A data profile of the people who buy, follow and care about Legislature in Brazil — modelled from more than twelve digital signal sources. Legislature has an estimated audience of 5,097,106 people in Brazil.
Legislature has an estimated audience of 5,097,106 people in Brazil. 55.8% are female, 44.2% are male, average age 43.9. Top brand affinities: MSN, Instagram, Country music, Rock music, Enel.
Top brand affinities include MSN, Instagram, Country music, with strongest over-indexing on MSN (3.1× the country average).
Demographically, the Legislature audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Patriotism, Tradition.
The typical Legislature fan in Brazil is more female, around 43.9 years old, with strong Patriotism tendencies and a notable affinity for MSN.
The key figures that characterise the Legislature profile in Brazil.
55.8% are female, 44.2% are male, average age 43.9.
| Metric | Value |
|---|---|
| Female | 55.8% |
| Male | 44.2% |
| Average age | 43.9 |
| Estimated audience size | 5,097,106 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 14% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 32% |
of the worldwide Legislature audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 34.7% |
| Brazil | 10.8% |
| Mexico | 3.6% |
The strongest cross-interests of the Legislature audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | MSN | News | 3.10× | ||
| 02 | Petrobras | Cars & Mobility | 2.82× | ||
| 03 | Bossa nova | Music & Radio | 2.43× | ||
| 04 | Spanish language | Politics & Society | 2.42× | ||
| 05 | Microwave oven | Home & Garden | 2.41× | ||
| 06 | Enel | Home & Garden | 2.37× | ||
| 07 | Public transport | Cars & Mobility | 2.16× | ||
| 08 | Rock music | Music & Radio | 1.78× | ||
| 09 | Pop music | Music & Radio | 1.76× | ||
| 10 | Localiza | Cars & Mobility | 1.76× | ||
| 11 | Country music | Music & Radio | 1.75× | ||
| 12 | Hip hop music | Music & Radio | 1.66× | ||
| 13 | Esporte Clube Bahia | Sports | 1.65× | ||
| 14 | Radio | Technology & Electronics | 1.63× | ||
| 15 | Internet & Social Media | 1.62× | |||
| 16 | Medicine | Business & Career | 1.59× | ||
| 17 | Soul music | Music & Radio | 1.59× | ||
| 18 | Telecommunication | Technology & Electronics | 1.58× | ||
| 19 | Jazz music | Music & Radio | 1.52× | ||
| 20 | Basketball | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.20× | |
| Tradition | CONSERVATISM | 1.83× | |
| Convenience Orientation | PREMIUM | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.61× | |
| Luxury Orientation | PREMIUM | 0.67× | |
| Mindfulness | BALANCE | 0.72× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Legislature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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