Tampa International Airport Audience in United States

Tampa International Airport logo

Tampa International Airport has an estimated audience of 1,692,174 people in United States. 61.1% are female, 38.9% are male, average age 44.3. Top regions: Florida, New York, Texas. Top brand affinities: Goop, Governor of Michigan, Wok, headspace, Google Home.

The average Tampa International Airport fan in United States is 44.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, New York, Texas. Top brand affinities include Goop, Governor of Michigan, Wok, with strongest over-indexing on Goop (11.85× the country average). Demographically, the Tampa International Airport audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Price Sensitivity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of Tampa International Airport fans

Demographic split for Tampa International Airport audience in United States
MetricValue
Female61.1%
Male38.9%
Average age44.3
Estimated audience size1,692,174

Audience persona

The typical Tampa International Airport fan in United States is more female, around 44.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Tampa International Airport in United States
RegionReachAffinity
Florida1,269,13127.51×
New York60,5060.64×
Texas51,4210.35×
California40,7070.22×
Pennsylvania40,3750.71×
Ohio35,6370.68×
Illinois34,1010.6×
Georgia33,2980.64×
North Carolina29,3740.58×
Virginia29,0140.7×
New Jersey28,9880.67×
Michigan28,4790.64×
Indiana18,8260.61×
Maryland18,4150.63×
Massachusetts17,4090.52×
Tennessee17,0010.5×
Colorado16,1720.61×
Minnesota14,0310.58×
Wisconsin14,0250.55×
Connecticut13,2540.78×
South Carolina11,8600.47×
Missouri11,2650.41×
Washington11,1350.33×
Kentucky10,6680.5×
Louisiana7,8360.36×
Arizona7,2370.21×
Alabama6,7200.28×
Iowa5,7710.41×
Kansas5,3990.4×
New Hampshire5,2880.79×
Utah4,9580.33×
Oklahoma4,8390.26×
Maine4,6310.76×
Nevada4,5290.28×
Arkansas4,1570.3×
Washington, District of Columbia4,0900.8×
Oregon4,0190.21×
Rhode Island3,8700.72×
Mississippi3,4910.25×
West Virginia2,9840.38×
Nebraska2,8690.34×
Delaware2,6940.58×
Vermont2,4630.83×
New Mexico1,9190.23×
Idaho1,7930.21×
North Dakota1,4520.42×
Hawaii1,4060.19×
South Dakota1,2110.31×
Montana1,0490.22×
Alaska7140.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tampa International Airport audience
BrandAffinityCategory
Goop11.85×Internet & Social Media
Governor of Michigan15.26×Politics & Society
Wok11.44×Food & Beverages
headspace15.37×Health
Google Home10.32×Technology & Electronics
Cherish (group)14.47×Music & Radio
Hibachi10.06×Food & Beverages
Nationality2.63×Politics & Society
Grace Slick10.67×Music & Radio
Grinch4.87×Movies & TV
TV Fanatic12.54×Movies & TV
Kikar HaShabbat19.2×News
Fairy godmother8.59×Literature
Vocal harmony5.11×Music & Radio
El Paso County, Colorado14.42×Travel & Leisure
Hipster10.22×Politics & Society
No Escape (1994 film)11.32×Movies & TV
Israel1.98×Travel & Leisure
Justice2.42×Politics & Society
Ira Glass14.28×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tampa International Airport audience
TraitClusterScore
Price SensitivityPREMIUM1.63
TravellingTHRILL1.6
Luxury OrientationPREMIUM1.58
Quality AwarenessPREMIUM1.46
IndulgenceJOY1.44
Career OrientationPOWER1.38

Worldwide distribution

Worldwide audience distribution share by country for Tampa International Airport
CountryShare
United States76.7%
Brazil4.4%
Mexico2.6%

See Tampa International Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does Tampa International Airport have in United States?

Tampa International Airport has an estimated audience of 1,692,174 people in United States, concentrated in Florida and New York.

What is the gender split and age of Tampa International Airport fans?

61.1% of Tampa International Airport fans are female, 38.9% are male, with an average age of 44.3 years.

Which brands do Tampa International Airport fans like most?

Tampa International Airport fans show strongest brand affinity for Goop (11.85×), Governor of Michigan (15.26×), and Wok (11.44×) over the country average.

Where do Tampa International Airport fans live in United States?

Tampa International Airport fans in United States are most concentrated in Florida (reach 1,269,131), New York (reach 60,506), and Texas (reach 51,421). These three regions account for the largest share of the active audience.

What other brands do Tampa International Airport fans also like?

Beyond Tampa International Airport itself, the audience over-indexes on Governor of Michigan (15.26×), Wok (11.44×), headspace (15.37×), and Google Home (10.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tampa International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.