University of Vermont Audience in United States

University of Vermont has an estimated audience of 407,052 people in United States. 56.7% are female, 43.3% are male, average age 38.5. Top regions: New York, Vermont, Massachusetts. Top brand affinities: Alaska, Urban horticulture, Minnesota, Moroccan riad, Nebraska Cornhuskers football.
The average University of Vermont fan in United States is 38.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Vermont, Massachusetts. Top brand affinities include Alaska, Urban horticulture, Minnesota, with strongest over-indexing on Alaska (5.71× the country average). Demographically, the University of Vermont audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of University of Vermont fans
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 38.5 |
| Estimated audience size | 407,052 |
Audience persona
The typical University of Vermont fan in United States is more female, around 38.5 years old, with strong Community Orientation tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 24,398 | 1.07× |
| Vermont | 16,867 | 23.6× |
| Massachusetts | 16,534 | 2.06× |
| California | 13,868 | 0.31× |
| New Jersey | 10,971 | 1.06× |
| Pennsylvania | 10,544 | 0.77× |
| Texas | 8,725 | 0.25× |
| Connecticut | 8,378 | 2.05× |
| Florida | 7,472 | 0.27× |
| Virginia | 6,812 | 0.69× |
| Illinois | 5,988 | 0.44× |
| Maryland | 5,915 | 0.85× |
| North Carolina | 5,074 | 0.41× |
| Ohio | 4,401 | 0.35× |
| Georgia | 3,585 | 0.29× |
| Colorado | 3,514 | 0.55× |
| New Hampshire | 3,454 | 2.15× |
| Michigan | 3,448 | 0.32× |
| Washington | 3,425 | 0.42× |
| Minnesota | 3,041 | 0.52× |
| Maine | 2,456 | 1.68× |
| Tennessee | 2,407 | 0.29× |
| Wisconsin | 2,327 | 0.38× |
| Arizona | 2,063 | 0.25× |
| Oregon | 2,038 | 0.44× |
| Indiana | 2,002 | 0.27× |
| South Carolina | 1,953 | 0.32× |
| Rhode Island | 1,740 | 1.34× |
| Missouri | 1,715 | 0.26× |
| Kentucky | 1,287 | 0.25× |
| Washington, District of Columbia | 1,264 | 1.03× |
| Louisiana | 1,159 | 0.22× |
| Alabama | 1,142 | 0.2× |
| Idaho | 1,096 | 0.54× |
| Utah | 1,069 | 0.29× |
| Iowa | 933 | 0.28× |
| Oklahoma | 894 | 0.2× |
| Kansas | 755 | 0.24× |
| Arkansas | 730 | 0.22× |
| Nevada | 721 | 0.18× |
| Delaware | 699 | 0.62× |
| Montana | 611 | 0.54× |
| West Virginia | 603 | 0.32× |
| Nebraska | 548 | 0.27× |
| Mississippi | 519 | 0.15× |
| New Mexico | 510 | 0.25× |
| Hawaii | 497 | 0.28× |
| Alaska | 412 | 0.47× |
| North Dakota | 209 | 0.25× |
| South Dakota | 208 | 0.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 5.71× | Travel & Leisure |
| Urban horticulture | 11.23× | Home & Garden |
| Minnesota | 1.67× | Travel & Leisure |
| Moroccan riad | 19.9× | Politics & Society |
| Nebraska Cornhuskers football | 2.73× | Sports |
| Paul Casey | 24.17× | Sports |
| JDSU | 1.82× | Business & Career |
| Google Analytics | 2.86× | Internet & Social Media |
| Cam Ward | 2.13× | Sports |
| edureka | 19.12× | Business & Career |
| Jill Scott | 2.83× | Music & Radio |
| Charlamagne Tha God | 4.56× | Movies & TV |
| Keegan Bradley | 3.5× | Sports |
| Nipsey Hussle | 2.72× | Music & Radio |
| Steampunk | 2.21× | Fashion & Accessoires |
| The Kessler | 11.65× | Arts & Culture |
| Kerala | 2.64× | Travel & Leisure |
| Jeep Wagoneer | 2.29× | Cars & Mobility |
| Grammarly | 1.85× | Business & Career |
| Viator | 2.25× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.77 |
| Sustainability | BALANCE | 1.74 |
| Sports Activity | POWER | 1.49 |
| Career Orientation | POWER | 1.37 |
| Mindfulness | BALANCE | 1.3 |
| Luxury Orientation | PREMIUM | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 64.0% |
| Japan | 8.4% |
| United Kingdom | 4.1% |
See University of Vermont audiences in other countries
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does University of Vermont have in United States?
University of Vermont has an estimated audience of 407,052 people in United States, concentrated in New York and Vermont.
What is the gender split and age of University of Vermont fans?
56.7% of University of Vermont fans are female, 43.3% are male, with an average age of 38.5 years.
Which brands do University of Vermont fans like most?
University of Vermont fans show strongest brand affinity for Alaska (5.71×), Urban horticulture (11.23×), and Minnesota (1.67×) over the country average.
Where do University of Vermont fans live in United States?
University of Vermont fans in United States are most concentrated in New York (reach 24,398), Vermont (reach 16,867), and Massachusetts (reach 16,534). These three regions account for the largest share of the active audience.
What other brands do University of Vermont fans also like?
Beyond University of Vermont itself, the audience over-indexes on Urban horticulture (11.23×), Minnesota (1.67×), Moroccan riad (19.9×), and Nebraska Cornhuskers football (2.73×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for University of Vermont. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.