Teapot Audience in United States

Teapot has an estimated audience of 725,659 people in United States. 70.9% are female, 29.1% are male, average age 38.2. Top brand affinities: Enterprise Rent-A-Car, Google Maps, Indeed.com, Kia Sportage, Capital One.

Top brand affinities include Enterprise Rent-A-Car, Google Maps, Indeed.com, with strongest over-indexing on Enterprise Rent-A-Car (7.39× the country average). Demographically, the Teapot audience skews more female with an average age of 38.2, and over-indexes on personality traits such as Design Affinity, Indulgence.

Category: Food & Beverages · Type: Brand · Subtype: Tea

Demographics of Teapot fans

Demographic split for Teapot audience in United States
MetricValue
Female70.9%
Male29.1%
Average age38.2
Estimated audience size725,659

Audience persona

The typical Teapot fan in United States is more female, around 38.2 years old, with strong Design Affinity tendencies and a notable affinity for Enterprise Rent-A-Car.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Teapot audience
BrandAffinityCategory
Enterprise Rent-A-Car7.39×Cars & Mobility
Google Maps4.12×Internet & Social Media
Indeed.com3.93×Business & Career
Kia Sportage19.82×Cars & Mobility
Capital One3.61×Business & Career
Tim Horton6.5×Sports
Google News4.04×News
Circle K4.54×Shopping
Arabic coffee10.94×Food & Beverages
Wattpad6.22×Internet & Social Media
DeviantArt3.77×Internet & Social Media
Beetlejuice2.58×Movies & TV
AccuWeather3.4×Home & Garden
RaceTrac6.19×Cars & Mobility
Dollar General2.02×Shopping
Alamo Rent a Car10.21×Cars & Mobility
Honda HR-V13.21×Cars & Mobility
Coffee roasting6.99×Food & Beverages
Khan Academy4.23×Business & Career
Bohemian style4.2×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Teapot audience
TraitClusterScore
Design AffinityPREMIUM2.05
IndulgenceJOY1.71
Family OrientationCONSERVATISM1.6
Community OrientationOPEN1.58
CreativityOPEN1.55
SustainabilityBALANCE1.51

Worldwide distribution

Worldwide audience distribution share by country for Teapot
CountryShare
United States25.8%
Japan10.9%
United Kingdom10.0%

See Teapot audiences in other countries

More Tea audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Teapot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.