User experience design Audience in United States
User experience design has an estimated audience of 2,914,027 people in United States. 50.1% are female, 49.9% are male, average age 35.4. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Horoscope.
The average User experience design fan in United States is 35.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the User experience design audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Field of study
Demographics of User experience design fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 35.4 |
| Estimated audience size | 2,914,027 |
Audience persona
The typical User experience design fan in United States is balanced, around 35.4 years old, with strong Risk Appetite tendencies and a notable affinity for Autism Awareness.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 361,434 | 1.13× |
| Texas | 309,921 | 1.24× |
| Florida | 233,180 | 1.18× |
| New York | 213,235 | 1.31× |
| Georgia | 163,215 | 1.82× |
| Illinois | 130,636 | 1.35× |
| North Carolina | 105,815 | 1.21× |
| Ohio | 99,814 | 1.11× |
| Michigan | 94,743 | 1.24× |
| Virginia | 84,225 | 1.19× |
| Tennessee | 81,880 | 1.4× |
| Pennsylvania | 67,877 | 0.69× |
| Louisiana | 63,698 | 1.7× |
| New Jersey | 60,914 | 0.82× |
| Indiana | 57,651 | 1.08× |
| Washington | 57,142 | 0.98× |
| Massachusetts | 56,098 | 0.98× |
| Arizona | 54,452 | 0.92× |
| Missouri | 54,377 | 1.16× |
| Alabama | 50,045 | 1.23× |
| Maryland | 47,165 | 0.94× |
| Minnesota | 45,590 | 1.09× |
| Mississippi | 42,722 | 1.78× |
| South Carolina | 42,705 | 0.97× |
| Wisconsin | 42,292 | 0.96× |
| Kentucky | 39,339 | 1.08× |
| Colorado | 34,823 | 0.76× |
| Arkansas | 32,698 | 1.36× |
| Oklahoma | 29,694 | 0.92× |
| Oregon | 26,999 | 0.81× |
| Connecticut | 22,730 | 0.78× |
| Utah | 21,726 | 0.83× |
| Nevada | 19,968 | 0.71× |
| Iowa | 19,032 | 0.79× |
| Kansas | 15,537 | 0.68× |
| Washington, District of Columbia | 12,003 | 1.37× |
| West Virginia | 9,224 | 0.68× |
| Nebraska | 8,756 | 0.6× |
| Idaho | 8,518 | 0.58× |
| Montana | 8,024 | 0.99× |
| Rhode Island | 7,339 | 0.79× |
| New Mexico | 6,968 | 0.48× |
| New Hampshire | 6,706 | 0.58× |
| Alaska | 6,498 | 1.04× |
| Maine | 6,040 | 0.58× |
| Hawaii | 5,744 | 0.46× |
| South Dakota | 5,591 | 0.83× |
| Vermont | 5,520 | 1.08× |
| North Dakota | 5,444 | 0.91× |
| Wyoming | 5,267 | 1.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Horoscope | 12.38× | Health |
| Planet Fitness | 4.41× | Sports |
| Income tax | 13.19× | Business & Career |
| Art exhibition | 7.22× | Arts & Culture |
| Day trading | 12.21× | Business & Career |
| Dungeons & Dragons | 10.56× | Games |
| Business intelligence | 16.48× | Business & Career |
| Data science | 12.03× | Business & Career |
| Data visualization | 20.7× | Technology & Electronics |
| Do it yourself (DIY) | 2.9× | Home & Garden |
| Contemporary art | 5× | Arts & Culture |
| Blended whiskey | 10.23× | Food & Beverages |
| Indianapolis Motor Speedway | 11.03× | Sports |
| Banksy | 14.94× | Arts & Culture |
| Term life insurance | 13.35× | Business & Career |
| Superman | 2.04× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 3.12 |
| Luxury Orientation | PREMIUM | 2.96 |
| LGBTQ+ Identity | OPEN | 2.78 |
| Need for Security | CONSERVATISM | 2.78 |
| Sustainability | BALANCE | 2.77 |
| Early Adopter Mentality | POWER | 2.54 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.4% |
| Japan | 6.9% |
| India | 5.7% |
See User experience design audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
Frequently asked questions
How many fans does User experience design have in United States?
User experience design has an estimated audience of 2,914,027 people in United States, concentrated in California and Texas.
What is the gender split and age of User experience design fans?
50.1% of User experience design fans are female, 49.9% are male, with an average age of 35.4 years.
Which brands do User experience design fans like most?
User experience design fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.
Where do User experience design fans live in United States?
User experience design fans in United States are most concentrated in California (reach 361,434), Texas (reach 309,921), and Florida (reach 233,180). These three regions account for the largest share of the active audience.
What other brands do User experience design fans also like?
Beyond User experience design itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Horoscope (12.38×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for User experience design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.