A data profile of the people who buy, follow and care about University of North Carolina School of the Arts in United States — modelled from more than twelve digital signal sources. University of North Carolina School of the Arts has an estimated audience of 435,826 people in United States.
University of North Carolina School of the Arts has an estimated audience of 435,826 people in United States. 56.7% are female, 43.3% are male, average age 39.2. Top brand affinities: Big Ten Conference, Eva Green, Lycamobile, Thandie Newton, Duke University.
Top brand affinities include Big Ten Conference, Eva Green, Lycamobile, with strongest over-indexing on Big Ten Conference (93.33× the country average).
Demographically, the University of North Carolina School of the Arts audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical University of North Carolina School of the Arts fan in United States is more female, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Big Ten Conference.
The key figures that characterise the University of North Carolina School of the Arts profile in United States.
56.7% are female, 43.3% are male, average age 39.2.
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 39.2 |
| Estimated audience size | 435,826 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 22% |
of the worldwide University of North Carolina School of the Arts audience comes from United States.
| Country | Share |
|---|---|
| United States | 97.3% |
| Germany | 1.5% |
| United Kingdom | 1.3% |
The strongest cross-interests of the University of North Carolina School of the Arts audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Big Ten Conference | Sports | 93.33× | ||
| 02 | Lycamobile | Technology & Electronics | 39.55× | ||
| 03 | Ohio University | Business & Career | 30.28× | ||
| 04 | Appalachian State University | Business & Career | 26.46× | ||
| 05 | University of Pittsburgh | Business & Career | 24.21× | ||
| 06 | Temple University | Business & Career | 20.44× | ||
| 07 | Eva Green | Movies & TV | 20.00× | ||
| 08 | Thandie Newton | Movies & TV | 20.00× | ||
| 09 | Duke University | Business & Career | 18.37× | ||
| 10 | University of Houston | Business & Career | 14.35× | ||
| 11 | Michigan State University | Business & Career | 10.57× | ||
| 12 | University of Florida | Business & Career | 8.10× | ||
| 13 | Kendall Jenner | Fashion & Accessoires | 7.38× | ||
| 14 | Non-fiction books | Literature | 4.90× | ||
| 15 | Ariana Grande | Music & Radio | 4.17× | ||
| 16 | Broadway theatre | Travel & Leisure | 3.76× | ||
| 17 | Musical theatre | Movies & TV | 2.97× | ||
| 18 | TikTok | Internet & Social Media | 2.96× | ||
| 19 | Internet & Social Media | 1.93× | |||
| 20 | Cooking | Food & Beverages | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.05× | |
| Spirituality | BALANCE | 1.47× | |
| Indulgence | JOY | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.78× | |
| Luxury Orientation | PREMIUM | 0.90× | |
| DIY Mentality | THRILL | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for University of North Carolina School of the Arts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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