Undergraduate degree Audience in United States

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Undergraduate degree has an estimated audience of 2,117,269 people in United States. 56.8% are female, 43.2% are male, average age 34.7. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, edureka, Governor of Michigan, Goop, Grinch.

The average Undergraduate degree fan in United States is 34.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, edureka, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Undergraduate degree audience skews more female with an average age of 34.7, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Undergraduate degree fans

Demographic split for Undergraduate degree audience in United States
MetricValue
Female56.8%
Male43.2%
Average age34.7
Estimated audience size2,117,269

Audience persona

The typical Undergraduate degree fan in United States is more female, around 34.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Undergraduate degree in United States
RegionReachAffinity
California296,8981.28×
Texas230,0491.26×
Florida147,6271.03×
New York141,9011.2×
Illinois77,3461.1×
Pennsylvania74,0231.04×
North Carolina73,4791.15×
Georgia71,6911.1×
Ohio60,8700.93×
New Jersey57,4011.07×
Virginia56,2721.09×
Arizona52,0121.2×
Michigan50,7230.92×
Washington47,9361.13×
Massachusetts45,5131.09×
Maryland40,9451.12×
Tennessee38,5540.91×
Missouri37,3711.09×
Indiana35,6340.92×
Colorado33,0830.99×
Louisiana31,2081.14×
South Carolina30,1300.95×
Minnesota29,3460.97×
Alabama27,6470.93×
Wisconsin24,8880.78×
Oregon24,7801.02×
Oklahoma23,7651.01×
Kentucky23,5950.89×
Arkansas19,7841.13×
Connecticut19,4800.92×
Nevada19,3450.94×
Mississippi18,8811.08×
Utah17,7290.94×
Kansas15,8740.95×
Iowa14,8950.85×
Idaho14,2101.34×
Nebraska12,4151.17×
Hawaii8,8140.97×
New Mexico8,5010.8×
West Virginia7,7940.79×
New Hampshire7,4100.89×
Maine6,6740.88×
Rhode Island6,2010.92×
Washington, District of Columbia5,9630.94×
Delaware5,838
North Dakota4,8451.11×
South Dakota4,6330.95×
Alaska4,5871.01×
Montana3,9980.68×
Vermont2,9710.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Undergraduate degree audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
edureka117.65×Business & Career
Governor of Michigan20.69×Politics & Society
Goop13.23×Internet & Social Media
Grinch7.67×Movies & TV
Electrolyte8.1×Health
Vocal harmony7.62×Music & Radio
Dog breed1.86×Pets & Animals
Wok10.03×Food & Beverages
Google Home9.63×Technology & Electronics
Grace Slick12.99×Music & Radio
Hibachi11.09×Food & Beverages
El Paso County, Colorado17.2×Travel & Leisure
headspace12.35×Health
Hipster12.68×Politics & Society
Cherish (group)13.8×Music & Radio
No Escape (1994 film)14.22×Movies & TV
Cam Ward4.73×Sports
Preta Gil25.01×Music & Radio
La Jolla10.01×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Undergraduate degree audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.08
Luxury OrientationPREMIUM2.21
Career OrientationPOWER1.95
TravellingTHRILL1.83
Design AffinityPREMIUM1.8
Community OrientationOPEN1.79

Worldwide distribution

Worldwide audience distribution share by country for Undergraduate degree
CountryShare
United States19.9%
India10.8%
Japan10.2%

See Undergraduate degree audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Undergraduate degree have in United States?

Undergraduate degree has an estimated audience of 2,117,269 people in United States, concentrated in California and Texas.

What is the gender split and age of Undergraduate degree fans?

56.8% of Undergraduate degree fans are female, 43.2% are male, with an average age of 34.7 years.

Which brands do Undergraduate degree fans like most?

Undergraduate degree fans show strongest brand affinity for Keene, New Hampshire (675×), edureka (117.65×), and Governor of Michigan (20.69×) over the country average.

Where do Undergraduate degree fans live in United States?

Undergraduate degree fans in United States are most concentrated in California (reach 296,898), Texas (reach 230,049), and Florida (reach 147,627). These three regions account for the largest share of the active audience.

What other brands do Undergraduate degree fans also like?

Beyond Undergraduate degree itself, the audience over-indexes on edureka (117.65×), Governor of Michigan (20.69×), Goop (13.23×), and Grinch (7.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Undergraduate degree. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.