin~30K0.89×
39Delaware~6K0.89×
40New Mexico~10K0.88×
41Nevada~20K0.87×
42California~200K0.86×
43Maine~7K0.86×
44Montana~6K0.85×
45New Jersey~50K0.83×
46Minnesota~30K0.83×
47Washington~40K0.78×
48Massachusetts~40K0.76×
49Washington, District of Columbia~5K0.69×
50Hawaii~7K0.64×
Fig. 06

Affinity by region

Affinity by region — Stress management, United States
0.64×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stress management audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stress management audience
#·InterestCategoryAffinity×
01Gut floraHealth7.28×
02Wearable technologyTechnology & Electronics4.22×
03Relaxation techniqueHealth4.19×
04Self-healingHealth4.08×
05Sustainable energyHome & Garden3.33×
06Self-awarenessHealth2.59×
07Motivational speakingBusiness & Career2.58×
08InnovationBusiness & Career2.54×
09Renewable energyBusiness & Career2.31×
10Microwave ovenHome & Garden2.18×
11PharmacyBusiness & Career2.10×
12Charitable organizationPolitics & Society2.06×
13MassageHealth2.01×
14Organic foodFood & Beverages1.98×
15Stress (biology)Health1.92×
16Self-loveHealth1.83×
17Discount storesShopping1.79×
18Nonprofit organizationPolitics & Society1.63×
19TraditionPolitics & Society1.60×
20MeditationHealth1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stress management audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Stress management audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.16×
MindfulnessBALANCE1.98×
Family OrientationCONSERVATISM1.96×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Stress management audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
Luxury OrientationPREMIUM0.93×
Social Media UsageJOY1.01×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Stress management have in United States?

Stress management has an estimated audience of 2,404,588 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Stress management fans?

71.0% of Stress management fans are female, 29.0% are male, with an average age of 39.1 years.

03

Which brands do Stress management fans like most?

Stress management fans show strongest brand affinity for Sustainable energy (3.33×), Organic food (1.98×), and Innovation (2.54×) over the country average.

04

Where do Stress management fans live in United States?

Stress management fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Stress management fans also like?

Beyond Stress management itself, the audience over-indexes on Organic food (1.98×), Innovation (2.54×), Self-awareness (2.59×), and Nonprofit organization (1.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stress management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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