TeachersPayTeachers Audience in United States

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TeachersPayTeachers has an estimated audience of 1,545,482 people in United States. 76.6% are female, 23.4% are male, average age 38.6. Top regions: Texas, Florida, New York. Top brand affinities: Food, Food and drink, Sports, Movies, Reading.

The average TeachersPayTeachers fan in United States is 38.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, New York. Top brand affinities include Food, Food and drink, Sports, with strongest over-indexing on Food (1.61× the country average). Demographically, the TeachersPayTeachers audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Website / Newspaper / Magazine

Demographics of TeachersPayTeachers fans

Demographic split for TeachersPayTeachers audience in United States
MetricValue
Female76.6%
Male23.4%
Average age38.6
Estimated audience size1,545,482

Audience persona

The typical TeachersPayTeachers fan in United States is more female, around 38.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Food.

Top regions in United States

Top regions ranked by reach for TeachersPayTeachers in United States
RegionReachAffinity
Texas147,9031.11×
Florida131,5931.26×
New York123,6031.43×
California111,4860.66×
Georgia68,0261.43×
Pennsylvania55,5421.07×
North Carolina54,5891.17×
Illinois53,4591.04×
Ohio48,2421.01×
New Jersey43,6531.11×
Virginia36,9990.98×
Tennessee35,0461.13×
Indiana31,2221.11×
Michigan31,1010.77×
South Carolina30,0081.29×
Louisiana28,0681.41×
Massachusetts25,4790.84×
Missouri25,4011.02×
Washington24,7150.8×
Maryland24,1440.91×
Kentucky21,8011.13×
Alabama21,7131.01×
Arizona20,7380.66×
Oklahoma20,2691.18×
Mississippi19,4051.52×
West Virginia16,8252.34×
Wisconsin15,9990.69×
Colorado14,7640.61×
Minnesota14,3350.65×
Arkansas14,2731.12×
Kansas14,1521.16×
Connecticut13,4100.87×
Utah13,3640.97×
Nevada12,3150.82×
Iowa11,9910.94×
Oregon9,6130.54×
Nebraska8,2611.07×
Idaho7,719
New Mexico6,8100.88×
Hawaii5,9370.89×
New Hampshire5,1320.84×
North Dakota4,5191.42×
Maine4,3550.79×
Rhode Island3,9730.81×
South Dakota3,8581.08×
Washington, District of Columbia3,7390.8×
Delaware3,4690.81×
Montana3,4260.8×
Alaska2,1080.64×
Wyoming2,0130.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TeachersPayTeachers audience
BrandAffinityCategory
Food1.61×Food & Beverages
Food and drink1.52×Food & Beverages
Sports1.53×Sports
Movies1.53×Movies & TV
Reading1.53×Literature
Consumer electronics1.54×Technology & Electronics
Pets1.58×Pets & Animals
Teacher education6.3×Business & Career
Outdoor recreation1.57×Sports
Teaching Resources11.28×
Live events1.5×Music & Radio
Entertainment1.5×Movies & TV
Child1.65×Kids & Family
Celebrity1.69×Movies & TV
Photograph1.62×Technology & Electronics
Polka8.07×Music & Radio
Woman1.57×Kids & Family
Animal1.6×Pets & Animals
Adventure1.79×Travel & Leisure
Infant1.69×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TeachersPayTeachers audience
TraitClusterScore
Luxury OrientationPREMIUM3.12
Risk AppetiteTHRILL1.73
DIY MentalityTHRILL1.57
LGBTQ+ IdentityOPEN1.52
SustainabilityBALANCE1.39
CreativityOPEN1.39

Worldwide distribution

Worldwide audience distribution share by country for TeachersPayTeachers
CountryShare
United States81.6%
Canada6.7%
Australia4.7%

See TeachersPayTeachers audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does TeachersPayTeachers have in United States?

TeachersPayTeachers has an estimated audience of 1,545,482 people in United States, concentrated in Texas and Florida.

What is the gender split and age of TeachersPayTeachers fans?

76.6% of TeachersPayTeachers fans are female, 23.4% are male, with an average age of 38.6 years.

Which brands do TeachersPayTeachers fans like most?

TeachersPayTeachers fans show strongest brand affinity for Food (1.61×), Food and drink (1.52×), and Sports (1.53×) over the country average.

Where do TeachersPayTeachers fans live in United States?

TeachersPayTeachers fans in United States are most concentrated in Texas (reach 147,903), Florida (reach 131,593), and New York (reach 123,603). These three regions account for the largest share of the active audience.

What other brands do TeachersPayTeachers fans also like?

Beyond TeachersPayTeachers itself, the audience over-indexes on Food and drink (1.52×), Sports (1.53×), Movies (1.53×), and Reading (1.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for TeachersPayTeachers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.