A data profile of the people who buy, follow and care about Total Drama in United States — modelled from more than twelve digital signal sources. Total Drama has an estimated audience of 269,200 people in United States.
The average Total Drama fan in United States is 21.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Pizza Hut, McDonald's, Zootopia, with strongest over-indexing on Pizza Hut (3.94× the country average).
Demographically, the Total Drama audience skews more female with an average age of 21.3, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Total Drama fan in United States is more female, around 21.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Pizza Hut.
The key figures that characterise the Total Drama profile in United States.
55.4% are female, 44.6% are male, average age 21.3.
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 21.3 |
| Estimated audience size | 269,200 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 77% | |
| 20-29 | 23% | |
| 30-39 | 0% | |
| 40-49 | 0% | |
| 50+ | 0% |
Where the Total Drama audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~6K | 1.57× | |
| 02 | Georgia | ~10K | 1.42× | |
| 03 | Mississippi | ~3K | 1.35× | |
| 04 | Texas | ~30K | 1.24× | |
| 05 | Maryland | ~6K | 1.21× | |
| 06 | Nevada | ~3K | 1.21× | |
| 07 | Louisiana | ~4K | 1.20× | |
| 08 | New Jersey | ~8K | 1.14× | |
| 09 | Florida | ~20K | 1.13× | |
| 10 | Alabama | ~5K | 1.13× | |
| 11 | Ohio | ~10K | 1.11× | |
| 12 | North Carolina | ~10K | 1.10× | |
| 13 | South Carolina | ~5K | 1.10× | |
| 14 | California | ~40K | 1.09× | |
| 15 | Indiana | ~6K | 1.08× | |
| 16 | Arkansas | ~3K | 1.07× | |
| 17 | Illinois | ~10K | 1.06× | |
| 18 | Michigan | ~8K | 1.06× | |
| 19 | Oklahoma | ~3K | 1.06× | |
| 20 | Connecticut | ~3K | 1.05× | |
| 21 | Virginia | ~7K | 1.04× | |
| 22 | Tennessee | ~6K | 1.04× | |
| 23 | New York | ~20K | 1.03× | |
| 24 | West Virginia | ~1K | 1.03× | |
| 25 | Nebraska | ~1K | 1.02× | |
| 26 | Pennsylvania | ~10K | 1.01× | |
| 27 | Arizona | ~6K | 0.99× | |
| 28 | Delaware | <1K | 0.99× | |
| 29 | Minnesota | ~4K | 0.98× | |
| 30 | Hawaii | ~1K | 0.97× | |
| 31 | Rhode Island | <1K | 0.97× | |
| 32 | Massachusetts | ~6K | 0.96× | |
| 33 | Missouri | ~4K | 0.95× | |
| 34 | New Mexico | ~1K | 0.94× | |
| 35 | South Dakota | <1K | 0.94× | |
| 36 | North Dakota | <1K | 0.92× | |
| 37 | Utah | ~2K | 0.90× | |
| 38 | Kansas | ~2K | 0.89× | |
| 39 | Alaska | <1K | 0.89× | |
| 40 | Washington | ~5K | 0.88× | |
| 41 | Iowa | ~2K | 0.88× | |
| 42 | Wisconsin | ~4K | 0.87× | |
| 43 | Oregon | ~3K | 0.87× | |
| 44 | Vermont | <1K | 0.82× | |
| 45 | Colorado | ~4K | 0.81× | |
| 46 | Idaho | ~1K | 0.81× | |
| 47 | New Hampshire | <1K | 0.81× | |
| 48 | Maine | <1K | 0.80× | |
| 49 | Washington, District of Columbia | <1K | 0.80× | |
| 50 | Montana | <1K | 0.78× |
The strongest cross-interests of the Total Drama audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Zootopia | Movies & TV | 10.80× | ||
| 02 | Meet the Robinsons | Movies & TV | 10.80× | ||
| 03 | The Incredibles | Movies & TV | 9.79× | ||
| 04 | Monsters | Movies & TV | 9.15× | ||
| 05 | Dumbo | Movies & TV | 8.00× | ||
| 06 | Convenience food | Food & Beverages | 6.18× | ||
| 07 | Minions (film) | Movies & TV | 5.95× | ||
| 08 | Potato chip | Food & Beverages | 4.71× | ||
| 09 | Apple TV | Movies & TV | 4.26× | ||
| 10 | Pizza Hut | Food & Beverages | 3.94× | ||
| 11 | McDonald's | Food & Beverages | 3.60× | ||
| 12 | Virtual reality | Technology & Electronics | 3.51× | ||
| 13 | Subway | Food & Beverages | 3.22× | ||
| 14 | Scooby-Doo | Movies & TV | 3.15× | ||
| 15 | Domino's Pizza | Food & Beverages | 3.12× | ||
| 16 | 7-Eleven | Shopping | 3.00× | ||
| 17 | TV game shows | Movies & TV | 2.78× | ||
| 18 | Internet & Social Media | 2.29× | |||
| 19 | Wendy's | Food & Beverages | 2.27× | ||
| 20 | Podcast | Music & Radio | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.33× | |
| Indulgence | JOY | 1.35× | |
| Extroversion | THRILL | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.74× | |
| Design Affinity | PREMIUM | 0.75× | |
| Healthy Lifestyle | BALANCE | 0.85× |
Total Drama has an estimated audience of 269,200 people in United States, concentrated in California and Texas.
55.4% of Total Drama fans are female, 44.6% are male, with an average age of 21.3 years.
Total Drama fans show strongest brand affinity for Pizza Hut (3.94×), McDonald's (3.6×), and Zootopia (10.8×) over the country average.
Total Drama fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Total Drama itself, the audience over-indexes on McDonald's (3.6×), Zootopia (10.8×), Monsters (9.15×), and Subway (3.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Total Drama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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