Rascasse Audience Intelligence

Telemundo Houston Audience in United States

A data profile of the people who buy, follow and care about Telemundo Houston in United States — modelled from more than twelve digital signal sources. Telemundo Houston has an estimated audience of 281,593 people in United States.

The average Telemundo Houston fan in United States is 37.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Antena 3 Noticias, Antena 3 (Spain), FIFA World Cup 2026, with strongest over-indexing on Antena 3 Noticias (444.88× the country average).

Demographically, the Telemundo Houston audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Telemundo Houston fan in United States is more female, around 37.1 years old, with strong Tradition tendencies and a notable affinity for Antena 3 Noticias.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Telemundo Houston profile in United States.

Audience size
282K
in United States
Gender
60.6%
39.4% male
Age
37.1
average years
Country rank
#49911
TV Channel in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Telemundo Houston

60.6% are female, 39.4% are male, average age 37.1.

Fig. 02

Gender split

60.6%
Female
39.4%
Male
Demographic split for Telemundo Houston audience in United States
MetricValue
Female60.6%
Male39.4%
Average age37.1
Estimated audience size281,593
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Telemundo Houston audience in United States
Age bracketShare%
16-1916%
20-2924%
30-3930%
40-4921%
50+9%
Fig. 04

Worldwide distribution

92.1%

of the worldwide Telemundo Houston audience comes from United States.

Worldwide audience distribution share by country for Telemundo Houston
CountryShare
United States92.1%
Mexico4.9%
Spain1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Telemundo Houston audience in United States is strongest.

Fig. 05

Top regions by affinity

Telemundo Houston fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K32.19×
02North Dakota<1K0.99×
03Wyoming<1K0.99×
04Idaho~1K0.98×
05West Virginia~1K0.98×
06New Hampshire~1K0.98×
07Montana<1K0.98×
08South Dakota<1K0.98×
09Rhode Island<1K0.97×
10Delaware<1K0.97×
11Nebraska~1K0.92×
12Hawaii~1K0.92×
13Washington, District of Columbia<1K0.92×
14Mississippi~2K0.90×
15New Mexico~1K0.90×
16Arkansas~2K0.88×
17Iowa~2K0.88×
18Kansas~2K0.87×
19Kentucky~3K0.86×
20Utah~2K0.86×
21Indiana~4K0.85×
22Alabama~3K0.85×
23Oregon~3K0.85×
24Oklahoma~3K0.85×
25Connecticut~2K0.85×
26Nevada~2K0.85×
27Tennessee~5K0.84×
28Missouri~4K0.84×
29South Carolina~4K0.84×
30Minnesota~3K0.84×
31Louisiana~3K0.84×
32Wisconsin~4K0.83×
33Washington~5K0.82×
34Ohio~7K0.81×
35North Carolina~7K0.80×
36Virginia~5K0.80×
37Georgia~7K0.79×
38New Jersey~6K0.79×
39Colorado~4K0.79×
40Pennsylvania~7K0.78×
41Maryland~4K0.77×
42Michigan~6K0.76×
43Massachusetts~4K0.76×
44Arizona~4K0.73×
45Illinois~6K0.64×
46Florida~10K0.56×
47New York~9K0.55×
48California~10K0.47×
49Maine0.00×
50Vermont0.00×
Fig. 06

Affinity by region

Affinity by region — Telemundo Houston, United States
0.47×1.00×32.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Telemundo Houston audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Telemundo Houston audience
#·InterestCategoryAffinity×
01Antena 3 NoticiasMovies & TV444.88×
02Antena 3 (Spain)Movies & TV54.23×
03TelecincoMovies & TV34.55×
04La VanguardiaNews21.08×
05Guatemala CityTravel & Leisure11.09×
06El PaísNews10.43×
07MadridTravel & Leisure7.69×
08BogotáTravel & Leisure6.66×
09Ed HarrisMovies & TV6.44×
10Broadcast engineeringBusiness & Career6.32×
11Mexico CityTravel & Leisure4.42×
12Quinceañera (telenovela)Movies & TV4.41×
13Buenos AiresTravel & Leisure4.23×
14Bad BunnyMusic & Radio4.21×
15ColombiaTravel & Leisure4.16×
16TelemundoMovies & TV4.08×
17GuatemalaTravel & Leisure3.96×
18Real Madrid C.F.Sports2.94×
19FIFA World CupSports2.04×
20FIFA World Cup 2026Sports2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Telemundo Houston audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Telemundo Houston audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.56×
SpiritualityBALANCE1.38×
Risk AppetiteTHRILL1.24×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Telemundo Houston audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.90×
Career OrientationPOWER0.91×
Community OrientationOPEN0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Telemundo Houston have in United States?

Telemundo Houston has an estimated audience of 281,593 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Telemundo Houston fans?

60.6% of Telemundo Houston fans are female, 39.4% are male, with an average age of 37.1 years.

03

Which brands do Telemundo Houston fans like most?

Telemundo Houston fans show strongest brand affinity for Antena 3 Noticias (444.88×), Antena 3 (Spain) (54.23×), and FIFA World Cup 2026 (2.03×) over the country average.

04

Where do Telemundo Houston fans live in United States?

Telemundo Houston fans in United States are most concentrated in Texas (reach ~200K), California (reach ~10K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Telemundo Houston fans also like?

Beyond Telemundo Houston itself, the audience over-indexes on Antena 3 (Spain) (54.23×), FIFA World Cup 2026 (2.03×), Telecinco (34.55×), and Bad Bunny (4.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Telemundo Houston. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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