A data profile of the people who buy, follow and care about Telemundo Houston in United States — modelled from more than twelve digital signal sources. Telemundo Houston has an estimated audience of 281,593 people in United States.
The average Telemundo Houston fan in United States is 37.1 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Antena 3 Noticias, Antena 3 (Spain), FIFA World Cup 2026, with strongest over-indexing on Antena 3 Noticias (444.88× the country average).
Demographically, the Telemundo Houston audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Tradition, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Telemundo Houston fan in United States is more female, around 37.1 years old, with strong Tradition tendencies and a notable affinity for Antena 3 Noticias.
The key figures that characterise the Telemundo Houston profile in United States.
60.6% are female, 39.4% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 60.6% |
| Male | 39.4% |
| Average age | 37.1 |
| Estimated audience size | 281,593 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 24% | |
| 30-39 | 30% | |
| 40-49 | 21% | |
| 50+ | 9% |
Where the Telemundo Houston audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~200K | 32.19× | |
| 02 | North Dakota | <1K | 0.99× | |
| 03 | Wyoming | <1K | 0.99× | |
| 04 | Idaho | ~1K | 0.98× | |
| 05 | West Virginia | ~1K | 0.98× | |
| 06 | New Hampshire | ~1K | 0.98× | |
| 07 | Montana | <1K | 0.98× | |
| 08 | South Dakota | <1K | 0.98× | |
| 09 | Rhode Island | <1K | 0.97× | |
| 10 | Delaware | <1K | 0.97× | |
| 11 | Nebraska | ~1K | 0.92× | |
| 12 | Hawaii | ~1K | 0.92× | |
| 13 | Washington, District of Columbia | <1K | 0.92× | |
| 14 | Mississippi | ~2K | 0.90× | |
| 15 | New Mexico | ~1K | 0.90× | |
| 16 | Arkansas | ~2K | 0.88× | |
| 17 | Iowa | ~2K | 0.88× | |
| 18 | Kansas | ~2K | 0.87× | |
| 19 | Kentucky | ~3K | 0.86× | |
| 20 | Utah | ~2K | 0.86× | |
| 21 | Indiana | ~4K | 0.85× | |
| 22 | Alabama | ~3K | 0.85× | |
| 23 | Oregon | ~3K | 0.85× | |
| 24 | Oklahoma | ~3K | 0.85× | |
| 25 | Connecticut | ~2K | 0.85× | |
| 26 | Nevada | ~2K | 0.85× | |
| 27 | Tennessee | ~5K | 0.84× | |
| 28 | Missouri | ~4K | 0.84× | |
| 29 | South Carolina | ~4K | 0.84× | |
| 30 | Minnesota | ~3K | 0.84× | |
| 31 | Louisiana | ~3K | 0.84× | |
| 32 | Wisconsin | ~4K | 0.83× | |
| 33 | Washington | ~5K | 0.82× | |
| 34 | Ohio | ~7K | 0.81× | |
| 35 | North Carolina | ~7K | 0.80× | |
| 36 | Virginia | ~5K | 0.80× | |
| 37 | Georgia | ~7K | 0.79× | |
| 38 | New Jersey | ~6K | 0.79× | |
| 39 | Colorado | ~4K | 0.79× | |
| 40 | Pennsylvania | ~7K | 0.78× | |
| 41 | Maryland | ~4K | 0.77× | |
| 42 | Michigan | ~6K | 0.76× | |
| 43 | Massachusetts | ~4K | 0.76× | |
| 44 | Arizona | ~4K | 0.73× | |
| 45 | Illinois | ~6K | 0.64× | |
| 46 | Florida | ~10K | 0.56× | |
| 47 | New York | ~9K | 0.55× | |
| 48 | California | ~10K | 0.47× | |
| 49 | Maine | 0.00× | ||
| 50 | Vermont | 0.00× |
The strongest cross-interests of the Telemundo Houston audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Antena 3 Noticias | Movies & TV | 444.88× | ||
| 02 | Antena 3 (Spain) | Movies & TV | 54.23× | ||
| 03 | Telecinco | Movies & TV | 34.55× | ||
| 04 | La Vanguardia | News | 21.08× | ||
| 05 | Guatemala City | Travel & Leisure | 11.09× | ||
| 06 | El País | News | 10.43× | ||
| 07 | Madrid | Travel & Leisure | 7.69× | ||
| 08 | Bogotá | Travel & Leisure | 6.66× | ||
| 09 | Ed Harris | Movies & TV | 6.44× | ||
| 10 | Broadcast engineering | Business & Career | 6.32× | ||
| 11 | Mexico City | Travel & Leisure | 4.42× | ||
| 12 | Quinceañera (telenovela) | Movies & TV | 4.41× | ||
| 13 | Buenos Aires | Travel & Leisure | 4.23× | ||
| 14 | Bad Bunny | Music & Radio | 4.21× | ||
| 15 | Colombia | Travel & Leisure | 4.16× | ||
| 16 | Telemundo | Movies & TV | 4.08× | ||
| 17 | Guatemala | Travel & Leisure | 3.96× | ||
| 18 | Real Madrid C.F. | Sports | 2.94× | ||
| 19 | FIFA World Cup | Sports | 2.04× | ||
| 20 | FIFA World Cup 2026 | Sports | 2.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.56× | |
| Spirituality | BALANCE | 1.38× | |
| Risk Appetite | THRILL | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.90× | |
| Career Orientation | POWER | 0.91× | |
| Community Orientation | OPEN | 0.92× |
Telemundo Houston has an estimated audience of 281,593 people in United States, concentrated in Texas and California.
60.6% of Telemundo Houston fans are female, 39.4% are male, with an average age of 37.1 years.
Telemundo Houston fans show strongest brand affinity for Antena 3 Noticias (444.88×), Antena 3 (Spain) (54.23×), and FIFA World Cup 2026 (2.03×) over the country average.
Telemundo Houston fans in United States are most concentrated in Texas (reach ~200K), California (reach ~10K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Telemundo Houston itself, the audience over-indexes on Antena 3 (Spain) (54.23×), FIFA World Cup 2026 (2.03×), Telecinco (34.55×), and Bad Bunny (4.21×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Telemundo Houston. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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