Townhall.com Audience in United States

Townhall.com logo

Townhall.com has an estimated audience of 1,195,337 people in United States. 30.4% are female, 69.6% are male, average age 48.9. Top brand affinities: Keene, New Hampshire, Halsey, Oregon, Mathcore, Google Home, Urban Outfitters.

Top brand affinities include Keene, New Hampshire, Halsey, Oregon, Mathcore, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Townhall.com audience skews more male with an average age of 48.9, and over-indexes on personality traits such as Patriotism, Spirituality.

Category: News · Type: Website / Newspaper / Magazine

Demographics of Townhall.com fans

Demographic split for Townhall.com audience in United States
MetricValue
Female30.4%
Male69.6%
Average age48.9
Estimated audience size1,195,337

Audience persona

The typical Townhall.com fan in United States is more male, around 48.9 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Townhall.com audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Halsey, Oregon19.78×Travel & Leisure
Mathcore17.5×Music & Radio
Google Home11.66×Technology & Electronics
Urban Outfitters2.56×Shopping
Pro-Ject4.85×Music & Radio
Stop Bullying20×Politics & Society
Alaska1.94×Travel & Leisure
Bully (2011 film)7.33×Movies & TV
The Historian16.48×Literature
Emperor Entertainment Group11.01×Business & Career
Houston County, Georgia23.81×Travel & Leisure
University at Albany, SUNY17.78×Business & Career
Penn & Teller6.57×Movies & TV
Eurail16.57×Cars & Mobility
Grammarly3.39×Business & Career
Israel1.51×Travel & Leisure
Parral, Chihuahua8.87×Travel & Leisure
Kendra Scott1.74×Fashion & Accessoires
Home staging2.88×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Townhall.com audience
TraitClusterScore
PatriotismCONSERVATISM2.74
SpiritualityBALANCE1.51
IndividualismJOY1.47
TraditionCONSERVATISM1.4
LGBTQ+ IdentityOPEN1.38
Need for SecurityCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Townhall.com
CountryShare
United States39.3%
Sri Lanka11.5%
China10.3%

See Townhall.com audiences in other countries

More News audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Townhall.com. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.