A data profile of the people who buy, follow and care about Windsor, Ontario in United States — modelled from more than twelve digital signal sources. Windsor, Ontario has an estimated audience of 664,027 people in United States.
The average Windsor, Ontario fan in United States is 35.1 years old, more female, and lives primarily in Michigan.
The audience is concentrated in Michigan, California, New York.
Top brand affinities include Non-alcoholic beverage, Eyelash extensions, Detroit Tigers, with strongest over-indexing on Non-alcoholic beverage (2.33× the country average).
Demographically, the Windsor, Ontario audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Career Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Windsor, Ontario fan in United States is more female, around 35.1 years old, with strong Career Orientation tendencies and a notable affinity for Non-alcoholic beverage.
The key figures that characterise the Windsor, Ontario profile in United States.
69.3% are female, 30.7% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 69.3% |
| Male | 30.7% |
| Average age | 35.1 |
| Estimated audience size | 664,027 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 21% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 13% |
of the worldwide Windsor, Ontario audience comes from United States.
| Country | Share |
|---|---|
| Canada | 31.4% |
| United States | 29.6% |
| United Kingdom | 14.5% |
Where the Windsor, Ontario audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~80K | 4.81× | |
| 02 | Ohio | ~40K | 2.05× | |
| 03 | Indiana | ~20K | 1.53× | |
| 04 | Illinois | ~30K | 1.48× | |
| 05 | Maine | ~3K | 1.32× | |
| 06 | Wisconsin | ~10K | 1.20× | |
| 07 | Vermont | ~1K | 1.19× | |
| 08 | New York | ~40K | 1.16× | |
| 09 | Kentucky | ~9K | 1.12× | |
| 10 | Minnesota | ~10K | 1.08× | |
| 11 | Massachusetts | ~10K | 1.06× | |
| 12 | Washington, District of Columbia | ~2K | 1.03× | |
| 13 | North Dakota | ~1K | 1.02× | |
| 14 | Montana | ~2K | 1.00× | |
| 15 | Washington | ~10K | 0.99× | |
| 16 | New Hampshire | ~3K | 0.99× | |
| 17 | Missouri | ~10K | 0.97× | |
| 18 | Iowa | ~5K | 0.97× | |
| 19 | South Dakota | ~1K | 0.96× | |
| 20 | Alaska | ~1K | 0.96× | |
| 21 | Tennessee | ~10K | 0.95× | |
| 22 | West Virginia | ~3K | 0.95× | |
| 23 | Rhode Island | ~2K | 0.95× | |
| 24 | Connecticut | ~6K | 0.94× | |
| 25 | Pennsylvania | ~20K | 0.92× | |
| 26 | Arkansas | ~5K | 0.92× | |
| 27 | Delaware | ~2K | 0.92× | |
| 28 | Nebraska | ~3K | 0.91× | |
| 29 | Idaho | ~3K | 0.91× | |
| 30 | Virginia | ~10K | 0.90× | |
| 31 | Mississippi | ~5K | 0.90× | |
| 32 | Kansas | ~5K | 0.90× | |
| 33 | Hawaii | ~3K | 0.90× | |
| 34 | Colorado | ~9K | 0.89× | |
| 35 | Oregon | ~7K | 0.89× | |
| 36 | Maryland | ~10K | 0.88× | |
| 37 | New Mexico | ~3K | 0.88× | |
| 38 | Nevada | ~6K | 0.87× | |
| 39 | South Carolina | ~9K | 0.86× | |
| 40 | Oklahoma | ~6K | 0.86× | |
| 41 | Georgia | ~20K | 0.85× | |
| 42 | North Carolina | ~20K | 0.85× | |
| 43 | Louisiana | ~7K | 0.84× | |
| 44 | Florida | ~40K | 0.83× | |
| 45 | Alabama | ~8K | 0.83× | |
| 46 | Utah | ~5K | 0.83× | |
| 47 | Arizona | ~10K | 0.82× | |
| 48 | New Jersey | ~10K | 0.80× | |
| 49 | California | ~50K | 0.75× | |
| 50 | Texas | ~40K | 0.75× |
The strongest cross-interests of the Windsor, Ontario audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jumpsuit | Fashion & Accessoires | 2.46× | ||
| 02 | Colorado Rockies | Sports | 2.36× | ||
| 03 | Non-alcoholic beverage | Food & Beverages | 2.33× | ||
| 04 | Best Western | Travel & Leisure | 2.26× | ||
| 05 | Eyelash extensions | Beauty & Wellness | 2.12× | ||
| 06 | Colorado Avalanche | Sports | 2.02× | ||
| 07 | Employment agency | Business & Career | 1.91× | ||
| 08 | Day spa | Beauty & Wellness | 1.87× | ||
| 09 | Jessica Alba | Movies & TV | 1.81× | ||
| 10 | Toronto Blue Jays | Sports | 1.81× | ||
| 11 | Kate Hudson | Movies & TV | 1.81× | ||
| 12 | Detroit Tigers | Sports | 1.73× | ||
| 13 | Eye liner | Beauty & Wellness | 1.69× | ||
| 14 | Workwear | Fashion & Accessoires | 1.67× | ||
| 15 | Private equity | Business & Career | 1.66× | ||
| 16 | Manicure | Beauty & Wellness | 1.57× | ||
| 17 | Mobile payment | Business & Career | 1.55× | ||
| 18 | Rail transport | Travel & Leisure | 1.53× | ||
| 19 | Eyewear | Fashion & Accessoires | 1.53× | ||
| 20 | Career development | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.59× | |
| Price Sensitivity | PREMIUM | 1.36× | |
| Community Orientation | OPEN | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.78× | |
| Pet Ownership | JOY | 0.82× | |
| Need for Security | CONSERVATISM | 0.82× |
Windsor, Ontario has an estimated audience of 664,027 people in United States, concentrated in Michigan and California.
69.3% of Windsor, Ontario fans are female, 30.7% are male, with an average age of 35.1 years.
Windsor, Ontario fans show strongest brand affinity for Non-alcoholic beverage (2.33×), Eyelash extensions (2.12×), and Detroit Tigers (1.73×) over the country average.
Windsor, Ontario fans in United States are most concentrated in Michigan (reach ~80K), California (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Windsor, Ontario itself, the audience over-indexes on Eyelash extensions (2.12×), Detroit Tigers (1.73×), Rail transport (1.53×), and Manicure (1.57×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Windsor, Ontario. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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