Tarento Audience in United States
Tarento has an estimated audience of 548,421 people in United States. 57.5% are female, 42.5% are male, average age 37.2. Top regions: California, Texas, Florida. Top brand affinities: Celadon, Lulu 黃路梓茵, Jaws, Nationality, Historic site.
The average Tarento fan in United States is 37.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Celadon, Lulu 黃路梓茵, Jaws, with strongest over-indexing on Celadon (288.72× the country average). Demographically, the Tarento audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Need for Security, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Tarento fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 37.2 |
| Estimated audience size | 548,421 |
Audience persona
The typical Tarento fan in United States is more female, around 37.2 years old, with strong Need for Security tendencies and a notable affinity for Celadon.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,884 | 0.84× |
| Texas | 27,028 | 0.57× |
| Florida | 22,503 | 0.61× |
| New York | 20,528 | 0.67× |
| Georgia | 8,991 | 0.53× |
| Pennsylvania | 8,966 | 0.49× |
| Illinois | 8,699 | 0.48× |
| Washington | 8,452 | 0.77× |
| North Carolina | 8,108 | 0.49× |
| New Jersey | 8,033 | 0.58× |
| Virginia | 7,613 | 0.57× |
| Massachusetts | 6,665 | 0.62× |
| Michigan | 6,596 | 0.46× |
| Ohio | 6,383 | 0.38× |
| Arizona | 5,515 | 0.49× |
| Tennessee | 5,365 | 0.49× |
| Minnesota | 5,262 | 0.67× |
| Maryland | 5,253 | 0.56× |
| Mississippi | 4,848 | 1.07× |
| Louisiana | 4,690 | 0.66× |
| Oklahoma | 4,563 | 0.75× |
| Arkansas | 4,307 | 0.95× |
| Kentucky | 4,285 | 0.62× |
| Indiana | 4,261 | 0.43× |
| Alabama | 4,148 | 0.54× |
| Hawaii | 4,068 | 1.73× |
| South Carolina | 4,063 | 0.49× |
| West Virginia | 4,003 | 1.57× |
| Alaska | 3,994 | 3.4× |
| Wisconsin | 3,907 | 0.47× |
| Missouri | 3,834 | 0.43× |
| Kansas | 3,822 | 0.88× |
| Oregon | 3,770 | 0.6× |
| Idaho | 3,696 | 1.34× |
| Colorado | 3,602 | 0.42× |
| Connecticut | 3,602 | 0.65× |
| Iowa | 3,510 | 0.78× |
| Montana | 3,482 | 2.29× |
| Nevada | 3,428 | 0.65× |
| New Hampshire | 3,298 | 1.53× |
| Nebraska | 3,229 | 1.17× |
| New Mexico | 3,213 | 1.17× |
| Rhode Island | 3,185 | 1.82× |
| Maine | 3,183 | 1.62× |
| Utah | 3,142 | 0.64× |
| Vermont | 3,132 | 3.25× |
| South Dakota | 3,042 | 2.4× |
| North Dakota | 2,962 | 2.63× |
| Wyoming | 2,866 | 3.53× |
| Delaware | 2,852 | 1.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Celadon | 288.72× | Home & Garden |
| Lulu 黃路梓茵 | 20× | Movies & TV |
| Jaws | 20× | Movies & TV |
| Nationality | 6.38× | Politics & Society |
| Historic site | 6.81× | Arts & Culture |
| Home equity | 2.47× | Home & Garden |
| UK garage | 5.93× | Music & Radio |
| Fairy godmother | 8.09× | Literature |
| Morphine (band) | 7.18× | Music & Radio |
| Minnesota | 1.51× | Travel & Leisure |
| Panama | 3.2× | Travel & Leisure |
| Bank account | 2.07× | Business & Career |
| JDSU | 2.56× | Business & Career |
| Vocal harmony | 3.19× | Music & Radio |
| Buying and Selling Real Estate | 5.31× | Home & Garden |
| Mathcore | 5.1× | Music & Radio |
| Justice | 1.83× | Politics & Society |
| Elsword | 10.12× | Games |
| Charlamagne Tha God | 5.84× | Movies & TV |
| Kissaluvs Cloth Diapers | 127.96× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.3 |
| Family Orientation | CONSERVATISM | 1.85 |
| Spirituality | BALANCE | 1.57 |
| Urban Lifestyle | OPEN | 1.48 |
| Quality Awareness | PREMIUM | 1.47 |
| Travelling | THRILL | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 73.4% |
| United States | 7.1% |
| Taiwan | 4.4% |
See Tarento audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Tarento have in United States?
Tarento has an estimated audience of 548,421 people in United States, concentrated in California and Texas.
What is the gender split and age of Tarento fans?
57.5% of Tarento fans are female, 42.5% are male, with an average age of 37.2 years.
Which brands do Tarento fans like most?
Tarento fans show strongest brand affinity for Celadon (288.72×), Lulu 黃路梓茵 (20×), and Jaws (20×) over the country average.
Where do Tarento fans live in United States?
Tarento fans in United States are most concentrated in California (reach 50,884), Texas (reach 27,028), and Florida (reach 22,503). These three regions account for the largest share of the active audience.
What other brands do Tarento fans also like?
Beyond Tarento itself, the audience over-indexes on Lulu 黃路梓茵 (20×), Jaws (20×), Nationality (6.38×), and Historic site (6.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tarento. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.