Texting Audience in United States
Texting has an estimated audience of 9,672,266 people in United States. 66.0% are female, 34.0% are male, average age 32.1. Top brand affinities: Combat sport, 3D printing, Racing, Arnold Palmer, Mortgage insurance.
Top brand affinities include Combat sport, 3D printing, Racing, with strongest over-indexing on Combat sport (2.11× the country average). Demographically, the Texting audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Extroversion, Convenience Orientation.
Category: Technology & Electronics · Type: Topic · Subtype: Video game
Demographics of Texting fans
| Metric | Value |
|---|---|
| Female | 66.0% |
| Male | 34.0% |
| Average age | 32.1 |
| Estimated audience size | 9,672,266 |
Audience persona
The typical Texting fan in United States is more female, around 32.1 years old, with strong Extroversion tendencies and a notable affinity for Combat sport.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 2.11× | Sports |
| 3D printing | 2× | Technology & Electronics |
| Racing | 1.64× | Cars & Mobility |
| Arnold Palmer | 2.39× | Sports |
| Mortgage insurance | 1.66× | Business & Career |
| Winemaking | 1.65× | Food & Beverages |
| Fox & Friends | 1.5× | Movies & TV |
| Enfamil | 1.74× | Kids & Family |
| Ural Mountains | 3.13× | Travel & Leisure |
| Picnic | 1.63× | Kids & Family |
| Temple Grandin | 1.55× | Literature |
| WAPT | 2.19× | Movies & TV |
| Oliver Platt | 1.5× | Movies & TV |
| Assassin's Creed: Brotherhood | 2× | Games |
| Jabberwocky (band) | 1.68× | Music & Radio |
| Cockpit | 1.64× | Travel & Leisure |
| Lindsey Shaw | 1.64× | Movies & TV |
| Asajj Ventress | 2.08× | Movies & TV |
| Prozis | 1.84× | Shopping |
| JC Whitney | 2.15× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.46 |
| Convenience Orientation | PREMIUM | 1.26 |
| Individualism | JOY | 1.24 |
| Indulgence | JOY | 1.23 |
| Early Adopter Mentality | POWER | 1.2 |
| LGBTQ+ Identity | OPEN | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.6% |
| Philippines | 10.9% |
| United Kingdom | 5.0% |
See Texting audiences in other countries
More Video game audiences in United States
- Breaking news (73,625,268)
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- Beetlejuice (41,569,291)
- Housekeeping (25,980,968)
- Crossword (17,651,059)
How to read this data
Audience size is the estimated number of people in United States who actively search for Texting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.