Rascasse Audience Intelligence

Tomato juice Audience in United States

A data profile of the people who buy, follow and care about Tomato juice in United States — modelled from more than twelve digital signal sources. Tomato juice has an estimated audience of 725,070 people in United States.

#216among Dish in United States#9921among Topic in United States#1619in Food & Beverages

The average Tomato juice fan in United States is 42.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tomato purée, Clamato, Melania Trump, with strongest over-indexing on Tomato purée (87.95× the country average).

Demographically, the Tomato juice audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tomato juice fan in United States is more female, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Tomato purée.

Category: Food & Beverages · Type: Topic · Subtype: Dish

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tomato juice profile in United States.

Audience size
725K
in United States
Gender
60.4%♀
39.6% male
Age
42.4
average years
Country rank
#29266
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tomato juice fans

60.4% are female, 39.6% are male, average age 42.4.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for Tomato juice audience in United States
MetricValue
Female60.4%
Male39.6%
Average age42.4
Estimated audience size725,070
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Tomato juice audience in United States
Age bracketShare%
16-1915%
20-2916%
30-3918%
40-4922%
50+29%
Fig. 04

Worldwide distribution

29.2%

of the worldwide Tomato juice audience comes from United States.

Worldwide audience distribution share by country for Tomato juice
CountryShare
United States29.2%
Mexico13.0%
Japan12.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tomato juice audience in United States is strongest.

Fig. 05

Top regions by affinity

Tomato juice fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~20K2.03×
02Indiana~20K1.76×
03Iowa~10K1.71×
04West Virginia~5K1.59×
05Nebraska~6K1.56×
06Ohio~30K1.42×
07Wisconsin~10K1.23×
08Kansas~7K1.18×
09Minnesota~10K1.17×
10South Dakota~2K1.17×
11Michigan~20K1.14×
12Tennessee~20K1.13×
13Arkansas~7K1.11×
14Illinois~30K1.09×
15North Dakota~2K1.09×
16Missouri~10K1.08×
17Oklahoma~8K1.02×
18Utah~6K0.97×
19Alabama~10K0.96×
20Mississippi~6K0.96×
21Montana~2K0.94×
22Hawaii~3K0.93×
23Idaho~3K0.92×
24California~70K0.91×
25North Carolina~20K0.91×
26Pennsylvania~20K0.90×
27Nevada~6K0.90×
28Alaska~1K0.90×
29Georgia~20K0.88×
30Arizona~10K0.88×
31South Carolina~10K0.88×
32Virginia~20K0.87×
33Washington~10K0.87×
34Maine~2K0.87×
35Vermont~1K0.87×
36Oregon~7K0.86×
37Delaware~2K0.86×
38Colorado~10K0.85×
39New Mexico~3K0.85×
40Massachusetts~10K0.84×
41Louisiana~8K0.84×
42Connecticut~6K0.84×
43Rhode Island~2K0.84×
44New York~30K0.83×
45New Hampshire~2K0.83×
46Maryland~10K0.82×
47New Jersey~20K0.81×
48Texas~50K0.80×
49Florida~40K0.80×
50Washington, District of Columbia~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Tomato juice, United States
0.79×1.00×2.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tomato juice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tomato juice audience
#·InterestCategoryAffinity×
01Tomato puréeFood & Beverages87.95×
02ClamatoFood & Beverages44.57×
03Garlic saltFood & Beverages38.75×
04Cook Out (restaurant)Food & Beverages8.29×
05Ground beefFood & Beverages7.62×
06Slow cookerFood & Beverages4.53×
07Food LionShopping4.42×
08Melania TrumpPolitics & Society3.82×
09Dick Van DykeMovies & TV3.75×
10Scooby-DooMovies & TV3.32×
11FriendshipKids & Family2.43×
12EatingFood & Beverages2.13×
13WaterFood & Beverages2.08×
14MedicineBusiness & Career2.07×
15Mitch McConnellPolitics & Society2.04×
16Donald TrumpPolitics & Society1.88×
17Rock musicMusic & Radio1.87×
18NatureHome & Garden1.81×
19FoodFood & Beverages1.65×
20CultureLiterature1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tomato juice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tomato juice audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.91×
SpiritualityBALANCE1.64×
Pet OwnershipJOY1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tomato juice audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.65×
Design AffinityPREMIUM0.69×
Early Adopter MentalityPOWER0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tomato juice have in United States?

Tomato juice has an estimated audience of 725,070 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tomato juice fans?

60.4% of Tomato juice fans are female, 39.6% are male, with an average age of 42.4 years.

03

Which brands do Tomato juice fans like most?

Tomato juice fans show strongest brand affinity for Tomato purée (87.95×), Clamato (44.57×), and Melania Trump (3.82×) over the country average.

04

Where do Tomato juice fans live in United States?

Tomato juice fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tomato juice fans also like?

Beyond Tomato juice itself, the audience over-indexes on Clamato (44.57×), Melania Trump (3.82×), Dick Van Dyke (3.75×), and Friendship (2.43×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Tomato juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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