Waist cincher Audience in United States

Waist cincher logo

Waist cincher has an estimated audience of 3,099,686 people in United States. 71.5% are female, 28.5% are male, average age 29.9. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, UK garage, Product design, Harlow, Governor of Michigan.

The average Waist cincher fan in United States is 29.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, UK garage, Product design, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Waist cincher audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Creativity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Waist cincher fans

Demographic split for Waist cincher audience in United States
MetricValue
Female71.5%
Male28.5%
Average age29.9
Estimated audience size3,099,686

Audience persona

The typical Waist cincher fan in United States is more female, around 29.9 years old, with strong Creativity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Waist cincher in United States
RegionReachAffinity
California426,0831.25×
Texas297,0701.11×
New York226,7261.31×
Florida219,1091.04×
Illinois118,5061.15×
Georgia116,2921.22×
Pennsylvania105,6941.01×
North Carolina98,9331.06×
Ohio92,1340.96×
Michigan88,2151.09×
New Jersey85,3971.08×
Virginia81,3701.08×
Arizona67,7231.07×
Washington66,1731.06×
Tennessee64,9931.05×
Maryland63,5501.19×
Massachusetts61,9061.01×
Indiana59,0711.04×
Colorado51,8091.06×
Missouri50,5171.01×
Alabama50,2291.16×
Louisiana49,5311.24×
South Carolina44,3180.95×
Minnesota43,0190.97×
Wisconsin40,8630.88×
Oregon38,3901.08×
Kentucky37,9510.98×
Nevada35,8951.2×
Oklahoma31,4790.91×
Connecticut30,7240.99×
Mississippi28,0801.1×
Arkansas24,1410.95×
Utah23,1900.84×
Kansas22,7930.93×
Iowa21,3110.83×
New Mexico15,9051.02×
Hawaii14,5131.09×
Nebraska13,2740.85×
West Virginia12,7120.88×
New Hampshire11,3990.93×
Idaho11,3940.73×
Rhode Island9,8170.99×
Maine9,5140.86×
Washington, District of Columbia8,4640.91×
Delaware7,7260.9×
Montana6,5050.76×
Alaska5,9700.9×
North Dakota4,3760.69×
Vermont4,0960.75×
Wyoming3,9320.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Waist cincher audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
UK garage11.06×Music & Radio
Product design3.75×Business & Career
Harlow19.55×Travel & Leisure
Governor of Michigan12.28×Politics & Society
Goop8.23×Internet & Social Media
No Escape (1994 film)15.81×Movies & TV
Isometric exercise10.09×Sports
Stamp collecting5.44×Home & Garden
Grinch4.43×Movies & TV
Fairy godmother7.68×Literature
TV Fanatic10.34×Movies & TV
Hardik Pandya14.65×Sports
Hibachi7.61×Food & Beverages
Grace Slick8.03×Music & Radio
National Paralympic Committee21.12×Sports
JDSU2.63×Business & Career
Home equity1.63×Home & Garden
9NEWS (KUSA)4.02×Movies & TV
Google Home5.22×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Waist cincher audience
TraitClusterScore
CreativityOPEN1.29
Price SensitivityPREMIUM1.09
Quality AwarenessPREMIUM1.03
Healthy LifestyleBALANCE1.02
MindfulnessBALANCE1.02
Luxury OrientationPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Waist cincher
CountryShare
United States66.5%
United Kingdom4.5%
Canada3.0%

See Waist cincher audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Waist cincher have in United States?

Waist cincher has an estimated audience of 3,099,686 people in United States, concentrated in California and Texas.

What is the gender split and age of Waist cincher fans?

71.5% of Waist cincher fans are female, 28.5% are male, with an average age of 29.9 years.

Which brands do Waist cincher fans like most?

Waist cincher fans show strongest brand affinity for Keene, New Hampshire (675×), UK garage (11.06×), and Product design (3.75×) over the country average.

Where do Waist cincher fans live in United States?

Waist cincher fans in United States are most concentrated in California (reach 426,083), Texas (reach 297,070), and New York (reach 226,726). These three regions account for the largest share of the active audience.

What other brands do Waist cincher fans also like?

Beyond Waist cincher itself, the audience over-indexes on UK garage (11.06×), Product design (3.75×), Harlow (19.55×), and Governor of Michigan (12.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Waist cincher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.