A data profile of the people who buy, follow and care about University of the Fraser Valley in United States — modelled from more than twelve digital signal sources. University of the Fraser Valley has an estimated audience of 911,643 people in United States.
The average University of the Fraser Valley fan in United States is 37.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Washington, Texas.
Top brand affinities include Everglades, Ripley's Believe It or Not!, Daytona International Speedway, with strongest over-indexing on Everglades (76.92× the country average).
Demographically, the University of the Fraser Valley audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical University of the Fraser Valley fan in United States is more female, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Everglades.
The key figures that characterise the University of the Fraser Valley profile in United States.
57.5% are female, 42.5% are male, average age 37.7.
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 37.7 |
| Estimated audience size | 911,643 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 14% | |
| 30-39 | 23% | |
| 40-49 | 23% | |
| 50+ | 15% |
Where the University of the Fraser Valley audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington | ~70K | 3.71× | |
| 02 | Oregon | ~20K | 1.44× | |
| 03 | Alaska | ~3K | 1.35× | |
| 04 | North Dakota | ~2K | 1.31× | |
| 05 | Vermont | ~2K | 1.21× | |
| 06 | Montana | ~3K | 1.18× | |
| 07 | South Dakota | ~2K | 1.18× | |
| 08 | Washington, District of Columbia | ~3K | 1.12× | |
| 09 | Delaware | ~3K | 1.10× | |
| 10 | Hawaii | ~4K | 1.07× | |
| 11 | Maine | ~3K | 1.07× | |
| 12 | Rhode Island | ~3K | 1.07× | |
| 13 | West Virginia | ~4K | 1.05× | |
| 14 | Idaho | ~5K | 1.03× | |
| 15 | New Hampshire | ~4K | 1.02× | |
| 16 | Nebraska | ~5K | 0.99× | |
| 17 | New Mexico | ~5K | 0.99× | |
| 18 | Mississippi | ~7K | 0.97× | |
| 19 | Arkansas | ~7K | 0.96× | |
| 20 | Kansas | ~7K | 0.95× | |
| 21 | Iowa | ~7K | 0.94× | |
| 22 | Utah | ~7K | 0.92× | |
| 23 | Arizona | ~20K | 0.91× | |
| 24 | Oklahoma | ~9K | 0.91× | |
| 25 | Colorado | ~10K | 0.90× | |
| 26 | Louisiana | ~10K | 0.90× | |
| 27 | Kentucky | ~10K | 0.90× | |
| 28 | Connecticut | ~8K | 0.90× | |
| 29 | Nevada | ~8K | 0.90× | |
| 30 | Alabama | ~10K | 0.89× | |
| 31 | South Carolina | ~10K | 0.88× | |
| 32 | Massachusetts | ~20K | 0.87× | |
| 33 | Wisconsin | ~10K | 0.87× | |
| 34 | California | ~90K | 0.86× | |
| 35 | Missouri | ~10K | 0.86× | |
| 36 | Minnesota | ~10K | 0.86× | |
| 37 | Tennessee | ~20K | 0.85× | |
| 38 | Indiana | ~10K | 0.85× | |
| 39 | Maryland | ~10K | 0.84× | |
| 40 | Virginia | ~20K | 0.81× | |
| 41 | Michigan | ~20K | 0.80× | |
| 42 | New Jersey | ~20K | 0.79× | |
| 43 | Ohio | ~20K | 0.78× | |
| 44 | Georgia | ~20K | 0.78× | |
| 45 | North Carolina | ~20K | 0.78× | |
| 46 | Florida | ~50K | 0.77× | |
| 47 | Illinois | ~20K | 0.77× | |
| 48 | Pennsylvania | ~20K | 0.76× | |
| 49 | New York | ~40K | 0.72× | |
| 50 | Texas | ~50K | 0.66× |
The strongest cross-interests of the University of the Fraser Valley audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cape Canaveral | Travel & Leisure | 147.28× | ||
| 02 | Ripley's Believe It or Not! | Movies & TV | 98.03× | ||
| 03 | Ron Jon Surf Shop | Sports | 87.88× | ||
| 04 | Travelodge | Travel & Leisure | 84.24× | ||
| 05 | Everglades | Travel & Leisure | 76.92× | ||
| 06 | Daytona International Speedway | Sports | 45.23× | ||
| 07 | Kennedy Space Center | Cars & Mobility | 34.31× | ||
| 08 | Westgate Resorts | Travel & Leisure | 30.74× | ||
| 09 | University of Waterloo | Business & Career | 25.25× | ||
| 10 | Universal Studios Florida | Travel & Leisure | 21.36× | ||
| 11 | University of Central Florida | Business & Career | 21.33× | ||
| 12 | Malaysia Airlines | Travel & Leisure | 17.83× | ||
| 13 | World Chess Championship | Sports | 17.70× | ||
| 14 | University of Florida | Business & Career | 15.29× | ||
| 15 | YouTube Music | Internet & Social Media | 2.98× | ||
| 16 | FedEx | Business & Career | 2.87× | ||
| 17 | NBA playoffs | Sports | 2.76× | ||
| 18 | Mortgage loans | Business & Career | 2.25× | ||
| 19 | Planet Fitness | Sports | 1.99× | ||
| 20 | Internet & Social Media | 1.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.05× | |
| Convenience Orientation | PREMIUM | 1.63× | |
| Career Orientation | POWER | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.88× |
University of the Fraser Valley has an estimated audience of 911,643 people in United States, concentrated in California and Washington.
57.5% of University of the Fraser Valley fans are female, 42.5% are male, with an average age of 37.7 years.
University of the Fraser Valley fans show strongest brand affinity for Everglades (76.92×), Ripley's Believe It or Not! (98.03×), and Daytona International Speedway (45.23×) over the country average.
University of the Fraser Valley fans in United States are most concentrated in California (reach ~90K), Washington (reach ~70K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond University of the Fraser Valley itself, the audience over-indexes on Ripley's Believe It or Not! (98.03×), Daytona International Speedway (45.23×), Cape Canaveral (147.28×), and Ron Jon Surf Shop (87.88×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for University of the Fraser Valley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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