Tillage Audience in United States

Tillage has an estimated audience of 1,006,490 people in United States. 33.9% are female, 66.1% are male, average age 47.8. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Who Wants to Be a Millionaire?, Google Home, Tech News.
The average Tillage fan in United States is 47.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Who Wants to Be a Millionaire?, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Tillage audience skews more male with an average age of 47.8, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Tillage fans
| Metric | Value |
|---|---|
| Female | 33.9% |
| Male | 66.1% |
| Average age | 47.8 |
| Estimated audience size | 1,006,490 |
Audience persona
The typical Tillage fan in United States is more male, around 47.8 years old, with strong Need for Security tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 124,705 | 1.13× |
| Texas | 118,936 | 1.37× |
| Florida | 77,183 | 1.13× |
| New York | 60,916 | 1.08× |
| Illinois | 32,668 | 0.97× |
| Georgia | 30,547 | 0.99× |
| Virginia | 28,876 | 1.18× |
| Ohio | 27,665 | 0.89× |
| Pennsylvania | 26,265 | 0.78× |
| North Carolina | 25,564 | 0.84× |
| Michigan | 20,755 | 0.79× |
| Colorado | 20,163 | 1.27× |
| New Jersey | 19,773 | 0.77× |
| Massachusetts | 19,660 | 0.99× |
| Washington | 19,534 | 0.97× |
| Minnesota | 17,913 | 1.24× |
| Arizona | 15,867 | 0.77× |
| Indiana | 15,803 | 0.86× |
| Tennessee | 15,665 | 0.78× |
| Wisconsin | 14,888 | 0.98× |
| Missouri | 14,885 | 0.92× |
| Maryland | 14,729 | 0.85× |
| Iowa | 13,971 | 1.68× |
| Alabama | 11,510 | 0.82× |
| Oregon | 10,733 | 0.93× |
| South Carolina | 9,998 | 0.66× |
| Louisiana | 9,589 | 0.74× |
| Connecticut | 9,249 | 0.92× |
| Kansas | 8,657 | 1.09× |
| Oklahoma | 8,630 | 0.77× |
| Kentucky | 8,494 | 0.67× |
| Utah | 7,542 | 0.84× |
| Nebraska | 6,995 | 1.39× |
| Nevada | 6,186 | 0.64× |
| Arkansas | 5,799 | 0.7× |
| Mississippi | 5,393 | 0.65× |
| North Dakota | 4,897 | 2.37× |
| Idaho | 4,760 | 0.94× |
| South Dakota | 4,225 | 1.82× |
| Hawaii | 3,720 | 0.86× |
| Washington, District of Columbia | 3,616 | 1.2× |
| Maine | 3,540 | 0.98× |
| New Mexico | 3,385 | 0.67× |
| West Virginia | 3,046 | 0.65× |
| Alaska | 2,806 | 1.3× |
| New Hampshire | 2,703 | 0.68× |
| Montana | 2,650 | 0.95× |
| Rhode Island | 2,610 | 0.81× |
| Vermont | 2,384 | 1.35× |
| Delaware | 2,337 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Mathcore | 18.06× | Music & Radio |
| Who Wants to Be a Millionaire? | 20× | Movies & TV |
| Google Home | 11.66× | Technology & Electronics |
| Tech News | 14.81× | Technology & Electronics |
| Historic site | 4.97× | Arts & Culture |
| Israel | 2.22× | Travel & Leisure |
| The Historian | 16.48× | Literature |
| Minnesota | 1.53× | Travel & Leisure |
| Eurail | 16.57× | Cars & Mobility |
| Pillow | 1.54× | Home & Garden |
| The Finder (U.S. TV series) | 14.99× | Movies & TV |
| Parral, Chihuahua | 8.99× | Travel & Leisure |
| Governor of Michigan | 4.09× | Politics & Society |
| Sinaloa | 1.97× | Travel & Leisure |
| MK | 2.24× | Music & Radio |
| ABC 7 Chicago | 2.19× | Movies & TV |
| Wikia | 1.74× | Internet & Social Media |
| Home staging | 2.5× | Home & Garden |
| Humulus lupulus | 20× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.74 |
| Career Orientation | POWER | 1.39 |
| Patriotism | CONSERVATISM | 1.34 |
| DIY Mentality | THRILL | 1.33 |
| Risk Appetite | THRILL | 1.29 |
| Urban Lifestyle | OPEN | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.8% |
| Democratic Republic of the Congo | 15.3% |
| Ukraine | 13.7% |
See Tillage audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Tillage have in United States?
Tillage has an estimated audience of 1,006,490 people in United States, concentrated in California and Texas.
What is the gender split and age of Tillage fans?
33.9% of Tillage fans are female, 66.1% are male, with an average age of 47.8 years.
Which brands do Tillage fans like most?
Tillage fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Who Wants to Be a Millionaire? (20×) over the country average.
Where do Tillage fans live in United States?
Tillage fans in United States are most concentrated in California (reach 124,705), Texas (reach 118,936), and Florida (reach 77,183). These three regions account for the largest share of the active audience.
What other brands do Tillage fans also like?
Beyond Tillage itself, the audience over-indexes on Mathcore (18.06×), Who Wants to Be a Millionaire? (20×), Google Home (11.66×), and Tech News (14.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tillage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.