A data profile of the people who buy, follow and care about Garden in United Arab Emirates — modelled from more than twelve digital signal sources. Garden has an estimated audience of 1,798,152 people in United Arab Emirates.
The average Garden fan in United Arab Emirates is 37.9 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Gardening, Garden furniture, Kitchenware, with strongest over-indexing on Gardening (3.2× the country average).
Demographically, the Garden audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Design Affinity, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Garden fan in United Arab Emirates is more male, around 37.9 years old, with strong Design Affinity tendencies and a notable affinity for Gardening.
The key figures that characterise the Garden profile in United Arab Emirates.
38.2% are female, 61.8% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 38.2% |
| Male | 61.8% |
| Average age | 37.9 |
| Estimated audience size | 1,798,152 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 30% | |
| 30-39 | 32% | |
| 40-49 | 20% | |
| 50+ | 9% |
of the worldwide Garden audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 18.9% |
| United Kingdom | 6.1% |
| Italy | 5.6% |
Where the Garden audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Dubai | ~1.5M | 1.34× | |
| 02 | Ras Al Khaimah | ~100K | 1.01× | |
| 03 | Emirate of Ajman | ~200K | 0.99× | |
| 04 | Emirate of Abu Dhabi | ~700K | 0.92× | |
| 05 | Emirate of Sharjah | ~400K | 0.92× | |
| 06 | Fujairah | ~40K | 0.92× |
The strongest cross-interests of the Garden audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gardening | Home & Garden | 3.20× | ||
| 02 | Garden furniture | Home & Garden | 2.96× | ||
| 03 | Waitrose | Shopping | 2.03× | ||
| 04 | Casablanca | Travel & Leisure | 2.00× | ||
| 05 | Carpentry | Home & Garden | 1.93× | ||
| 06 | Non-alcoholic beverage | Food & Beverages | 1.92× | ||
| 07 | Flower bouquet | Home & Garden | 1.92× | ||
| 08 | Mother's Day | Kids & Family | 1.89× | ||
| 09 | Algeria | Travel & Leisure | 1.86× | ||
| 10 | Kitchenware | Home & Garden | 1.78× | ||
| 11 | Renovation | Home & Garden | 1.77× | ||
| 12 | Microwave oven | Home & Garden | 1.66× | ||
| 13 | Scarf | Fashion & Accessoires | 1.65× | ||
| 14 | Pedicure | Beauty & Wellness | 1.64× | ||
| 15 | Cairo | Travel & Leisure | 1.61× | ||
| 16 | Candy | Food & Beverages | 1.54× | ||
| 17 | Chocolate cake | Food & Beverages | 1.54× | ||
| 18 | Morocco | Travel & Leisure | 1.53× | ||
| 19 | Mechanical engineering | Business & Career | 1.52× | ||
| 20 | Electric car | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.46× | |
| DIY Mentality | THRILL | 1.44× | |
| Indulgence | JOY | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.87× | |
| Extroversion | THRILL | 0.91× | |
| Social Media Usage | JOY | 0.92× |
Garden has an estimated audience of 1,798,152 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
38.2% of Garden fans are female, 61.8% are male, with an average age of 37.9 years.
Garden fans show strongest brand affinity for Gardening (3.2×), Garden furniture (2.96×), and Kitchenware (1.78×) over the country average.
Garden fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~700K), and Emirate of Sharjah (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Garden itself, the audience over-indexes on Garden furniture (2.96×), Kitchenware (1.78×), Renovation (1.77×), and Morocco (1.53×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Garden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.