A data profile of the people who buy, follow and care about Tom Brady in United States — modelled from more than twelve digital signal sources. Tom Brady has an estimated audience of 10,382,883 people in United States.
The average Tom Brady fan in United States is 33.5 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Aaron Rodgers, Tampa Bay Buccaneers, Buffalo Bills, with strongest over-indexing on Aaron Rodgers (6.31× the country average).
Demographically, the Tom Brady audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Tom Brady fan in United States is more male, around 33.5 years old, with strong Sports Activity tendencies and a notable affinity for Aaron Rodgers.
The key figures that characterise the Tom Brady profile in United States.
36.7% are female, 63.3% are male, average age 33.5.
| Metric | Value |
|---|---|
| Female | 36.7% |
| Male | 63.3% |
| Average age | 33.5 |
| Estimated audience size | 10,382,883 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 19% | |
| 30-39 | 15% | |
| 40-49 | 14% | |
| 50+ | 13% |
Where the Tom Brady audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~500K | 2.20× | |
| 02 | New Hampshire | ~90K | 2.12× | |
| 03 | Rhode Island | ~70K | 2.06× | |
| 04 | Maine | ~60K | 1.65× | |
| 05 | Connecticut | ~100K | 1.23× | |
| 06 | Vermont | ~20K | 1.15× | |
| 07 | Michigan | ~300K | 1.09× | |
| 08 | Florida | ~800K | 1.07× | |
| 09 | Pennsylvania | ~400K | 1.05× | |
| 10 | New Jersey | ~300K | 1.02× | |
| 11 | Illinois | ~300K | 0.99× | |
| 12 | Maryland | ~200K | 0.99× | |
| 13 | Minnesota | ~100K | 0.99× | |
| 14 | Ohio | ~300K | 0.98× | |
| 15 | North Dakota | ~20K | 0.98× | |
| 16 | New York | ~600K | 0.97× | |
| 17 | Nevada | ~100K | 0.96× | |
| 18 | Kansas | ~80K | 0.96× | |
| 19 | Virginia | ~200K | 0.95× | |
| 20 | Missouri | ~200K | 0.95× | |
| 21 | Kentucky | ~100K | 0.94× | |
| 22 | Iowa | ~80K | 0.94× | |
| 23 | California | ~1M | 0.93× | |
| 24 | North Carolina | ~300K | 0.93× | |
| 25 | Hawaii | ~40K | 0.93× | |
| 26 | South Carolina | ~100K | 0.92× | |
| 27 | Wisconsin | ~100K | 0.92× | |
| 28 | South Dakota | ~20K | 0.92× | |
| 29 | Texas | ~800K | 0.91× | |
| 30 | Louisiana | ~100K | 0.90× | |
| 31 | Washington, District of Columbia | ~30K | 0.90× | |
| 32 | Georgia | ~300K | 0.89× | |
| 33 | Arizona | ~200K | 0.89× | |
| 34 | Tennessee | ~200K | 0.89× | |
| 35 | Washington | ~200K | 0.88× | |
| 36 | Indiana | ~200K | 0.88× | |
| 37 | Delaware | ~30K | 0.88× | |
| 38 | Colorado | ~100K | 0.87× | |
| 39 | Nebraska | ~50K | 0.87× | |
| 40 | Mississippi | ~70K | 0.85× | |
| 41 | Alabama | ~100K | 0.84× | |
| 42 | West Virginia | ~40K | 0.84× | |
| 43 | Arkansas | ~70K | 0.83× | |
| 44 | Montana | ~20K | 0.83× | |
| 45 | Oklahoma | ~90K | 0.81× | |
| 46 | Idaho | ~40K | 0.81× | |
| 47 | New Mexico | ~40K | 0.81× | |
| 48 | Utah | ~70K | 0.78× | |
| 49 | Oregon | ~90K | 0.73× | |
| 50 | Alaska | ~20K | 0.67× |
The strongest cross-interests of the Tom Brady audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bill Belichick | Sports | 9.50× | ||
| 02 | Florida State Seminoles football | Sports | 6.79× | ||
| 03 | National Football League draft | Sports | 6.75× | ||
| 04 | CBS Sports Network | Movies & TV | 6.73× | ||
| 05 | Aaron Rodgers | Sports | 6.31× | ||
| 06 | New York Jets | Sports | 6.16× | ||
| 07 | Tampa Bay Buccaneers | Sports | 6.11× | ||
| 08 | Cincinnati Bengals | Sports | 6.07× | ||
| 09 | Indianapolis Colts | Sports | 5.68× | ||
| 10 | Cleveland Browns | Sports | 5.45× | ||
| 11 | Los Angeles Rams | Sports | 5.16× | ||
| 12 | Miami Dolphins | Sports | 4.84× | ||
| 13 | Minnesota Vikings | Sports | 4.78× | ||
| 14 | Buffalo Bills | Sports | 4.57× | ||
| 15 | Boston Celtics | Sports | 4.34× | ||
| 16 | Pittsburgh Steelers | Sports | 4.32× | ||
| 17 | Denver Broncos | Sports | 4.17× | ||
| 18 | Green Bay Packers | Sports | 4.16× | ||
| 19 | New England Patriots | Sports | 4.14× | ||
| 20 | American football | Sports | 2.13× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.15× | |
| Early Adopter Mentality | POWER | 1.06× | |
| Patriotism | CONSERVATISM | 0.97× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.60× | |
| Creativity | OPEN | 0.63× | |
| Quality Awareness | PREMIUM | 0.65× |
Tom Brady has an estimated audience of 10,382,883 people in United States, concentrated in California and Texas.
36.7% of Tom Brady fans are female, 63.3% are male, with an average age of 33.5 years.
Tom Brady fans show strongest brand affinity for Aaron Rodgers (6.31×), Tampa Bay Buccaneers (6.11×), and Buffalo Bills (4.57×) over the country average.
Tom Brady fans in United States are most concentrated in California (reach ~1M), Texas (reach ~800K), and Florida (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Tom Brady itself, the audience over-indexes on Tampa Bay Buccaneers (6.11×), Buffalo Bills (4.57×), Bill Belichick (9.5×), and Cleveland Browns (5.45×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Tom Brady. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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