A data profile of the people who buy, follow and care about Nature photography in Brazil — modelled from more than twelve digital signal sources. Nature photography has an estimated audience of 3,975,740 people in Brazil.
Nature photography has an estimated audience of 3,975,740 people in Brazil. 52.8% are female, 47.2% are male, average age 39.6. Top brand affinities: Riachuelo, PCI Concursos, mulheres, WebMotors, Flower.
Top brand affinities include Riachuelo, PCI Concursos, mulheres, with strongest over-indexing on Riachuelo (1.71× the country average).
Demographically, the Nature photography audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Community Orientation, Travelling.
The typical Nature photography fan in Brazil is balanced, around 39.6 years old, with strong Community Orientation tendencies and a notable affinity for Riachuelo.
The key figures that characterise the Nature photography profile in Brazil.
52.8% are female, 47.2% are male, average age 39.6.
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 39.6 |
| Estimated audience size | 3,975,740 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 23% | |
| 30-39 | 21% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Nature photography audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 15.7% |
| Japan | 12.3% |
| China | 8.9% |
The strongest cross-interests of the Nature photography audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Canon | Technology & Electronics | 3.45× | ||
| 02 | Digital photography | Business & Career | 1.91× | ||
| 03 | Reggaeton | Music & Radio | 1.85× | ||
| 04 | Contemporary art | Arts & Culture | 1.79× | ||
| 05 | XP Investimentos | Business & Career | 1.76× | ||
| 06 | Riachuelo | Shopping | 1.71× | ||
| 07 | PCI Concursos | Shopping | 1.71× | ||
| 08 | Nail art | Beauty & Wellness | 1.70× | ||
| 09 | TripAdvisor | Travel & Leisure | 1.66× | ||
| 10 | Game of Thrones | Movies & TV | 1.63× | ||
| 11 | mulheres | Movies & TV | 1.61× | ||
| 12 | JusBrasil | Internet & Social Media | 1.59× | ||
| 13 | Local food | Food & Beverages | 1.59× | ||
| 14 | One Piece | Movies & TV | 1.58× | ||
| 15 | Skirt | Fashion & Accessoires | 1.57× | ||
| 16 | WebMotors | Cars & Mobility | 1.55× | ||
| 17 | Flower | Home & Garden | 1.53× | ||
| 18 | Pedicure | Beauty & Wellness | 1.52× | ||
| 19 | Embroidery | Home & Garden | 1.51× | ||
| 20 | CVC Viagens | Travel & Leisure | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.17× | |
| Travelling | THRILL | 1.96× | |
| Early Adopter Mentality | POWER | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.42× | |
| Tradition | CONSERVATISM | 0.56× | |
| Spirituality | BALANCE | 0.57× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Nature photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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