Treacle Audience in United States

Treacle logo

Treacle has an estimated audience of 1,787,142 people in United States. 63.8% are female, 36.2% are male, average age 35.8. Top brand affinities: CACI, Waterford, Arnold Palmer, Colorado River, Lebanese cuisine.

Top brand affinities include CACI, Waterford, Arnold Palmer, with strongest over-indexing on CACI (4.76× the country average). Demographically, the Treacle audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Family Orientation, Mindfulness.

Category: Food & Beverages · Type: Topic · Subtype: Spice

Demographics of Treacle fans

Demographic split for Treacle audience in United States
MetricValue
Female63.8%
Male36.2%
Average age35.8
Estimated audience size1,787,142

Audience persona

The typical Treacle fan in United States is more female, around 35.8 years old, with strong Family Orientation tendencies and a notable affinity for CACI.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Treacle audience
BrandAffinityCategory
CACI4.76×Technology & Electronics
Waterford2.25×Travel & Leisure
Arnold Palmer1.53×Sports
Colorado River1.54×Travel & Leisure
Lebanese cuisine1.78×Food & Beverages
Liberace1.9×Music & Radio
Leprechaun1.9×Literature
Ellen Burstyn1.69×Movies & TV
Cockpit1.69×Travel & Leisure
Cacique1.94×Food & Beverages
Cachorros2.09×Pets & Animals
Assetto Corsa2.01×Games
John Frusciante1.97×Music & Radio
Cadbury World2.01×Travel & Leisure
Assassin's Creed: Brotherhood1.59×Games
Brooklyn College1.75×Business & Career
Cacique1.55×Food & Beverages
Otome game2.51×Games
WAOW2.3×Movies & TV
Monaco Grand Prix1.5×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Treacle audience
TraitClusterScore
Family OrientationCONSERVATISM1.75
MindfulnessBALANCE1.56
IndulgenceJOY1.55
Price SensitivityPREMIUM1.17
Quality AwarenessPREMIUM1.17
Convenience OrientationPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Treacle
CountryShare
United States47.9%
United Kingdom10.7%
Malaysia4.6%

See Treacle audiences in other countries

More Spice audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Treacle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.