United States Coast Guard Audience in United States

United States Coast Guard has an estimated audience of 3,552,034 people in United States. 35.0% are female, 65.0% are male, average age 41.9. Top regions: Florida, California, Texas. Top brand affinities: Tom Welling, MSN, Drudge Report, Google Maps, Capital One.

The average United States Coast Guard fan in United States is 41.9 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Tom Welling, MSN, Drudge Report, with strongest over-indexing on Tom Welling (9.08× the country average). Demographically, the United States Coast Guard audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party

Demographics of United States Coast Guard fans

Demographic split for United States Coast Guard audience in United States
MetricValue
Female35.0%
Male65.0%
Average age41.9
Estimated audience size3,552,034

Audience persona

The typical United States Coast Guard fan in United States is more male, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Tom Welling.

Top regions in United States

Top regions ranked by reach for United States Coast Guard in United States
RegionReachAffinity
Florida410,4141.71×
California399,9961.02×
Texas290,1360.95×
New York212,1701.07×
Virginia164,0271.9×
North Carolina117,0271.09×
Washington100,5911.41×
Pennsylvania91,3170.76×
Georgia88,3550.81×
New Jersey86,0120.95×
Ohio83,9630.77×
Michigan80,2050.86×
Illinois77,9920.66×
Maryland77,2901.27×
Massachusetts75,7981.08×
Louisiana62,8871.37×
South Carolina59,2561.11×
Tennessee58,0410.81×
Oregon52,0191.28×
Alabama48,0630.97×
Wisconsin47,2280.88×
Arizona44,1870.61×
Indiana43,5000.67×
Missouri40,2350.7×
Connecticut38,1961.07×
Colorado37,6640.67×
Kentucky34,8610.78×
Mississippi34,6841.19×
Minnesota31,5850.62×
Oklahoma30,8990.78×
Hawaii28,9331.89×
Nevada27,0870.79×
Arkansas24,3370.83×
Maine21,6631.7×
Kansas20,7060.74×
Alaska19,9952.63×
Iowa17,9750.61×
Washington, District of Columbia17,2821.62×
Utah17,2360.54×
Idaho16,1820.91×
Rhode Island15,7841.4×
New Hampshire14,6021.04×
West Virginia14,4820.88×
New Mexico12,4730.7×
Nebraska10,0310.56×
Delaware9,1880.94×
Montana6,6150.67×
Vermont5,1230.82×
South Dakota4,8260.59×
Wyoming4,0120.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for United States Coast Guard audience
BrandAffinityCategory
Tom Welling9.08×Movies & TV
MSN2.52×News
Drudge Report4.47×Sports
Google Maps2.21×Internet & Social Media
Capital One2.24×Business & Career
Chuck Norris3.43×Movies & TV
Fox News Channel1.62×Movies & TV
CarGurus3.08×Cars & Mobility
Allegiant Air6.27×Travel & Leisure
Toyota Supra7.24×Cars & Mobility
Jennifer Love Hewitt5.66×Movies & TV
Staples (Canada)2.53×Business & Career
AutoZone1.83×Cars & Mobility
CNN1.53×Movies & TV
Planet Fitness1.62×Sports
New York Post2.72×News
Texas Roadhouse1.59×Food & Beverages
Eva Green7.25×Movies & TV
Singer-songwriter1.59×Music & Radio
Enterprise Rent-A-Car2.35×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by United States Coast Guard audience
TraitClusterScore
PatriotismCONSERVATISM7.59
Need for SecurityCONSERVATISM1.43
Risk AppetiteTHRILL1.33
IndividualismJOY1.3
Community OrientationOPEN1.18
TravellingTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for United States Coast Guard
CountryShare
United States87.1%
Canada1.8%
United Kingdom1.5%

See United States Coast Guard audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does United States Coast Guard have in United States?

United States Coast Guard has an estimated audience of 3,552,034 people in United States, concentrated in Florida and California.

What is the gender split and age of United States Coast Guard fans?

35.0% of United States Coast Guard fans are female, 65.0% are male, with an average age of 41.9 years.

Which brands do United States Coast Guard fans like most?

United States Coast Guard fans show strongest brand affinity for Tom Welling (9.08×), MSN (2.52×), and Drudge Report (4.47×) over the country average.

Where do United States Coast Guard fans live in United States?

United States Coast Guard fans in United States are most concentrated in Florida (reach 410,414), California (reach 399,996), and Texas (reach 290,136). These three regions account for the largest share of the active audience.

What other brands do United States Coast Guard fans also like?

Beyond United States Coast Guard itself, the audience over-indexes on MSN (2.52×), Drudge Report (4.47×), Google Maps (2.21×), and Capital One (2.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for United States Coast Guard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.