A data profile of the people who buy, follow and care about USA Gymnastics in United States — modelled from more than twelve digital signal sources. USA Gymnastics has an estimated audience of 846,501 people in United States.
The average USA Gymnastics fan in United States is 35.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dredd, Artistic gymnastics, Taron Egerton, with strongest over-indexing on Dredd (103.34× the country average).
Demographically, the USA Gymnastics audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Tradition, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical USA Gymnastics fan in United States is more female, around 35.6 years old, with strong Tradition tendencies and a notable affinity for Dredd.
The key figures that characterise the USA Gymnastics profile in United States.
71.8% are female, 28.2% are male, average age 35.6.
| Metric | Value |
|---|---|
| Female | 71.8% |
| Male | 28.2% |
| Average age | 35.6 |
| Estimated audience size | 846,501 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 13% |
of the worldwide USA Gymnastics audience comes from United States.
| Country | Share |
|---|---|
| United States | 77.2% |
| Canada | 2.9% |
| United Kingdom | 2.5% |
Where the USA Gymnastics audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Minnesota | ~20K | 1.71× | |
| 02 | Arizona | ~30K | 1.60× | |
| 03 | Massachusetts | ~20K | 1.37× | |
| 04 | Illinois | ~40K | 1.31× | |
| 05 | Utah | ~9K | 1.21× | |
| 06 | Washington, District of Columbia | ~3K | 1.21× | |
| 07 | Wisconsin | ~10K | 1.17× | |
| 08 | New Hampshire | ~4K | 1.17× | |
| 09 | Connecticut | ~10K | 1.16× | |
| 10 | North Dakota | ~2K | 1.16× | |
| 11 | South Dakota | ~2K | 1.14× | |
| 12 | Maine | ~3K | 1.12× | |
| 13 | Tennessee | ~20K | 1.11× | |
| 14 | Indiana | ~20K | 1.08× | |
| 15 | Virginia | ~20K | 1.07× | |
| 16 | Iowa | ~8K | 1.07× | |
| 17 | Maryland | ~20K | 1.05× | |
| 18 | Colorado | ~10K | 1.04× | |
| 19 | California | ~100K | 1.03× | |
| 20 | Pennsylvania | ~30K | 1.03× | |
| 21 | Nebraska | ~4K | 1.03× | |
| 22 | Rhode Island | ~3K | 1.01× | |
| 23 | Alabama | ~10K | 0.99× | |
| 24 | Kansas | ~7K | 0.98× | |
| 25 | New Mexico | ~4K | 0.97× | |
| 26 | Delaware | ~2K | 0.97× | |
| 27 | Vermont | ~1K | 0.97× | |
| 28 | Michigan | ~20K | 0.95× | |
| 29 | Washington | ~20K | 0.95× | |
| 30 | Missouri | ~10K | 0.95× | |
| 31 | Hawaii | ~3K | 0.95× | |
| 32 | Ohio | ~20K | 0.94× | |
| 33 | New Jersey | ~20K | 0.94× | |
| 34 | Montana | ~2K | 0.93× | |
| 35 | Alaska | ~2K | 0.91× | |
| 36 | Florida | ~50K | 0.89× | |
| 37 | North Carolina | ~20K | 0.89× | |
| 38 | Idaho | ~4K | 0.89× | |
| 39 | West Virginia | ~3K | 0.87× | |
| 40 | Kentucky | ~9K | 0.86× | |
| 41 | Oklahoma | ~8K | 0.86× | |
| 42 | South Carolina | ~10K | 0.85× | |
| 43 | Louisiana | ~9K | 0.84× | |
| 44 | Oregon | ~8K | 0.84× | |
| 45 | Georgia | ~20K | 0.82× | |
| 46 | New York | ~40K | 0.80× | |
| 47 | Arkansas | ~5K | 0.75× | |
| 48 | Texas | ~50K | 0.74× | |
| 49 | Nevada | ~6K | 0.74× | |
| 50 | Mississippi | ~5K | 0.69× |
The strongest cross-interests of the USA Gymnastics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dredd | Movies & TV | 103.34× | ||
| 02 | Taron Egerton | Movies & TV | 22.55× | ||
| 03 | Artistic gymnastics | Sports | 20.56× | ||
| 04 | Dutch Wonderland | Travel & Leisure | 19.47× | ||
| 05 | Doc McStuffins | Movies & TV | 18.24× | ||
| 06 | WD-40 | Home & Garden | 16.84× | ||
| 07 | Little Tikes | Kids & Family | 16.64× | ||
| 08 | Steffi Graf | Sports | 12.27× | ||
| 09 | Team USA | Sports | 11.86× | ||
| 10 | Dance Moms | Movies & TV | 11.04× | ||
| 11 | Gymnastics | Sports | 8.97× | ||
| 12 | Simone Biles | Sports | 8.67× | ||
| 13 | Sesame Street | Kids & Family | 8.35× | ||
| 14 | Five Below | Shopping | 7.72× | ||
| 15 | US Open (tennis) | Sports | 7.06× | ||
| 16 | Olympic sports | Sports | 6.48× | ||
| 17 | Folk music | Music & Radio | 4.20× | ||
| 18 | Bath and Bodyworks | Shopping | 3.24× | ||
| 19 | southwest airlines | Travel & Leisure | 2.70× | ||
| 20 | FIFA World Cup | Sports | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.15× | |
| Community Orientation | OPEN | 1.86× | |
| Sports Activity | POWER | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.74× | |
| Need for Security | CONSERVATISM | 0.88× | |
| Social Media Usage | JOY | 0.95× |
USA Gymnastics has an estimated audience of 846,501 people in United States, concentrated in California and Texas.
71.8% of USA Gymnastics fans are female, 28.2% are male, with an average age of 35.6 years.
USA Gymnastics fans show strongest brand affinity for Dredd (103.34×), Artistic gymnastics (20.56×), and Taron Egerton (22.55×) over the country average.
USA Gymnastics fans in United States are most concentrated in California (reach ~100K), Texas (reach ~50K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond USA Gymnastics itself, the audience over-indexes on Artistic gymnastics (20.56×), Taron Egerton (22.55×), Five Below (7.72×), and Gymnastics (8.97×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for USA Gymnastics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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