Treyarch Audience in United States
Treyarch has an estimated audience of 338,080 people in United States. 14.2% are female, 85.8% are male, average age 25.5. Top regions: California, Texas, Florida. Top brand affinities: Metal Gear Solid, Rise of the Tomb Raider, Devil May Cry, Battlefield 4, Watch Dogs.
The average Treyarch fan in United States is 25.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Metal Gear Solid, Rise of the Tomb Raider, Devil May Cry, with strongest over-indexing on Metal Gear Solid (162.52× the country average). Demographically, the Treyarch audience skews more male with an average age of 25.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Demographics of Treyarch fans
| Metric | Value |
|---|---|
| Female | 14.2% |
| Male | 85.8% |
| Average age | 25.5 |
| Estimated audience size | 338,080 |
Audience persona
The typical Treyarch fan in United States is more male, around 25.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Metal Gear Solid.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 59,242 | 1.59× |
| Texas | 30,972 | 1.07× |
| Florida | 21,414 | 0.94× |
| New York | 16,254 | 0.86× |
| Illinois | 12,601 | 1.12× |
| Ohio | 11,836 | 1.14× |
| Pennsylvania | 11,481 | 1.01× |
| Georgia | 10,455 | 1× |
| North Carolina | 10,127 | 1× |
| Michigan | 9,853 | 1.11× |
| Virginia | 8,397 | 1.02× |
| Washington | 8,342 | 1.23× |
| Arizona | 7,819 | 1.13× |
| New Jersey | 7,357 | 0.86× |
| Indiana | 7,279 | 1.18× |
| Tennessee | 7,065 | 1.04× |
| Missouri | 6,278 | 1.15× |
| Massachusetts | 5,828 | 0.87× |
| Wisconsin | 5,503 | 1.08× |
| Colorado | 5,263 | 0.99× |
| Maryland | 5,181 | 0.89× |
| Kentucky | 5,170 | 1.22× |
| Oklahoma | 4,599 | 1.23× |
| Minnesota | 4,507 | 0.93× |
| South Carolina | 4,410 | 0.87× |
| Oregon | 4,275 | 1.1× |
| Alabama | 4,241 | 0.9× |
| Louisiana | 4,038 | 0.93× |
| Nevada | 3,529 | 1.08× |
| Utah | 3,400 | 1.12× |
| Iowa | 3,041 | 1.09× |
| Connecticut | 2,956 | 0.87× |
| Kansas | 2,907 | 1.09× |
| Mississippi | 2,720 | 0.98× |
| Arkansas | 2,654 | 0.95× |
| New Mexico | 1,963 | 1.16× |
| West Virginia | 1,925 | 1.22× |
| Idaho | 1,814 | 1.07× |
| Nebraska | 1,747 | 1.03× |
| Hawaii | 1,150 | 0.79× |
| New Hampshire | 1,107 | 0.83× |
| Maine | 988 | 0.82× |
| Montana | 889 | 0.95× |
| Rhode Island | 861 | 0.8× |
| North Dakota | 721 | 1.04× |
| Washington, District of Columbia | 691 | 0.68× |
| Delaware | 686 | 0.74× |
| South Dakota | 671 | 0.86× |
| Alaska | 620 | 0.86× |
| Wyoming | 422 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Metal Gear Solid | 162.52× | Games |
| Rise of the Tomb Raider | 152.82× | Games |
| Devil May Cry | 90.95× | Games |
| Battlefield 4 | 97.35× | Games |
| Watch Dogs | 68.85× | Games |
| Activision | 67.69× | Games |
| Dying Light | 54.99× | Games |
| Tim Duncan | 53.27× | Sports |
| Call of Duty | 14× | Games |
| Mario Party | 61.75× | Games |
| Battlefield (series) | 27.18× | Games |
| Destiny 2 | 53.74× | Games |
| Uplay | 110.61× | Internet & Social Media |
| FIFA (video game series) | 19.16× | Games |
| Borderlands (series) | 40.27× | Games |
| Houston Astros | 10.77× | Sports |
| Bloodborne | 29.61× | Games |
| Final Fantasy | 13.19× | Games |
| Halo (series) | 17.42× | Games |
| Crash Bandicoot | 41.95× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.07 |
| Early Adopter Mentality | POWER | 1.75 |
| Family Orientation | CONSERVATISM | 1.68 |
| Social Media Usage | JOY | 1.1 |
| Patriotism | CONSERVATISM | 1.06 |
| Sports Activity | POWER | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.1% |
| Canada | 6.2% |
| United Kingdom | 6.0% |
See Treyarch audiences in other countries
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Frequently asked questions
How many fans does Treyarch have in United States?
Treyarch has an estimated audience of 338,080 people in United States, concentrated in California and Texas.
What is the gender split and age of Treyarch fans?
14.2% of Treyarch fans are female, 85.8% are male, with an average age of 25.5 years.
Which brands do Treyarch fans like most?
Treyarch fans show strongest brand affinity for Metal Gear Solid (162.52×), Rise of the Tomb Raider (152.82×), and Devil May Cry (90.95×) over the country average.
Where do Treyarch fans live in United States?
Treyarch fans in United States are most concentrated in California (reach 59,242), Texas (reach 30,972), and Florida (reach 21,414). These three regions account for the largest share of the active audience.
What other brands do Treyarch fans also like?
Beyond Treyarch itself, the audience over-indexes on Rise of the Tomb Raider (152.82×), Devil May Cry (90.95×), Battlefield 4 (97.35×), and Watch Dogs (68.85×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Treyarch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.