Tomato juice Audience in United States

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Tomato juice has an estimated audience of 725,070 people in United States. 60.4% are female, 39.6% are male, average age 42.4. Top regions: California, Texas, Florida. Top brand affinities: Tomato purée, Clamato, Fox News Channel, Friendship, Food.

The average Tomato juice fan in United States is 42.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Tomato purée, Clamato, Fox News Channel, with strongest over-indexing on Tomato purée (87.95× the country average). Demographically, the Tomato juice audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Healthy Lifestyle, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Tomato juice fans

Demographic split for Tomato juice audience in United States
MetricValue
Female60.4%
Male39.6%
Average age42.4
Estimated audience size725,070

Audience persona

The typical Tomato juice fan in United States is more female, around 42.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Tomato purée.

Top regions in United States

Top regions ranked by reach for Tomato juice in United States
RegionReachAffinity
California76,0060.95×
Texas49,7750.8×
Florida40,8770.83×
New York34,9820.86×
Ohio31,0551.39×
Illinois28,2441.17×
Indiana25,1701.9×
Michigan22,3231.18×
Pennsylvania21,7800.89×
Georgia20,0560.9×
North Carolina19,7010.9×
Kentucky19,2422.12×
Tennessee17,2501.19×
Virginia15,4670.88×
New Jersey14,9850.81×
Wisconsin13,8781.27×
Missouri13,3451.14×
Washington13,0200.9×
Minnesota12,7251.22×
Arizona12,6610.86×
Massachusetts12,4980.87×
Iowa10,8481.82×
Alabama9,4210.93×
Colorado9,3680.82×
Maryland9,2670.74×
South Carolina9,2380.85×
Oklahoma8,3471.04×
Louisiana7,1960.77×
Oregon7,1500.86×
Arkansas7,0511.18×
Kansas6,7691.18×
Utah6,4300.99×
Nebraska6,1561.69×
Nevada6,1040.87×
Connecticut5,8340.8×
West Virginia5,8191.72×
Mississippi5,3780.9×
Idaho3,2640.9×
Hawaii2,8520.92×
New Mexico2,7680.76×
South Dakota1,9621.17×
New Hampshire1,8820.66×
Maine1,8510.71×
Montana1,7620.88×
North Dakota1,6581.11×
Rhode Island1,4750.64×
Washington, District of Columbia1,4190.65×
Delaware1,3210.66×
Alaska8170.53×
Wyoming7670.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tomato juice audience
BrandAffinityCategory
Tomato purée87.95×Food & Beverages
Clamato44.57×Food & Beverages
Fox News Channel2.03×Movies & TV
Friendship2.43×Kids & Family
Food1.65×Food & Beverages
Medicine2.07×Business & Career
Rock music1.87×Music & Radio
Scooby-Doo3.32×Movies & TV
Water2.08×Food & Beverages
Eating2.13×Food & Beverages
Food Lion4.42×Shopping
Ground beef7.62×Food & Beverages
Nature1.81×Home & Garden
Cook Out (restaurant)8.29×Food & Beverages
Culture1.61×Literature
Garlic salt38.75×Food & Beverages
Slow cooker4.53×Food & Beverages
Dollar General2.17×Shopping
Gateway Pundit4.77×News
Pop music1.75×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tomato juice audience
TraitClusterScore
Healthy LifestyleBALANCE6.84
PatriotismCONSERVATISM3.07
IndulgenceJOY1.78
Risk AppetiteTHRILL1.77
SpiritualityBALANCE1.57
TraditionCONSERVATISM1.39

Worldwide distribution

Worldwide audience distribution share by country for Tomato juice
CountryShare
United States29.2%
Mexico13.0%
Japan12.0%

See Tomato juice audiences in other countries

More Dish audiences in United States

Frequently asked questions

How many fans does Tomato juice have in United States?

Tomato juice has an estimated audience of 725,070 people in United States, concentrated in California and Texas.

What is the gender split and age of Tomato juice fans?

60.4% of Tomato juice fans are female, 39.6% are male, with an average age of 42.4 years.

Which brands do Tomato juice fans like most?

Tomato juice fans show strongest brand affinity for Tomato purée (87.95×), Clamato (44.57×), and Fox News Channel (2.03×) over the country average.

Where do Tomato juice fans live in United States?

Tomato juice fans in United States are most concentrated in California (reach 76,006), Texas (reach 49,775), and Florida (reach 40,877). These three regions account for the largest share of the active audience.

What other brands do Tomato juice fans also like?

Beyond Tomato juice itself, the audience over-indexes on Clamato (44.57×), Fox News Channel (2.03×), Friendship (2.43×), and Food (1.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tomato juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.