Rascasse Audience Intelligence

Swordfish Audience in United States

A data profile of the people who buy, follow and care about Swordfish in United States — modelled from more than twelve digital signal sources. Swordfish has an estimated audience of 513,249 people in United States.

#11284among Topic in United States#516in Pets & Animals

The average Swordfish fan in United States is 44.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include The Curse of Oak Island, Water polo, Jay Leno, with strongest over-indexing on The Curse of Oak Island (114.58× the country average).

Demographically, the Swordfish audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Swordfish fan in United States is more male, around 44.5 years old, with strong Patriotism tendencies and a notable affinity for The Curse of Oak Island.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Swordfish profile in United States.

Audience size
513K
in United States
Gender
30.3%♀
69.7% male
Age
44.5
average years
Country rank
#36098
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Swordfish fans

30.3% are female, 69.7% are male, average age 44.5.

Fig. 02

Gender split

30.3%
Female
69.7%
Male
Demographic split for Swordfish audience in United States
MetricValue
Female30.3%
Male69.7%
Average age44.5
Estimated audience size513,249
Fig. 03

Age distribution

Ø 44.5
average years
Age distribution of the Swordfish audience in United States
Age bracketShare%
16-1914%
20-2912%
30-3914%
40-4924%
50+36%
Fig. 04

Worldwide distribution

46.3%

of the worldwide Swordfish audience comes from United States.

Worldwide audience distribution share by country for Swordfish
CountryShare
United States46.3%
Italy8.2%
Switzerland4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Swordfish audience in United States is strongest.

Fig. 05

Top regions by affinity

Swordfish fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~5K2.26×
02Florida~50K1.58×
03Massachusetts~20K1.53×
04Rhode Island~2K1.50×
05Connecticut~6K1.25×
06Maine~2K1.24×
07South Carolina~9K1.22×
08New Hampshire~2K1.22×
09California~60K1.10×
10Louisiana~7K1.10×
11Vermont<1K1.08×
12North Carolina~20K1.07×
13Illinois~20K1.04×
14Texas~40K1.02×
15New Jersey~10K1.02×
16Alabama~7K1.01×
17Delaware~1K1.00×
18New York~30K0.98×
19Virginia~10K0.98×
20Alaska~1K0.98×
21Georgia~20K0.97×
22Mississippi~4K0.97×
23Idaho~2K0.95×
24Washington, District of Columbia~1K0.95×
25Maryland~8K0.94×
26Pennsylvania~20K0.93×
27Washington~10K0.93×
28Utah~4K0.92×
29Tennessee~9K0.90×
30Montana~1K0.90×
31Arkansas~4K0.89×
32Michigan~10K0.88×
33Arizona~9K0.87×
34Oklahoma~5K0.87×
35Nevada~4K0.87×
36Oregon~5K0.86×
37Indiana~8K0.85×
38Kansas~3K0.85×
39Nebraska~2K0.85×
40Ohio~10K0.84×
41Missouri~7K0.84×
42Colorado~7K0.84×
43Minnesota~6K0.83×
44West Virginia~2K0.83×
45Wisconsin~6K0.81×
46Kentucky~5K0.81×
47North Dakota<1K0.81×
48Iowa~3K0.80×
49South Dakota<1K0.79×
50New Mexico~2K0.77×
Fig. 06

Affinity by region

Affinity by region — Swordfish, United States
0.77×1.00×2.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Swordfish audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Swordfish audience
#·InterestCategoryAffinity×
01The Curse of Oak IslandMovies & TV114.58×
02Mahi-mahiPets & Animals49.95×
03Bear GryllsMovies & TV30.03×
04RoseanneMovies & TV24.94×
05Jay LenoMovies & TV24.28×
06Water poloSports23.91×
07WahooSports21.56×
08Andre AgassiSports20.00×
09Skeet shootingSports15.43×
10TunaFood & Beverages13.32×
11Boat showTravel & Leisure13.16×
12Josh DuhamelFashion & Accessoires10.04×
13Sustainable energyHome & Garden6.66×
14MotorboatCars & Mobility6.65×
15Renewable energyBusiness & Career5.10×
16FedExBusiness & Career4.77×
17First class travelTravel & Leisure4.71×
18Weather forecastingHome & Garden4.39×
19Mortgage loansBusiness & Career3.06×
20PinterestInternet & Social Media1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Swordfish audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Swordfish audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM6.61×
SustainabilityBALANCE2.13×
Risk AppetiteTHRILL1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Swordfish audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.61×
CreativityOPEN0.76×
Healthy LifestyleBALANCE0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Swordfish have in United States?

Swordfish has an estimated audience of 513,249 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Swordfish fans?

30.3% of Swordfish fans are female, 69.7% are male, with an average age of 44.5 years.

03

Which brands do Swordfish fans like most?

Swordfish fans show strongest brand affinity for The Curse of Oak Island (114.58×), Water polo (23.91×), and Jay Leno (24.28×) over the country average.

04

Where do Swordfish fans live in United States?

Swordfish fans in United States are most concentrated in California (reach ~60K), Florida (reach ~50K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Swordfish fans also like?

Beyond Swordfish itself, the audience over-indexes on Water polo (23.91×), Jay Leno (24.28×), Mahi-mahi (49.95×), and Bear Grylls (30.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Swordfish audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Swordfish. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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