A data profile of the people who buy, follow and care about United States Coast Guard in United States — modelled from more than twelve digital signal sources. United States Coast Guard has an estimated audience of 3,551,969 people in United States.
The average United States Coast Guard fan in United States is 41.9 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, California, Texas.
Top brand affinities include Drudge Report, Allegiant Air, New York Post, with strongest over-indexing on Drudge Report (4.64× the country average).
Demographically, the United States Coast Guard audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical United States Coast Guard fan in United States is more male, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.
The key figures that characterise the United States Coast Guard profile in United States.
35.0% are female, 65.0% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 35.0% |
| Male | 65.0% |
| Average age | 41.9 |
| Estimated audience size | 3,551,969 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 19% | |
| 50+ | 31% |
Where the United States Coast Guard audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~20K | 2.84× | |
| 02 | Hawaii | ~30K | 2.04× | |
| 03 | Virginia | ~200K | 1.99× | |
| 04 | Florida | ~400K | 1.59× | |
| 05 | Maine | ~20K | 1.59× | |
| 06 | Washington, District of Columbia | ~20K | 1.54× | |
| 07 | Rhode Island | ~20K | 1.50× | |
| 08 | Washington | ~100K | 1.38× | |
| 09 | Louisiana | ~60K | 1.38× | |
| 10 | Maryland | ~80K | 1.30× | |
| 11 | Mississippi | ~40K | 1.27× | |
| 12 | Oregon | ~50K | 1.22× | |
| 13 | Massachusetts | ~80K | 1.16× | |
| 14 | South Carolina | ~60K | 1.05× | |
| 15 | North Carolina | ~100K | 1.04× | |
| 16 | New Hampshire | ~10K | 1.02× | |
| 17 | Alabama | ~50K | 1.00× | |
| 18 | Connecticut | ~30K | 0.98× | |
| 19 | Delaware | ~10K | 0.98× | |
| 20 | West Virginia | ~20K | 0.96× | |
| 21 | California | ~400K | 0.92× | |
| 22 | New Jersey | ~80K | 0.92× | |
| 23 | Idaho | ~20K | 0.92× | |
| 24 | New York | ~200K | 0.90× | |
| 25 | Texas | ~300K | 0.89× | |
| 26 | Vermont | ~6K | 0.88× | |
| 27 | Michigan | ~80K | 0.86× | |
| 28 | Wisconsin | ~50K | 0.85× | |
| 29 | Montana | ~8K | 0.82× | |
| 30 | Arkansas | ~20K | 0.79× | |
| 31 | Tennessee | ~50K | 0.77× | |
| 32 | Kentucky | ~30K | 0.77× | |
| 33 | Oklahoma | ~30K | 0.77× | |
| 34 | Nevada | ~30K | 0.77× | |
| 35 | South Dakota | ~6K | 0.77× | |
| 36 | New Mexico | ~10K | 0.76× | |
| 37 | Georgia | ~80K | 0.74× | |
| 38 | Ohio | ~80K | 0.74× | |
| 39 | North Dakota | ~5K | 0.73× | |
| 40 | Pennsylvania | ~90K | 0.72× | |
| 41 | Arizona | ~50K | 0.71× | |
| 42 | Kansas | ~20K | 0.71× | |
| 43 | Missouri | ~40K | 0.69× | |
| 44 | Indiana | ~40K | 0.67× | |
| 45 | Colorado | ~40K | 0.65× | |
| 46 | Iowa | ~20K | 0.64× | |
| 47 | Nebraska | ~10K | 0.64× | |
| 48 | Minnesota | ~30K | 0.63× | |
| 49 | Illinois | ~70K | 0.62× | |
| 50 | Utah | ~20K | 0.57× |
The strongest cross-interests of the United States Coast Guard audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Eva Green | Movies & TV | 7.13× | ||
| 02 | Once upon a time | Movies & TV | 7.09× | ||
| 03 | Allegiant Air | Travel & Leisure | 5.65× | ||
| 04 | Drudge Report | Sports | 4.64× | ||
| 05 | Ariat | Fashion & Accessoires | 4.49× | ||
| 06 | Public security | Politics & Society | 3.66× | ||
| 07 | Politico | Politics & Society | 3.45× | ||
| 08 | New York Post | News | 3.25× | ||
| 09 | Motorboat | Cars & Mobility | 3.16× | ||
| 10 | Spirit Airlines | Travel & Leisure | 2.67× | ||
| 11 | Kyle Busch | Sports | 2.64× | ||
| 12 | Obsessed (2009 film) | Movies & TV | 2.42× | ||
| 13 | Self-defense | Sports | 2.33× | ||
| 14 | Real property | Home & Garden | 2.06× | ||
| 15 | Chuck Norris | Movies & TV | 2.04× | ||
| 16 | Ace Hardware | Home & Garden | 1.97× | ||
| 17 | Discount Tire | Shopping | 1.94× | ||
| 18 | Fox News Channel | Movies & TV | 1.89× | ||
| 19 | Menards | Home & Garden | 1.72× | ||
| 20 | Nonprofit organization | Politics & Society | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 10.14× | |
| Need for Security | CONSERVATISM | 1.61× | |
| Individualism | JOY | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.75× | |
| Design Affinity | PREMIUM | 0.77× | |
| Pet Ownership | JOY | 0.82× |
United States Coast Guard has an estimated audience of 3,551,969 people in United States, concentrated in Florida and California.
35.0% of United States Coast Guard fans are female, 65.0% are male, with an average age of 41.9 years.
United States Coast Guard fans show strongest brand affinity for Drudge Report (4.64×), Allegiant Air (5.65×), and New York Post (3.25×) over the country average.
United States Coast Guard fans in United States are most concentrated in Florida (reach ~400K), California (reach ~400K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.
Beyond United States Coast Guard itself, the audience over-indexes on Allegiant Air (5.65×), New York Post (3.25×), Fox News Channel (1.89×), and Eva Green (7.13×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for United States Coast Guard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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