Undergraduate degree Audience in United States

Undergraduate degree has an estimated audience of 2,117,269 people in United States. 56.8% are female, 43.2% are male, average age 34.7. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Indeed.com, Capital One, Google Maps, Khan Academy.

The average Undergraduate degree fan in United States is 34.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Indeed.com, Capital One, with strongest over-indexing on Finnair (675× the country average). Demographically, the Undergraduate degree audience skews more female with an average age of 34.7, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Undergraduate degree fans

Demographic split for Undergraduate degree audience in United States
MetricValue
Female56.8%
Male43.2%
Average age34.7
Estimated audience size2,117,269

Audience persona

The typical Undergraduate degree fan in United States is more female, around 34.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Undergraduate degree in United States
RegionReachAffinity
California296,8981.28×
Texas230,0491.26×
Florida147,6271.03×
New York141,9011.2×
Illinois77,3461.1×
Pennsylvania74,0231.04×
North Carolina73,4791.15×
Georgia71,6911.1×
Ohio60,8700.93×
New Jersey57,4011.07×
Virginia56,2721.09×
Arizona52,0121.2×
Michigan50,7230.92×
Washington47,9361.13×
Massachusetts45,5131.09×
Maryland40,9451.12×
Tennessee38,5540.91×
Missouri37,3711.09×
Indiana35,6340.92×
Colorado33,0830.99×
Louisiana31,2081.14×
South Carolina30,1300.95×
Minnesota29,3460.97×
Alabama27,6470.93×
Wisconsin24,8880.78×
Oregon24,7801.02×
Oklahoma23,7651.01×
Kentucky23,5950.89×
Arkansas19,7841.13×
Connecticut19,4800.92×
Nevada19,3450.94×
Mississippi18,8811.08×
Utah17,7290.94×
Kansas15,8740.95×
Iowa14,8950.85×
Idaho14,2101.34×
Nebraska12,4151.17×
Hawaii8,8140.97×
New Mexico8,5010.8×
West Virginia7,7940.79×
New Hampshire7,4100.89×
Maine6,6740.88×
Rhode Island6,2010.92×
Washington, District of Columbia5,9630.94×
Delaware5,8381×
North Dakota4,8451.11×
South Dakota4,6330.95×
Alaska4,5871.01×
Montana3,9980.68×
Vermont2,9710.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Undergraduate degree audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Indeed.com25.02×Business & Career
Capital One18.6×Business & Career
Google Maps18.07×Internet & Social Media
Khan Academy30.63×Business & Career
DeviantArt22.8×Internet & Social Media
Bachelor of Business Administration117.65×Business & Career
CarGurus17.1×Cars & Mobility
Circle K17.52×Shopping
Enterprise Rent-A-Car13.61×Cars & Mobility
AccuWeather11.87×Home & Garden
ICloud16.7×Technology & Electronics
Aaron Rodgers11.48×Sports
Dakota Johnson17.18×Movies & TV
Bruce Willis12.56×Movies & TV
Beetlejuice8.33×Movies & TV
Jared Leto21.1×Movies & TV
Glassdoor25.01×Business & Career
Google News9.46×News
Vistaprint20.69×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Undergraduate degree audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.08
Luxury OrientationPREMIUM2.21
Career OrientationPOWER1.95
TravellingTHRILL1.83
Design AffinityPREMIUM1.8
Community OrientationOPEN1.79

Worldwide distribution

Worldwide audience distribution share by country for Undergraduate degree
CountryShare
United States19.9%
India10.8%
Japan10.2%

See Undergraduate degree audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Undergraduate degree have in United States?

Undergraduate degree has an estimated audience of 2,117,269 people in United States, concentrated in California and Texas.

What is the gender split and age of Undergraduate degree fans?

56.8% of Undergraduate degree fans are female, 43.2% are male, with an average age of 34.7 years.

Which brands do Undergraduate degree fans like most?

Undergraduate degree fans show strongest brand affinity for Finnair (675×), Indeed.com (25.02×), and Capital One (18.6×) over the country average.

Where do Undergraduate degree fans live in United States?

Undergraduate degree fans in United States are most concentrated in California (reach 296,898), Texas (reach 230,049), and Florida (reach 147,627). These three regions account for the largest share of the active audience.

What other brands do Undergraduate degree fans also like?

Beyond Undergraduate degree itself, the audience over-indexes on Indeed.com (25.02×), Capital One (18.6×), Google Maps (18.07×), and Khan Academy (30.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Undergraduate degree. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.