Rascasse Audience Intelligence

Wild Adventures Audience in United States

A data profile of the people who buy, follow and care about Wild Adventures in United States — modelled from more than twelve digital signal sources. Wild Adventures has an estimated audience of 542,433 people in United States.

#29among Theme park in United States#3604among POI in United States#2779in Travel & Leisure

The average Wild Adventures fan in United States is 38.1 years old, more male, and lives primarily in Georgia.

The audience is concentrated in Georgia, Florida, Alabama.

Top brand affinities include Will Poulter, Wakeboarding, Mortgage loans, with strongest over-indexing on Will Poulter (14.8× the country average).

Demographically, the Wild Adventures audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wild Adventures fan in United States is more male, around 38.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Will Poulter.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wild Adventures profile in United States.

Audience size
542K
in United States
Gender
42.4%♀
57.6% male
Age
38.1
average years
Country rank
#34936
POI in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wild Adventures fans

42.4% are female, 57.6% are male, average age 38.1.

Fig. 02

Gender split

42.4%
Female
57.6%
Male
Demographic split for Wild Adventures audience in United States
MetricValue
Female42.4%
Male57.6%
Average age38.1
Estimated audience size542,433
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Wild Adventures audience in United States
Age bracketShare%
16-1913%
20-2932%
30-3923%
40-4915%
50+17%
Fig. 04

Worldwide distribution

33.5%

of the worldwide Wild Adventures audience comes from United States.

Worldwide audience distribution share by country for Wild Adventures
CountryShare
United States33.5%
India9.0%
United Kingdom7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wild Adventures audience in United States is strongest.

Fig. 05

Top regions by affinity

Wild Adventures fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~400K26.73×
02Florida~300K9.19×
03Alabama~40K5.54×
04South Carolina~10K1.35×
05Vermont<1K0.79×
06Alaska<1K0.76×
07North Dakota<1K0.76×
08Montana~1K0.75×
09South Dakota<1K0.75×
10Hawaii~2K0.74×
11Rhode Island~1K0.72×
12Delaware~1K0.69×
13Mississippi~3K0.67×
14New Mexico~2K0.67×
15New Hampshire~1K0.64×
16Maine~1K0.64×
17Idaho~2K0.63×
18Tennessee~7K0.62×
19Nebraska~2K0.62×
20West Virginia~1K0.59×
21Washington, District of Columbia<1K0.55×
22Nevada~3K0.51×
23Utah~2K0.50×
24Iowa~2K0.50×
25Kansas~2K0.50×
26Arkansas~2K0.49×
27Louisiana~3K0.48×
28Kentucky~3K0.46×
29Oklahoma~3K0.46×
30Connecticut~3K0.46×
31Oregon~3K0.44×
32North Carolina~7K0.42×
33Wisconsin~3K0.40×
34Minnesota~3K0.40×
35Missouri~3K0.38×
36Indiana~4K0.37×
37Arizona~4K0.36×
38Colorado~3K0.36×
39Massachusetts~4K0.34×
40Maryland~3K0.34×
41Washington~4K0.32×
42Virginia~4K0.31×
43New Jersey~4K0.30×
44Michigan~4K0.29×
45Ohio~5K0.27×
46Pennsylvania~5K0.25×
47Illinois~4K0.25×
48New York~6K0.20×
49Texas~9K0.19×
50California~9K0.15×
Fig. 06

Affinity by region

Affinity by region — Wild Adventures, United States
0.15×1.00×26.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wild Adventures audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wild Adventures audience
#·InterestCategoryAffinity×
01Will PoulterMovies & TV14.80×
02Wallace and GromitMovies & TV14.80×
03UEFA European ChampionshipSports14.80×
04Humanoid robotTechnology & Electronics14.80×
05FIFA Club World CupSports13.38×
06Germany national football teamSports12.86×
07WakeboardingSports6.55×
08Weather forecastingHome & Garden4.52×
09Vehicle insuranceCars & Mobility3.51×
10FedExBusiness & Career3.39×
11Solar energyHome & Garden3.16×
12Mortgage loansBusiness & Career2.98×
13Pizza HutFood & Beverages2.70×
14Planet FitnessSports2.69×
15Bass guitarMusic & Radio2.66×
16SubwayFood & Beverages2.57×
17McDonald'sFood & Beverages2.51×
18Domino's PizzaFood & Beverages2.31×
19Shopping mallsShopping2.27×
20PinterestInternet & Social Media2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wild Adventures audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wild Adventures audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.88×
Family OrientationCONSERVATISM1.60×
Price SensitivityPREMIUM1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wild Adventures audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.69×
Healthy LifestyleBALANCE0.73×
MindfulnessBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wild Adventures have in United States?

Wild Adventures has an estimated audience of 542,433 people in United States, concentrated in Georgia and Florida.

02

What is the gender split and age of Wild Adventures fans?

42.4% of Wild Adventures fans are female, 57.6% are male, with an average age of 38.1 years.

03

Which brands do Wild Adventures fans like most?

Wild Adventures fans show strongest brand affinity for Will Poulter (14.8×), Wakeboarding (6.55×), and Mortgage loans (2.98×) over the country average.

04

Where do Wild Adventures fans live in United States?

Wild Adventures fans in United States are most concentrated in Georgia (reach ~400K), Florida (reach ~300K), and Alabama (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Wild Adventures fans also like?

Beyond Wild Adventures itself, the audience over-indexes on Wakeboarding (6.55×), Mortgage loans (2.98×), FIFA Club World Cup (13.38×), and Planet Fitness (2.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Theme park audiences in United States

See Wild Adventures audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Wild Adventures. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →