Rascasse Audience Intelligence

Nature photography Audience in Brazil

A data profile of the people who buy, follow and care about Nature photography in Brazil — modelled from more than twelve digital signal sources. Nature photography has an estimated audience of 3,975,740 people in Brazil.

Nature photography has an estimated audience of 3,975,740 people in Brazil. 52.8% are female, 47.2% are male, average age 39.6. Top brand affinities: Riachuelo, PCI Concursos, mulheres, WebMotors, Flower.

Top brand affinities include Riachuelo, PCI Concursos, mulheres, with strongest over-indexing on Riachuelo (1.71× the country average).

Demographically, the Nature photography audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Community Orientation, Travelling.

The typical Nature photography fan in Brazil is balanced, around 39.6 years old, with strong Community Orientation tendencies and a notable affinity for Riachuelo.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nature photography profile in Brazil.

Audience size
4M
in Brazil
Gender
52.8%
47.2% male
Age
39.6
average years
Country rank
#1712
Topic in Brazil
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nature photography fans

52.8% are female, 47.2% are male, average age 39.6.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Nature photography audience in Brazil
MetricValue
Female52.8%
Male47.2%
Average age39.6
Estimated audience size3,975,740
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Nature photography audience in Brazil
Age bracketShare%
16-1916%
20-2923%
30-3921%
40-4919%
50+21%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Nature photography audience comes from Brazil.

Worldwide audience distribution share by country for Nature photography
CountryShare
United States15.7%
Japan12.3%
China8.9%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nature photography audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nature photography audience
#·InterestCategoryAffinity×
01CanonTechnology & Electronics3.45×
02Digital photographyBusiness & Career1.91×
03ReggaetonMusic & Radio1.85×
04Contemporary artArts & Culture1.79×
05XP InvestimentosBusiness & Career1.76×
06RiachueloShopping1.71×
07PCI ConcursosShopping1.71×
08Nail artBeauty & Wellness1.70×
09TripAdvisorTravel & Leisure1.66×
10Game of ThronesMovies & TV1.63×
11mulheresMovies & TV1.61×
12JusBrasilInternet & Social Media1.59×
13Local foodFood & Beverages1.59×
14One PieceMovies & TV1.58×
15SkirtFashion & Accessoires1.57×
16WebMotorsCars & Mobility1.55×
17FlowerHome & Garden1.53×
18PedicureBeauty & Wellness1.52×
19EmbroideryHome & Garden1.51×
20CVC ViagensTravel & Leisure1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nature photography audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Nature photography audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.17×
TravellingTHRILL1.96×
Early Adopter MentalityPOWER1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Nature photography audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.42×
TraditionCONSERVATISM0.56×
SpiritualityBALANCE0.57×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Nature photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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