Rascasse Audience Intelligence

Twister (1996 film) Audience in United States

A data profile of the people who buy, follow and care about Twister (1996 film) in United States — modelled from more than twelve digital signal sources. Twister (1996 film) has an estimated audience of 626,217 people in United States.

#79among Action in United States#2746among Movie / TV Show / Series in United States#5968in Movies & TV

The average Twister (1996 film) fan in United States is 34.5 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Weather forecasting, Pizza Hut, FedEx, with strongest over-indexing on Weather forecasting (9.51× the country average).

Demographically, the Twister (1996 film) audience skews more female with an average age of 34.5, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Twister (1996 film) fan in United States is more female, around 34.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Weather forecasting.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Twister (1996 film) profile in United States.

Audience size
626K
in United States
Gender
60.2%♀
39.8% male
Age
34.5
average years
Country rank
#31987
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Twister (1996 film) viewers

60.2% are female, 39.8% are male, average age 34.5.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Twister (1996 film) audience in United States
MetricValue
Female60.2%
Male39.8%
Average age34.5
Estimated audience size626,217
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Twister (1996 film) audience in United States
Age bracketShare%
16-1930%
20-2923%
30-3919%
40-4919%
50+9%
Fig. 04

Worldwide distribution

15.8%

of the worldwide Twister (1996 film) audience comes from United States.

Worldwide audience distribution share by country for Twister (1996 film)
CountryShare
United States15.8%
Brazil4.3%
Germany4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Twister (1996 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Twister (1996 film) fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~20K1.89×
02New Mexico~6K1.71×
03Kansas~8K1.48×
04Arkansas~9K1.45×
05Iowa~9K1.43×
06Nebraska~5K1.41×
07Missouri~20K1.35×
08South Dakota~2K1.32×
09Utah~8K1.30×
10Kentucky~10K1.27×
11Indiana~20K1.21×
12Tennessee~20K1.20×
13Idaho~4K1.20×
14West Virginia~4K1.17×
15Texas~70K1.14×
16North Dakota~2K1.14×
17Mississippi~7K1.12×
18Ohio~20K1.06×
19Wisconsin~10K1.06×
20Minnesota~10K1.05×
21Wyoming~1K1.04×
22Alabama~10K1.03×
23Michigan~20K1.02×
24Colorado~10K1.02×
25Montana~2K1.02×
26Arizona~10K1.00×
27Illinois~20K0.98×
28North Carolina~20K0.98×
29South Carolina~10K0.93×
30Louisiana~9K0.92×
31Oregon~7K0.86×
32Maine~2K0.84×
33Georgia~20K0.83×
34Virginia~10K0.83×
35Alaska~1K0.83×
36New Hampshire~2K0.82×
37Pennsylvania~20K0.81×
38Washington~10K0.81×
39Florida~40K0.79×
40Delaware~2K0.76×
41Nevada~5K0.74×
42California~60K0.70×
43Massachusetts~10K0.67×
44Maryland~8K0.67×
45Connecticut~5K0.66×
46New Jersey~10K0.63×
47Rhode Island~1K0.63×
48New York~20K0.60×
49Washington, District of Columbia~1K0.58×
50Hawaii~2K0.53×
Fig. 06

Affinity by region

Affinity by region — Twister (1996 film), United States
0.53×1.00×1.89×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Twister (1996 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Twister (1996 film) audience
#·InterestCategoryAffinity×
01Weather forecastingHome & Garden9.51×
02Anne HathawayMovies & TV4.04×
03FedExBusiness & Career3.79×
04FanaticsFashion & Accessoires3.54×
05QVCMovies & TV3.50×
06Non-alcoholic beverageFood & Beverages3.48×
07Renewable energyBusiness & Career3.42×
08Pizza HutFood & Beverages3.38×
09Discount storesShopping3.25×
10Britney SpearsMusic & Radio3.01×
11SubwayFood & Beverages3.00×
12Solar energyHome & Garden3.00×
13Rail transportTravel & Leisure2.82×
14Domino's PizzaFood & Beverages2.63×
15McDonald'sFood & Beverages2.25×
16United Parcel ServiceBusiness & Career2.25×
17Mortgage loansBusiness & Career2.18×
18Shopping mallsShopping2.12×
19PinterestInternet & Social Media1.89×
20BarbecueFood & Beverages1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Twister (1996 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Twister (1996 film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.94×
Career OrientationPOWER2.07×
Price SensitivityPREMIUM2.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Twister (1996 film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.37×
Risk AppetiteTHRILL0.46×
Design AffinityPREMIUM0.54×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Twister (1996 film) have in United States?

Twister (1996 film) has an estimated audience of 626,217 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Twister (1996 film) viewers?

60.2% of Twister (1996 film) fans are female, 39.8% are male, with an average age of 34.5 years.

03

Which brands do Twister (1996 film) fans like most?

Twister (1996 film) fans show strongest brand affinity for Weather forecasting (9.51×), Pizza Hut (3.38×), and FedEx (3.79×) over the country average.

04

Where do Twister (1996 film) fans live in United States?

Twister (1996 film) fans in United States are most concentrated in Texas (reach ~70K), California (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Twister (1996 film) fans also like?

Beyond Twister (1996 film) itself, the audience over-indexes on Pizza Hut (3.38×), FedEx (3.79×), Subway (3×), and Discount stores (3.25×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Twister (1996 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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