Rascasse Audience Intelligence

Trex Company Target Market in United States

A data profile of the people who buy, follow and care about Trex Company in United States — modelled from more than twelve digital signal sources. Trex Company has an estimated audience of 286,826 people in United States.

The average Trex Company fan in United States is 46.8 years old, balanced, and lives primarily in Virginia.

The audience is concentrated in Virginia, California, West Virginia.

Top brand affinities include NASDAQ, Adele, High-net-worth individual, with strongest over-indexing on NASDAQ (8.7× the country average).

Demographically, the Trex Company audience skews balanced with an average age of 46.8, and over-indexes on personality traits such as Family Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Trex Company fan in United States is balanced, around 46.8 years old, with strong Family Orientation tendencies and a notable affinity for NASDAQ.

Category: Home & Garden · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Trex Company profile in United States.

Audience size
287K
in United States
Gender
50.9%
49.1% male
Age
46.8
average years
Country rank
#49459
Brand in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Trex Company

50.9% are female, 49.1% are male, average age 46.8.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Trex Company audience in United States
MetricValue
Female50.9%
Male49.1%
Average age46.8
Estimated audience size286,826
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Trex Company audience in United States
Age bracketShare%
16-194%
20-299%
30-3924%
40-4930%
50+33%
Fig. 04

Worldwide distribution

27.5%

of the worldwide Trex Company audience comes from United States.

Worldwide audience distribution share by country for Trex Company
CountryShare
Germany71.1%
United States27.5%
Canada0.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Trex Company audience in United States is strongest.

Fig. 05

Top regions by affinity

Trex Company customers by region in United States
#RegionReachAffinity×
01West Virginia~10K10.29×
02Virginia~50K7.12×
03Nevada~10K4.01×
04Arkansas~5K2.33×
05Maryland~5K1.12×
06Alaska<1K1.07×
07Vermont<1K1.07×
08North Dakota<1K1.06×
09South Dakota<1K1.03×
10Montana<1K0.99×
11Washington, District of Columbia<1K0.98×
12Rhode Island<1K0.96×
13Delaware<1K0.96×
14New Hampshire~1K0.94×
15Maine<1K0.94×
16Hawaii~1K0.93×
17Idaho~1K0.92×
18New Mexico~1K0.91×
19Mississippi~2K0.90×
20Nebraska~1K0.90×
21Kansas~2K0.89×
22Kentucky~3K0.86×
23Oklahoma~3K0.86×
24Iowa~2K0.86×
25Louisiana~3K0.85×
26Utah~2K0.85×
27Connecticut~2K0.84×
28Alabama~3K0.83×
29Oregon~3K0.83×
30South Carolina~3K0.80×
31Wisconsin~3K0.79×
32Missouri~4K0.78×
33Minnesota~3K0.78×
34Colorado~3K0.77×
35Arizona~4K0.76×
36Tennessee~4K0.76×
37Indiana~4K0.76×
38Washington~4K0.74×
39Massachusetts~4K0.74×
40Pennsylvania~7K0.70×
41North Carolina~6K0.70×
42Michigan~5K0.70×
43Georgia~6K0.69×
44Illinois~6K0.68×
45Ohio~6K0.68×
46New Jersey~5K0.68×
47New York~10K0.63×
48Florida~10K0.55×
49Texas~10K0.51×
50California~10K0.48×
Fig. 06

Affinity by region

Affinity by region — Trex Company, United States
0.48×1.00×10.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Trex Company audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Trex Company audience
#·InterestCategoryAffinity×
01ATP World TourSports160.82×
02Antibacterial soapHome & Garden47.37×
03ToshibaTechnology & Electronics30.71×
04Alexander ZverevSports30.50×
05AdeleMusic & Radio20.18×
06Ready Player OneMovies & TV20.00×
07High-net-worth individualBusiness & Career12.00×
08Family carCars & Mobility11.69×
09Pressure cookingHome & Garden9.32×
10NASDAQBusiness & Career8.70×
11Sherwin-WilliamsBusiness & Career8.54×
12Pier 1 ImportsHome & Garden8.25×
13GreenhouseHome & Garden6.78×
14Garden furnitureHome & Garden5.22×
15Trader Joe'sShopping2.84×
16Hardware storeHome & Garden2.81×
17Home AppliancesHome & Garden2.73×
18RenovationHome & Garden2.55×
19MenardsHome & Garden2.52×
20Financial servicesBusiness & Career2.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Trex Company audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Trex Company audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.65×
Quality AwarenessPREMIUM3.49×
IndulgenceJOY2.14×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Trex Company audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.72×
MindfulnessBALANCE0.86×
Healthy LifestyleBALANCE0.92×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Trex Company's target market in United States?

Trex Company's target market in United States covers an estimated 286,826 people, concentrated in Virginia and California.

02

What is the gender split and age of Trex Company customers?

50.9% of the Trex Company audience are female, 49.1% are male, with an average age of 46.8 years.

03

Which brands do Trex Company fans like most?

Trex Company fans show strongest brand affinity for NASDAQ (8.7×), Adele (20.18×), and High-net-worth individual (12×) over the country average.

04

Where do Trex Company fans live in United States?

Trex Company fans in United States are most concentrated in Virginia (reach ~50K), California (reach ~10K), and West Virginia (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Trex Company fans also like?

Beyond Trex Company itself, the audience over-indexes on Adele (20.18×), High-net-worth individual (12×), Family car (11.69×), and Toshiba (30.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Trex Company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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