Santa Fe Station Audience in United States

Santa Fe Station logo

Santa Fe Station has an estimated audience of 352,075 people in United States. 59.8% are female, 40.2% are male, average age 41.7. Top regions: Nevada, California, Arizona. Top brand affinities: Vegas Golden Knights, Barclays, Disneyland, TMZ, Steakhouse.

The average Santa Fe Station fan in United States is 41.7 years old, more female, and lives primarily in Nevada. The audience is concentrated in Nevada, California, Arizona. Top brand affinities include Vegas Golden Knights, Barclays, Disneyland, with strongest over-indexing on Vegas Golden Knights (39.49× the country average). Demographically, the Santa Fe Station audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand · Subtype: Train station

Demographics of Santa Fe Station fans

Demographic split for Santa Fe Station audience in United States
MetricValue
Female59.8%
Male40.2%
Average age41.7
Estimated audience size352,075

Audience persona

The typical Santa Fe Station fan in United States is more female, around 41.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Vegas Golden Knights.

Top regions in United States

Top regions ranked by reach for Santa Fe Station in United States
RegionReachAffinity
Nevada138,67140.72×
California24,4690.63×
Arizona5,8230.81×
Texas5,0660.17×
New Mexico2,9981.7×
Colorado2,2730.41×
New York2,2450.11×
Utah2,1440.68×
Washington1,8440.26×
Florida1,6260.07×
Illinois1,4790.13×
Hawaii1,4100.93×
Oregon1,0860.27×
Ohio8630.08×
Michigan8470.09×
Georgia7910.07×
Idaho7120.4×
Pennsylvania7110.06×
Virginia6530.08×
North Carolina6500.06×
Minnesota6370.13×
Oklahoma6260.16×
Wisconsin5760.11×
Tennessee5680.08×
Indiana5100.08×
New Jersey4900.05×
South Carolina4870.09×
Missouri4770.08×
Massachusetts3710.05×
Maryland3540.06×
Kansas3030.11×
Louisiana2920.06×
Montana2900.3×
Iowa2670.09×
Arkansas2410.08×
Alaska2370.32×
Kentucky2270.05×
Alabama2240.05×
Nebraska1920.11×
North Dakota1830.25×
Mississippi1440.05×
Wyoming1390.27×
South Dakota1350.17×
Connecticut1340.04×
Delaware810.08×
West Virginia760.05×
Rhode Island760.07×
Washington, District of Columbia690.06×
New Hampshire670.05×
Maine490.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Santa Fe Station audience
BrandAffinityCategory
Vegas Golden Knights39.49×Sports
Barclays6.67×Business & Career
Disneyland1.84×Travel & Leisure
TMZ1.64×Internet & Social Media
Steakhouse2.46×Food & Beverages
Las Vegas Raiders2.83×Sports
Los Angeles Dodgers2.17×Sports
Permanent makeup2.31×Beauty & Wellness
NHL1.67×Sports
Online food ordering2.02×Food & Beverages
Yelp2.9×Internet & Social Media
Vehicle insurance1.55×Cars & Mobility
Renewable energy1.7×Business & Career
Fast casual restaurants1.65×Food & Beverages
Car rentals1.68×Cars & Mobility
Poker3.05×Games
Nail salon1.85×Beauty & Wellness
Life insurance1.53×Business & Career
QVC1.65×Movies & TV
Home automation1.75×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Santa Fe Station audience
TraitClusterScore
Urban LifestyleOPEN1.4
Quality AwarenessPREMIUM1.3
Price SensitivityPREMIUM1.19
Convenience OrientationPREMIUM1.17
TravellingTHRILL1.14
Need for SecurityCONSERVATISM1.07

Worldwide distribution

Worldwide audience distribution share by country for Santa Fe Station
CountryShare
United States99.5%
Germany0.4%
Italy0.1%

See Santa Fe Station audiences in other countries

More Train station audiences in United States

Frequently asked questions

How many fans does Santa Fe Station have in United States?

Santa Fe Station has an estimated audience of 352,075 people in United States, concentrated in Nevada and California.

What is the gender split and age of Santa Fe Station fans?

59.8% of Santa Fe Station fans are female, 40.2% are male, with an average age of 41.7 years.

Which brands do Santa Fe Station fans like most?

Santa Fe Station fans show strongest brand affinity for Vegas Golden Knights (39.49×), Barclays (6.67×), and Disneyland (1.84×) over the country average.

Where do Santa Fe Station fans live in United States?

Santa Fe Station fans in United States are most concentrated in Nevada (reach 138,671), California (reach 24,469), and Arizona (reach 5,823). These three regions account for the largest share of the active audience.

What other brands do Santa Fe Station fans also like?

Beyond Santa Fe Station itself, the audience over-indexes on Barclays (6.67×), Disneyland (1.84×), TMZ (1.64×), and Steakhouse (2.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Santa Fe Station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.