Rascasse Audience Intelligence

Super Smash Bros. Melee Audience in United States

A data profile of the people who buy, follow and care about Super Smash Bros. Melee in United States — modelled from more than twelve digital signal sources. Super Smash Bros. Melee has an estimated audience of 434,248 people in United States.

#336among Video game in United States#559among Video / Board Game in United States#891in Games

The average Super Smash Bros. Melee fan in United States is 31.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Portia de Rossi, Night at the Museum, Role-playing, with strongest over-indexing on Portia de Rossi (192.73× the country average).

Demographically, the Super Smash Bros. Melee audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Super Smash Bros. Melee fan in United States is more male, around 31.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Portia de Rossi.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Super Smash Bros. Melee profile in United States.

Audience size
434K
in United States
Gender
29.0%♀
71.0% male
Age
31.7
average years
Country rank
#39730
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Super Smash Bros. Melee fans

29.0% are female, 71.0% are male, average age 31.7.

Fig. 02

Gender split

29.0%
Female
71.0%
Male
Demographic split for Super Smash Bros. Melee audience in United States
MetricValue
Female29.0%
Male71.0%
Average age31.7
Estimated audience size434,248
Fig. 03

Age distribution

Ø 31.7
average years
Age distribution of the Super Smash Bros. Melee audience in United States
Age bracketShare%
16-1935%
20-2928%
30-3920%
40-4911%
50+7%
Fig. 04

Worldwide distribution

29.2%

of the worldwide Super Smash Bros. Melee audience comes from United States.

Worldwide audience distribution share by country for Super Smash Bros. Melee
CountryShare
United States29.2%
India9.5%
Italy7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Super Smash Bros. Melee audience in United States is strongest.

Fig. 05

Top regions by affinity

Super Smash Bros. Melee fans by region: top regions in United States
#RegionReachAffinity×
01Utah~5K1.28×
02Washington~10K1.26×
03California~60K1.25×
04Oregon~6K1.21×
05Indiana~9K1.19×
06Oklahoma~5K1.14×
07Idaho~2K1.14×
08Kentucky~6K1.12×
09New Jersey~10K1.11×
10Arizona~10K1.11×
11Nevada~5K1.11×
12Connecticut~5K1.10×
13Texas~40K1.09×
14Michigan~10K1.08×
15Minnesota~7K1.08×
16Nebraska~2K1.08×
17Arkansas~4K1.06×
18Kansas~4K1.06×
19Illinois~20K1.05×
20Missouri~7K1.05×
21Ohio~10K1.04×
22Pennsylvania~10K1.02×
23Wisconsin~7K1.02×
24New York~20K1.01×
25Virginia~10K1.01×
26Iowa~4K1.01×
27Maryland~7K1.00×
28Rhode Island~1K1.00×
29New Hampshire~2K0.99×
30Georgia~10K0.98×
31West Virginia~2K0.98×
32Alaska<1K0.98×
33Massachusetts~8K0.97×
34North Carolina~10K0.96×
35Colorado~7K0.96×
36Louisiana~5K0.96×
37Florida~30K0.94×
38Tennessee~8K0.93×
39Maine~1K0.92×
40North Dakota<1K0.92×
41Vermont<1K0.92×
42New Mexico~2K0.91×
43Delaware~1K0.90×
44Alabama~5K0.89×
45South Carolina~6K0.87×
46Mississippi~3K0.86×
47Montana~1K0.86×
48South Dakota<1K0.86×
49Hawaii~2K0.82×
50Washington, District of Columbia~1K0.81×
Fig. 06

Affinity by region

Affinity by region — Super Smash Bros. Melee, United States
0.81×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Super Smash Bros. Melee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Super Smash Bros. Melee audience
#·InterestCategoryAffinity×
01Portia de RossiMovies & TV192.73×
02Super Mario GalaxyGames82.10×
03Samoas® CookiesFood & Beverages79.11×
04Wii SportsGames69.71×
05RaymanGames59.32×
06Night at the MuseumMovies & TV49.57×
07Role-playingGames44.88×
08The Sims ResourceGames37.89×
09Cricket World CupSports23.99×
10Super Smash Bros.Games22.72×
11Charlie PuthMusic & Radio20.03×
12Sharon StoneMovies & TV15.10×
13Diablo (series)Games13.35×
14Super Mario Bros.Games12.42×
15The Legend of ZeldaGames11.33×
16Scooby-DooMovies & TV11.32×
17Collectible card gameGames8.26×
18Anime and manga fandomLiterature5.05×
19Mobile gameGames3.75×
20Burger KingFood & Beverages3.44×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Super Smash Bros. Melee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Super Smash Bros. Melee audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.49×
Social Media UsageJOY1.39×
Community OrientationOPEN1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Super Smash Bros. Melee audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.49×
Design AffinityPREMIUM0.68×
MindfulnessBALANCE0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Super Smash Bros. Melee have in United States?

Super Smash Bros. Melee has an estimated audience of 434,248 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Super Smash Bros. Melee fans?

29.0% of Super Smash Bros. Melee fans are female, 71.0% are male, with an average age of 31.7 years.

03

Which brands do Super Smash Bros. Melee fans like most?

Super Smash Bros. Melee fans show strongest brand affinity for Portia de Rossi (192.73×), Night at the Museum (49.57×), and Role-playing (44.88×) over the country average.

04

Where do Super Smash Bros. Melee fans live in United States?

Super Smash Bros. Melee fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Super Smash Bros. Melee fans also like?

Beyond Super Smash Bros. Melee itself, the audience over-indexes on Night at the Museum (49.57×), Role-playing (44.88×), Scooby-Doo (11.32×), and Super Mario Galaxy (82.1×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Super Smash Bros. Melee audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Super Smash Bros. Melee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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