La Vanguardia Audience in United States

La Vanguardia has an estimated audience of 777,349 people in United States. 51.3% are female, 48.7% are male, average age 41.9. Top regions: Florida, California, New York. Top brand affinities: Google Maps, Cillian Murphy, Indeed.com, El País, Madrid.

The average La Vanguardia fan in United States is 41.9 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include Google Maps, Cillian Murphy, Indeed.com, with strongest over-indexing on Google Maps (17.4× the country average). Demographically, the La Vanguardia audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Sports Activity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of La Vanguardia fans

Demographic split for La Vanguardia audience in United States
MetricValue
Female51.3%
Male48.7%
Average age41.9
Estimated audience size777,349

Audience persona

The typical La Vanguardia fan in United States is balanced, around 41.9 years old, with strong Sports Activity tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for La Vanguardia in United States
RegionReachAffinity
Florida193,3163.67×
California146,1871.71×
New York118,9302.74×
Texas53,9880.81×
Massachusetts46,1513.01×
Illinois41,7251.61×
New Jersey38,3161.94×
Maryland20,8191.56×
Pennsylvania18,9530.72×
Virginia17,4460.92×
North Carolina15,5760.67×
Connecticut15,5051.99×
Georgia14,9430.62×
Washington, District of Columbia12,9595.55×
Ohio12,2710.51×
Minnesota11,9811.08×
Washington11,7380.75×
Michigan10,7600.53×
Kentucky10,0821.03×
Arizona8,6090.54×
Louisiana8,2430.82×
Utah7,3511.06×
Colorado7,3160.6×
Oklahoma6,7250.78×
Missouri6,5820.53×
Nevada6,3610.85×
South Carolina5,2850.45×
Tennessee5,1810.33×
Hawaii4,9821.49×
Oregon4,9300.55×
Wisconsin4,2180.36×
Indiana3,9130.28×
Iowa2,9970.47×
New Mexico2,8630.73×
Alabama2,3090.21×
Maine2,3040.83×
Mississippi2,1600.34×
Alaska2,1031.26×
Vermont2,0351.49×
Idaho1,9900.51×
New Hampshire1,8370.6×
Rhode Island1,5960.65×
West Virginia1,4860.41×
Kansas1,3730.22×
Arkansas1,3590.21×
Nebraska1,2590.32×
Montana1,2280.57×
Wyoming9620.83×
South Dakota8350.46×
North Dakota7450.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for La Vanguardia audience
BrandAffinityCategory
Google Maps17.4×Internet & Social Media
Cillian Murphy36×Movies & TV
Indeed.com11.86×Business & Career
El País56.34×News
Madrid24.7×Travel & Leisure
Apple Store13.03×Shopping
Armie Hammer30.37×Movies & TV
Prison Break23.65×Movies & TV
Liga MX11.6×Sports
MailChimp18.56×Internet & Social Media
MoneyGram17.89×Business & Career
Inter Milan14.44×Sports
Saw (franchise)18.32×Movies & TV
TNT (TV channel)17.9×Movies & TV
Arsenal F.C.11.82×Sports
Houston Astros8.06×Sports
Glassdoor14.07×Business & Career
Las Vegas4.34×Travel & Leisure
Juventus F.C.11.11×Sports
Real Madrid C.F.4.29×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by La Vanguardia audience
TraitClusterScore
Sports ActivityPOWER2.75
Luxury OrientationPREMIUM2.42
SpiritualityBALANCE1.89
SustainabilityBALANCE1.73
Quality AwarenessPREMIUM1.62
Healthy LifestyleBALANCE1.53

Worldwide distribution

Worldwide audience distribution share by country for La Vanguardia
CountryShare
Spain76.7%
United States3.7%
Mexico3.1%

See La Vanguardia audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does La Vanguardia have in United States?

La Vanguardia has an estimated audience of 777,349 people in United States, concentrated in Florida and California.

What is the gender split and age of La Vanguardia fans?

51.3% of La Vanguardia fans are female, 48.7% are male, with an average age of 41.9 years.

Which brands do La Vanguardia fans like most?

La Vanguardia fans show strongest brand affinity for Google Maps (17.4×), Cillian Murphy (36×), and Indeed.com (11.86×) over the country average.

Where do La Vanguardia fans live in United States?

La Vanguardia fans in United States are most concentrated in Florida (reach 193,316), California (reach 146,187), and New York (reach 118,930). These three regions account for the largest share of the active audience.

What other brands do La Vanguardia fans also like?

Beyond La Vanguardia itself, the audience over-indexes on Cillian Murphy (36×), Indeed.com (11.86×), El País (56.34×), and Madrid (24.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for La Vanguardia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.