Rascasse Audience Intelligence

Weight training Audience in Belgium

A data profile of the people who buy, follow and care about Weight training in Belgium — modelled from more than twelve digital signal sources. Weight training has an estimated audience of 1,238,573 people in Belgium.

Weight training has an estimated audience of 1,238,573 people in Belgium. 53.0% are female, 47.0% are male, average age 41.0. Top brand affinities: Psychology, Running, Music videos, Desserts, Pizza.

Top brand affinities include Psychology, Running, Music videos, with strongest over-indexing on Psychology (1.52× the country average).

Demographically, the Weight training audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Patriotism, Mindfulness.

The typical Weight training fan in Belgium is balanced, around 41.0 years old, with strong Patriotism tendencies and a notable affinity for Psychology.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Weight training profile in Belgium.

Audience size
1.2M
in Belgium
Gender
53.0%
47.0% male
Age
41.0
average years
Country rank
#636
Topic in Belgium
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Weight training fans

53.0% are female, 47.0% are male, average age 41.0.

Fig. 02

Gender split

53.0%
Female
47.0%
Male
Demographic split for Weight training audience in Belgium
MetricValue
Female53.0%
Male47.0%
Average age41.0
Estimated audience size1,238,573
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Weight training audience in Belgium
Age bracketShare%
16-1915%
20-2920%
30-3918%
40-4921%
50+25%
Fig. 04

Worldwide distribution

0.5%

of the worldwide Weight training audience comes from Belgium.

Worldwide audience distribution share by country for Weight training
CountryShare
United States18.5%
Brazil6.1%
Japan4.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Weight training audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Weight training audience
#·InterestCategoryAffinity×
01RunningSports2.41×
02Personal trainerSports2.33×
03Romance novelsLiterature1.92×
04Mixed martial artsSports1.89×
05PizzaFood & Beverages1.87×
06Social media marketingBusiness & Career1.73×
07Drop shippingShopping1.72×
08Music videosMusic & Radio1.68×
09VolunteeringPolitics & Society1.63×
10NutrientFood & Beverages1.62×
11TattoosFashion & Accessoires1.61×
12DessertsFood & Beverages1.60×
13WeddingsKids & Family1.59×
14DrawingHome & Garden1.59×
15FnacShopping1.57×
16AmsterdamTravel & Leisure1.54×
17Video on demandMovies & TV1.54×
18LodgingTravel & Leisure1.53×
19BraceletFashion & Accessoires1.53×
20PsychologyBusiness & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Weight training audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Weight training audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.50×
MindfulnessBALANCE1.43×
ExtroversionTHRILL1.40×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Weight training audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.78×
SustainabilityBALANCE0.85×
DIY MentalityTHRILL0.92×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Belgium who actively search for Weight training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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